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' QUAKER AD IN 68 PAPERS
Quaker Oats is going in for a big co-op ad campaign on this film. A glance at the Minute Movie Ad shown above will show you the tremendous plug given to the pic
ture—and it’s appearing in newspapers with a combined circulation of almost ten million, which means that close to 50 million readers will see the ad.
Ad can be blown up for window displays in grocery stores, along with stills and copy about picture. And it might
be a good idea to find out when ad will run in local paper so that you can run underliners containing your plug and playdate. Here’s the list of papers in which the ad will appear:
Birmingham, News & Age Herald; Phoenix, Republic & Gazette; Little Rock, Gazette; Los Angeles, Herald Express; San Francisco, Call Bulletin; Denver, Post; Hartford, Times; Washington, Star; Jacksonville, Times Union; Miami, Herald; Tampa, Tribune; Atlanta, Journal; Chicago, American; News; Peoria, Star; Indianapolis, News; Cedar Rapids, Gazette; Des Moines, Register & Tribune; Wichita, Beacon; Louisville, Courier Journal & Times; New Orleans, Times Picayune; Shreveport, Times; Baltimore, Sun; Boston, Herald Traveler; Post; Worcester, Telegram Gazette; Detroit, News; Times; Grand Rapids, Press; Minneapolis, Journal;
Page Thirty
St. Paul, Dispatch & Pioneer Press; Kansas City, Star Times; St. Joseph, News Press Gazette; Omaha, World Herald; Albany, News; Brooklyn, Eagle; New York, Journal; Post; Sun; World-Telegram; Rochester, Democrat & Chronicle Times Union; Syracuse, Herald; Charlotte, Observer; Cincinatti, Times Star; Columbus, Dispatch; Oklahoma City, Oklahoman & Times; Tulsa, World; Philadelphia, Bulletin; Pittsburgh, Press; Providence, Bulletin; Memphis, Commercial Appeal; Nashville, Banner; Dallas, Times Herald; Ft. Worth, Star Telegram; Houston, Chronicle; San Antonio, Light; Norfolk, Ledger Dispatch & Virginian Pilot; Richmond, News Leader; Seattle, Times; Milwaukee, Journal.