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Noise With These Contests!
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2. a) Does Your Baby Resemble Any of the Film’s Stars? b) Can You Identify These Stars From Their Baby Pictures?
PRISCILLA LANE
JANE BRYAN
WAYNE MORRIS
RONALD REAGAN
a). Newspaper prints a different star's baby picture each day. Idea is for contestants to send in pictures of their babies who resemble any star. Closest resemblances win prizes, mothers get passes, etc. Tag-line: "Does your baby look like this baby picture of Priscilla Lane?"
b). Using the same pictures of the stars as babies, get your patron contestants to establish the identities of the stars by the clues which you give each day. Plant contest in local paper or use in lobby. (Pick up clues from the "Can You Name These Brother Rat Stars" contest below.)
For mats order “BB Contest Mat 301B°—45ce—trom Warner Bros. Campaign Plan Editor, 321 W. 44th St., New York City.
If you want the stills, order JB Pub Als7x. PL Pub X. WM Pub AGI and RE Pub X from the Campaign Editor, 10c each.
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3. Publicity Scenes Do Double Duty — Use for Star Identification Contest
"Can You Name These Stars From Brother Rat and a Baby'?" Using this tag-line, you've got an easy five-day contest for movie fans. All they have to do is identify the stars from the clues given below five scene photos from picture.
Pick up the publicity scene mats on pages indicated.
(First Day)
This star hails from Indianola, Iowa . . . original name, Mullican... sang with Fred Warings’ Pennsylvanians . . . first Hollywood picture, “Varsity Show.” Should be a cinch now. Who is it?
(Mat 205—on page 5. Correct answer—Priscilla Lane)
(Second Day )
The person in this group we’re thinking of is a native Hollywoodian whose father is an attorney. Came to films from Jean Muir’s theatrical workshop. Best tip: Created a sensation in “The Old Maid.” Can you name the star?
(Mat 203—on page 6. Correct answer—Jane Bryan)
(Third Day) One of these three was a Broadway musical comedy star before going to Hollywood to do “Brother Rat.” Now is in “Brother Rat and a Baby.” This University of Minnesota graduate is on the way to Hollywood’s top flight. Know who it is? (Mat 202—on page 7. Correct answer—Eddie Albert)
(Fourth Day ) One of these two pretty gals in a scene from “Brother Rat and a Baby” calls St. Joseph, Missouri, her home town. Blues singer and model first, was snapped up by Hollywood and is now engaged to a player in the picture’s cast. Who is she? (Mat 206—on page 9. Correct answer—Jane Wyman)
(Fifth Day) One of this merry group is from Tampico, Illinois, and was a pretty popular person at Eureka College. Did plenty of radio broadcasting in Des Moines before being picked up by the movies. Recently completed tour with other stars, and is now in “Brother Rat and a Baby.” (Mat 301—on page 4. Correct answer—Ronald Reagan)
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