Castle on the Hudson (Warner Bros.) (1940)

SELL SHERIDAN-GARFIELD LOVE ANGLE! WhatDialogue contest for your lobby. Still TY 407 (available ISANN SHERIDAN bs local Vitagraph exchange) or blow-up is mounted on 0” x 60” board with display lines shown in cut. Copy below reads: “John Garfield has just told Ann Sheridan, ct pa his sweetheart, he is leaving to serve a long prison sentence. What do you think she will answer? Will she say: ‘I'll love you always’ or ‘I’m afraid we'll have to break our engagement?’ Drop your entry in the box at right and win tickets to see ‘CASTLE ON THE HUDSON’.” WOMEN DISCUSS FILM PROBLEM Women will go for the theme of the picture — a woman waiting for the man she loves to be released from jail. Problem is adaptable for letter contest and discussion in women's organizations and on women's pages of local newspaper. In reaching the women, whether in clubs, ads, or stunts, pin the approach on the line: "Can a woman remain loyal to the man she loves while he is serving a long prison sentence?" Build women's matinee and open forum around topic. jorbo prwrer Miet oiete er ee PP verte Oh thee, ep PP tee Oe ee al ld) * People Submit Lists on ee] Printed Questionnaire How to Be Popular % cape cad gl Plays Up Three Stars OHN GARFIELD ws apie ii i Ann Sheridan has put together a story on | g | Simple questionnaire selling the three Castle "What Every Young Ann Should Know," a | ANN SHERIDAN a on the Hudson" stars by testing memories of list of things which girls should know in order ey their screen successes. Print on heralds for to be popular. You can tie in with this by general distribution or use as contest in your sponsoring a contest for the best local lists lobby for passersby. of "do's" and "don'ts" from both girls and 1, What picture made John Garfield a star? (‘Four A Daughters") boys. Use for lobby display and EOnTSes 2. In what film did John Garfield appear as a ghost? newspaper to run winners. (See publicity ("Four Wives") 3. In what other picture were John Garfield and Ann Sheridan seen together? ("They Made Me A Criminal’’) story on page 21 containing Ann's list.) 4. Who is known as the “oomph" girl? (Ann Sheridan) 5. In what two pictures was Pat O'Brien seen in the role of a priest? ("Angels With Dirty Faces" and "The Fighting 69th") 6. In what comedy about Hollywood did Pat O'Brien appear with James Cagney? ("Boy Meets Girl'’) Four Sweetheart Stunts Sell Garfield and Sheridan Sweetheart stunts you can use in playing up the Garfield-Sheridan combine include (I) “Sweethearts Night" at your theatre, (2) contest for best sweetheart photos, (3) guest tickets to persons engaged during your play 7. Ann Sheridan danced the "can-can" in a Western thriller which starred Errol Flynn. What was it? ("Dodge City") 8. What role did John Garfield play in Paul Muni's success, Juarez?" (Benito Juarez’ soldier assistant, General Porfirio Diaz) 9. In what two pictures with the word "Angels" in their titles did Ann Sheridan appear? ("Angels With Dirty Faces" and "Angels Wash Their Faces") date, and (4) letters on "How | Met My Play UP love angle with this display. 10. What was the name of the auto racing picture Hickhaad Wife)."" Stills, available at local exchange, and which featured Ann Sheridan and Pat O'Brien? usband (or Wife). captions for board are shown above. (“Indianapolis Speedway") ‘OOMPH' CUES CO-OP AD CAMPAIGN Ann Sheridan's title as the ''oomph" girl is good for local co-op ad campaign. Lead-line of campaign might be: “Putting 'Oomph' into Blanktown's Wardrobe" with clothing stores, dress shops, shoe merchants, etc. taking space. Pick up art from ads and scene cuts to illustrate the co-op ad. Three-sheet cutout of star heads, stills from the branch set and compo board make up this attention-getter. Across cutout, run catch-line picked up from ads, as: ‘’I warn you—don’t love me!” Baby spot lights display. BILLING ano PLAYDATE [ 16}