Chain Lightning (Warner Bros.) (1950)

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What to Do: MODEL PLANE CONTEST For boys — 12 to 18. Announced via newspaper and . ‘ i i d in lobby, ind f coHere Are © AIRPORT MANAGERS ecient teen cccouinedviig 2EPUE cme ment on: “Why I want to see Humphrey ae as a jet i] Se es Laolins 27 : ft ‘ee the Agents AVIATION EDITORS Sateen cance ore and VY WARTIME FLYERS DISPLAYS Jet plane miniatures (and other models) obtained from irlines, mak ‘indows and ind Agencies NRCRAFT FACTORIES} iim‘cctstncy mits grn vino 2p aor c= company displays. Who'll Be WV AIR TRAVEL LINES AIRCRAFT FACTORIES Interested! © BOOK STORES Se eee Re neato every day for one week, daily winner receiving pair of VY’ FLYING SCHOOLS A amie me Check / ARMY AIR BASES See AIRPORT MANAGER about a display for ’ “Chain Lightning,” using stills and copy or a them off e 40x60; special displays too in AIRLINE offices Vv N AVAL Al hi STATIONS using the lines: “‘Progress in the Air! For greater Comfort, Speed and Safety, Fly (Name of line) ! For great Entertainment —‘Chain Lightning’.” ARMY AIR BASES Sponsor a “Chain Lightning Day” at nearby ARMY AIR BASE or NAVAL AIR STATION. City officials go out to the base for inspection and display of equipment and planes. Keynote of the day is “Progress in Aviation!”’ Afterward, ORDER “Mat No. 722-401-X” from National Screen. group is given special screening of “Chain Lightning.’’ Mayor hails the Day in advance with public proclamation. PLANES OVERHEAD ARMY or NAVY PLANES may be able to detour on Opening Day, in performance of regular training duties, to fly over the theatre in formation. Advance newspaper story calls attention to new planes and equipment at the nearby base, paying tribute to the first major picture on jetpropelled aviation. Of course, if you’re near a jet base, your tie-in is readymade. SPECIAL STORY Bring together newspaper’s AVIATION EDITOR and a local WAR FLYING HERO for an JET PLANE “‘THROWAWAY’ Great for kids! Shown here in reduced size — actual size 514” x 7”. Available as shown on mat. Imprint with theatre name locally, distribute as program insert, package stuffer. FOR THRILLS interview on latter’s impression of jet aviation compared with the planes he flew during the THAT COME war. If the two meet in your office have stills from “Chain Lightning” spotted around in order to figure in the newsphoto. i FASTER-THAN-SOUND the culine, Fld om the dotted FLYING SCHOOL front inh SOE cle Gaee SEE Civilian or military FLYING SCHOOL in your front with a paper clip. Bend down the wings and the tail sur° ° a ° ° aac feces om: datsead tick: Ge w ARNER BR 0S : city attends opening of “Chain Lightning” in a that the angle of the wings and 2 body. Center attention on female member of the the tail surfaces is the same. ] ] ‘. Fi | 5 z j Grasp the plane between thumb SCHOOL WHO gives her Impression of yet planes mm ave folperee st epic = "CH AIN LIGHTNING” previously set radio station interview. into air with a gliding motion. SPECIAL SCREENING Representative members of the aviation groups | THEATRECIMPRING | -on your checkoff list above, attend special screening. Get comment cards (they serve later as source of ad quotes! ). (The screen’s first story of the jet plane)