Colleen (Warner Bros.) (1936)

Page scan 0002 from Colleen (Warner Bros.)

Record Details:

Title:
Colleen (Warner Bros.)
Date:
1936
Publisher:
Warner Bros.
Volume:
Colleen (Warner Bros. Pressbook, 1936)
Leaf #:
0002
Language:
English
Collection:
Pressbooks
Contributor:
Wisconsin Center for Film and Theater Research
Coordinator:
Media History Digital Library
Date Added:
August 28, 2022
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Behind = the AMEHA AY 8 a Aside from the obvious production highlights, this show affords many opportunities for ingenious showmanship. The stars, title, music and dancing lend themselves to innumerable stunts, tie-ups and special promotions. This Campaign Plan suggests over a hundred exploitable angles. In studying them, bear in mind that an idea which‘won't go in this town’ might with slight adaptation prove unusually successful. To facilitate the handling of your campaign, we’ve lined up 12 nationally known organizations ready and anxious to GO TO your TOWN with “Colleen”. These tie-ups are explained in detail in the exploitation section of this book. EE’S YOUR SHOW. BOYS --6@0 GIVE EE PLENEY OF ICON