Daughters Courageous (Warner Bros.) (1939)

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LUX DAY-AND-DATE ADVERTISING CAMPAIGN © 31 Key Cities On Lux Schedule Albany, N. Y. Atlanta, Ga. Bosten, Mass. Brooklyn, N. Y. Buffalo, N. Y. Charlotte, N. C. Cincinnati, Ohio Chicago, Il. Cleveland, Ohio Dallas, Texas Denver, Colo. Detroit, Mich. Des Moines, Iowa Indianapolis, Ind. Kansas City, Mo. Memphis, Tenn. Milwaukee, Wise. Minneapolis, Minn. Oklahoma City, Okla. Omaha, Neb. Philadelphia, Pa. Pittsburgh, Pa. Richmond, Va. St. Louis, Mo. San Francisco, Calif. Salt Lake City, Utah Seattle, Wash. Washington, D. C. Hollywood, Calif. Los Angeles, Calif. . New York, N. Y. ® Large space Lux ads (rough above shows ad in reduced size) in key city newspapers will break to coincide with playdates of ‘Daughters Courageous.”” Contact local Lux distributors for displays, etc. to augment the benefits of the tieup. For information concerning local dealers and how this tieup can work specifically for your showing, write: Mr. S. Cadwell Swanson, J. Walter Thompson Co., 420 Lexington Ave., N.Y. National Advertiser Offers Roto Tabloids In Giant Tie-up Inserted broadside explains details of the Electric Auto-Lite campaign. Sample of roto-tabloid put out by this national advertiser is also inserted. This is in addition to other dealer promotional material such as window displays, lobby cards, autographed photos and cooperative newspaper ads. Mail the coupon on the broadside for names of distributors in your ter ritory who are ready to supply you with free material. For details contact: Mr. G. H. England Electric Auto-Lite Company, Toledo, Ohio [19]