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COMMANDOS!
Commandos! There's excitement in the name alone! To help
Tabloid Throwaway
you get it across to your customers there's an action-filled tabloid (in mat form) for giveaway in lobby and on the street, for posting in store windows and newsstands and blow-up in lobby! See it on page 6 of this press book—use it in advance and
current with run.
More 'Commando' Bally Ideas on Following Pages
TIMELINESS! Me iea Serialization—Ii's FREE!
The big story that is making headlines even as you play the picture—the screaming adventures of the Commandos—is excitingly told in this 6-day serial story of ''Desperate Journey” available to any newspaper in mat form. See the opening chapter—read all the details on page 4 of this press book!
Timely on the Air, Too! Make It Pay Off for You with Warner's New ‘Radio Trailer’ Service (See Page 7)!
ADVENTURE! | <4 Real ‘Desperate Journeys
In every city in America are men, women and children who escaped the Nazi tortures in conquered Europe. Theirs were "desperate journeys," indeed! Arrange for a series of newspaper features or radio interviews with such local refugees, recounting their adventures in escaping from Naziland. Tie in | these interviews with the story of the five daring hero-flyers who go off on a commando raid to Berlin and back. If possible, arrange also for real-life adventure stories of ''desperate journeys' by soldiers, sailors or merchant sailors on leave.
Teasers WANTED
Prepare cards locally with copy (Use still DJ 54 here
with caption.)
and art as shown at right. Plant
as window cards, tack on fences BY THE NAZIS! and poles, spot ‘em in lobby. Also SEE COMMANDO RAID TO BERLIN AND BACK!
‘ The screaming, screen-shaking, For 11” x 14” cards use still DJ 54 once-in-a-lifetime adventure
(at Vitagraph Exchange) . For post ‘DESPERATE JOURNEY’ cards use mat DJ 107 (seepage21). Now — Strand Theatre — Now
prepare post card size for mail.
Lobby Bomb Sells Bonds
Get a large bomb case from Army headquarters. Spot in lobby. Copy: . reams Going: re KeeP
a ding Fe lin, with the com5 Ss Hea ship? 7”
pliments of the
Een ge gourne® 1 showme”
Put Your Name § e on America's Calling Card to Some
Hitler!"