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ODAY seri) Wee
HEADLINE HOT! fo" ANY a Ss —_
F OUR MEN died and five escaped when the R.A.F. flyGalley proots and mats of ing fortress “D for Danny” was shot down in the Black type and art available on request from Forest after a successful bombing foray over Germany. The five—Johnny, Kirk, Jed, Forbes and Lloyd—were
newspapers to Campaign Plan Editor, ~cockilysrxe of themselves. as they parried the questions
321 West 44th St., N.Y.C. “pe “~~Rayp ~ tthe Tare
TEASER TICKETS
Print a quantity of "tickets," as shown below,
and distribute via box-office for one week
Make a date to go on a
DESPERATE JOURNEY
with Errol Flynn and Ronald Reagan Commando Raid to Berlin and Back! STARTS FRIDAY—STRAND—SEE IT!
194656
0 in advance of playdate. Work it this way:
HALT! (This’ll stop ‘em!) Cashier gives each patron regular admission
ticket plus the "Journey" ticket. ' The unquestioned eye-stopping appeal of
this ad rat (No. 211) makes it a must for & 5 lobby and street. Print a quantity of these SEE BOARD DISPLAY locally for spotting in lobby and ‘round town, All the excitement and adventure in ‘"'Des
on fences, poles, windows and store counters. perate Journey" can be sold with the effec
tive ''SEE" appeal, as suggested below.
a
Ee
NYCommandos Blast ay C,
Mi Trail of Terror
aight to,
Better stop right now and plan on seeing
ERROL FLYNN and RONALD REAGAN
in Warner Bros: DESPERATE JOURNEY STARTS FRIDAY! STRAND ORIGINAL ART STILLS
Both these stills (the key art on the swell
Str
EANEST MAN-HUNT EVER DEVISED!
posters) are available for lobby and out front a noneennoneneronall RONALD displays. They're 8" x 10" black-and-white ai a AN stills . . . adaptable to any display needs. = REAG
(Tsk, tsk, boys, AND? ova Mr. Hitler’s gonna hate you!) TUNG GRAB ONG! ACE Nan? Fork Ca * NO sae ay
y DESPERATE A JOURNEY
E DREAD GESTAPO | N THE TRAIL—SURE | | TO SHOW NO MERCY! |
i Fy SANUS ANARRRREEIE,
STARTS FRIDAY
Figures at top of display all on one still, to be cut apart and mounted as shown. This Order “DJ Original Art Stills’—set of still available with others shown. Order "DJ 2—20c— from Campaign Plan Editor, Display Stills"—set of 5—40c—from Cam321 West 44 St., N.Y.C. paign Plan Editor, 321 West 44th St., N.Y.C.
QUICK~-’N-EASY BALLY IDEAS! pv
Commandos! Make a montage of Commando raid clippings from local paper on lobby wall. In front of it place cut-out of 24-sheet, with red flasher light behind it. Banner line: "Commando Raid to Berlin and Back!"
Front Page! Arrange to surprint a number of complimentary copies of local newspaper with headline: “Commando Raid to Berlin and Back! See 'Desperate Journey’ — Strand — Now!"" Newsboys yell 'Wuxtry!" and read headline, giv
ing newspapers away.
Essay Contest! Arrange with head of local school's English department to run a school-wide essay contest on the subject, "My Most Desperate Journey." Winning essays win appropriate prizes.
pv
SELL U. S. WAR BONDS-STAMPS
AD SLUGS: Available on one mat (shown individually on ad mats) FREE at your Vitagraph exchange for spotting with your regular ads.
SLOGANS: Spot ‘em whereever they'll do the most good! Buy Bonds! Buy Stamps! Bye
e Axis!
Sold at this theatre.
Make our lobby your hobby For buying bonds and stamps!
Be a V-man!
Take your boxoffice change in stamps!
W.A.C. PRESSBOOK: _Issued by the War Activities Committee of the Motion Picture Industry for your aid in socking over this biggest campaign of all. Get it— and other supplementary material — from the W. A. C., 1501 Broadway, N.Y.C.
FREE 1-SHEET: See back
cover for complete details.
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