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He would have given Hirohito’s myopic F the story that is now startling A
ing ahead of the bombers with sealed orders that read...
UP PERISCOPE..BOMBS AWAY!
Who ever heard of a sub dropping bombs .. on Tojo’s home town, for instance? But who ever heard of the U.S. Sub Copperfin—until now! From the moment this crack Yankee sub upped periscope in Tokyo Bay—the bombs on our avenging bombers were set to go! It’s the e
epic of the sub with sealed orders that read...
NEWSPAPER SPONSORS ‘TOKYO’ WAR BOND RALLY
In conjunction with all local war bond selling agencies, leading newspaper "Destination Tokyo War Bond Theatre Party"’ in which readers are invited to participate in a midnight bond rally at your theatre following the showing of the picture on opening day. Arrange
sponsors a
for live entertainment and war heroes to be present. Object is to sell enough bonds to purchase bombs and torpedoes to be labeled "Destination Tokyo." Newspaper carries week-long promotion to whip up interest in this rally. Also get radio tie-in to broadcast ceremonies and sell bonds over the air via phone call pledges.
WAR PLANTS LABEL OUTPUT “DESTINATION TOKYO”
Every war plant in your community should be asked to cooperate in a plan to label war shipments with the legend: "Destination Tokyo."' Prepare a quantity of labels reading '"Destination Tokyo," plus some large signs with the same message, to be placed on all packaged cartons, on the sides of trucks and box-cars and perhaps even on individual pieces of equipment, such as tanks, guns, trucks, etc. Arrange for newspaper story and pictures showing these labels or signs being affixed by war workers and servicemen. In addition, arrange for a huge sign to be placed at the entrance of all war plants reading: "This is Destination Tokyo Week
. Let's Make It A Record Production Week."
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TEASER ADS T0 SOCK OVER YOUR SHOW 4 WAYS...
DON’T LOOK NOW, TOJO, But your ships are showing!
Right in the periscope sight of the U.S. Sub Copperfin...streaking ahead of the vengeancebent bombers with sealed orders:.that read... —
Use these teasers either or all of these four ways to whip up peak interest in your showing: |) IN NEWSPAPERS in advance of your regular display ad campaign, either singly or run-of-paper same day you use big opening day display ad; 2) AS THROWAWAYS in schools, lobby and as program and package inserts; 3) IN LOBBY as a series of blow-ups; 4) AS WAR BOND DRIVE GIVEAWAY with copy on back reading: "Buy War Bonds to make the weapons for our ships and planes labeled ‘Destination Tokyo’ "'! °
All three on one mat. Order "DT Teaser Mat 201B" —30c— from Campaign Plan Editor, 321 W. 44 St., N. Y. 18, N. Y.
THIS CARTOON FEATURE A NEWSPAPER ‘MUST’
More and more editors are requesting this type of feature for the movie page or magazine section.
This one is sure to please. But in addition to newspaper you can
THE HISTORIC FIRST LANDING BY AN AMERICAN ON JAPANESE HOME SOILIS REALISTICALLY DEPICTED IN WARNER BROS, SCREEN STORY OF THE U.S. SUBMARINE COPPERFIN, WHICH ENTERED TOKYO BAY TO "CASE" THE JAP CAPITAL AHEAD OF OUR AVENGING BOMBERS.
use it these extra ways:
* Make reprints for distribution in schools as a color-in novelty or contest.
* Reproduce this feature as
a special page in your’ program in advance of your regular play date announcement.
* Place reprints in store windows as an eye-catcher.
* Enlarge this feature direct from pressbook for display in lobby. Make it more effective by having staff artist color it attractively.
Gary GRANT WAS HURRIEDLY RECALLED FROM A PROJECTED FLIGHT TO INDIA TO ENTERTAIN ARMY TROOPS IN ORDER TO APPEAR FOR THE NAVY IN “DESTINATION TOKYO"
airy
COMMANDER | Order "DT Cartoon DUDLEY WALKER MORTON Mat 202B" ants 30c ait
DIRECTED THE TECHNICAL PHASES OF PRODUCTION. ON THE PATROL PRECEDING THIS ASSIGNMENT, COMMANDER MORTON'S 5UB SANK 20 JAP SHIPS, AN ENEMY SUBMARINE AND A NUMBER OF ENEMY AIRCRAFT.
from Campaign Plan Editor, 321 West 44 Street, N.Y. 18, N.Y.