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CHESTERFIELD CIGARETTES
Chesterfield’s national magazine
campaign reaches sixty-eight million readers! In addition to ad reproduced here, 4-color, 20!/2"' x 20!/2"' poster (similar to ad) is posted
throughout every suburban railroad car and depot
leading into New York, and in all Chesterfield stores.
AON i ANA
LUX. 9 out of 10 Soon SOAP Linx Gide!
Ad Schedule
NOTE: Ad appears as_black-andwhite (full-page except where other” wise indicated) in May issues of the 2
following magazines. LADIES’ HOME JOURNAL McCALL’S
WOMAN’S HOME COMPANION
TRUE STORY COSMOPOLITAN
REDBOOK
TRUE CONFESSIONS—2/3 pg.
MODERN ROMANCES— 2/3 pg.
SUCCESSFUL FARMING— 2/3 pg.
SEVENTEEN—1/2 pg.
COUNTRY GENTLEMAN— 1/2 pg.
thers Lompany
Le ee er
LK GOES ZOD. GANS GG, 2 ca
LORE. HOSA.
suys Jann Crawford
Gout of 10 Ser en Stars use Lux Toilet Soap x Girls ate Lorelier
AD — Full-page, 4-color Lux ad breaks in American Weekly (Ma 22 issue). Same ad, black-and
white, breaks in | 1 other top na-.
tional magazines (see schedule).
i ii HMO i ni AMA MINA
MANIKIN HOSIERY
AD — Full-page, black-and-white ad breaks in Vogue, May issue. Extra proofs available for display purposes.
Write to:
Mr. Jack Pickering,
Howard H. Monk & Associates,
Brown Building, Rockford, Illinois
EER: TE WHBE BERL S B®
AD — This full-page, 4-color ad breaks in 25 top national magazines simultaneously with film's release.
AURA uae eR ea TUUTAAUA
HUTT MUNA A
AUTO-LITE SPARK PLUGS
Which i
AD — Fullpage—breaking with film's release in aa Evening Post, Look, Collier's, American Weekly, Progressive Farmer, Ruccecctul Farming, Farmer Stockman, Farm Journal and Country Gentleman.
MUI HWA
24-SHEET — 600 Full-Color 24-Sheets (see below) coast-tocoast! Also, 60,000 Car Cards distributed by R-C Bottlers.
Write: ADVERTISING DEPARTMENT, NEHI CORPORATION, COLUMBUS, GA.