Flirtation Walk (Warner Bros.) (1934)

Page scan 00026 from Flirtation Walk (Warner Bros.)

Record Details:

Title:
Flirtation Walk (Warner Bros.)
Date:
1934
Publisher:
Warner Bros.
Volume:
Flirtation Walk (Warner Bros. Pressbook, 1934)
Leaf #:
00026
Language:
English
Collection:
Pressbooks
Contributor:
Wisconsin Center for Film and Theater Research
Coordinator:
Media History Digital Library
Date Added:
August 28, 2022
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MER COUAM T° ©C ORO PER AT bVE ft an Pre Re EPPA ROE: D GLEST ED FTEFUP iL, oo Gee we Be Rd ae BI oe OO Used on ““Dames”’; presented in this picture in a new and more extensive form. Ruby Keeler is featured throughout. Photo shows **Dames”’ display used by the Varnack Pharmacy in Los Angeles, California. Newspaper display ads spotted day and date with the openings of “Flirtation. Walk” in 75 key cities all over the country, will open the Max Factor campaign. Ads are 50% plug for Keeler and the film, and 50% for the manufacturer. And, for the first time, ample room is allowed on the mat for your own credits. This is a new and particularly valuable adjunct to your campaign. Campaign also includes elaborate window displays such as that shown above; regular magazine advertising; hundreds of thousands of co-op booklets; and a traveling troupe of 35 girls, who tour the country, plugging the current picture in their talks on Hollywood make-up tricks. Nearest Factor repre sentative will supply all displays to you and give full aid in your campaign. YOUR CONTACT: MR. KENNETH CALDWELL Max Factor Co. Hollywood, Calif. Page Twenty-three