G-Men (Warner Bros.) (1935)

EXPLOITATION Radio Announcements Uni a ; 4 ation @ S; 100 WORDS mique bserv. mis Umi. | Leave it to Warner Bros. to make the first Ti T. Gr Ss | big picture of America’s greatest battle in the lar @ est ewer ©. Age war on crime! nig The producers of ‘*The Public Enemy”’ have = Remember the furore the government’s obse r ration test “ | ae ti: rallies Sa when it was given to federal agents a couple of months a 209 Wee train their guns on the eraftiest killers of this swiped the idea because it works out so well on this picture. Stile day and age. | be planted in newspaper with questions testing reader’s obgey rhey have brought these mighty man-hunters al ae follow yage. It’s not ervatio out of the shadows of secrecy into the brilliant powers appeal ing on TOLMOW ing page. not a conte st—jr ust an int glare of the picture screen! esting reader quiz. Tenth question works a direct playdate plug, = Hollywood’s most famous bad man — James a her act long the line SaaS If to Cagney — plays the leading role in ‘‘G-Men,”’ direct met ely add anothe1 ques ion a ong tne nines proy ided., Stil ay as Unele Sam’s ace crime-hunter in a shot-by able on request from Campaign Plan Ez ditor, Warner Bros, al m's ace er ir : 32] shot dramatization of gangland’s Waterloo. 44th Street. Order Still No. M. F. 98—one thin dime, West His supporting cast ineludes Ann Dvorak, Margaret Lindsay and Robert Armstrong. ‘‘GMen,’’ coming to the Theatre on has been selected as the ‘picture of the month’ — put it on YOUR list as the MUST picture of the year! 100 WORDS The producers of the never-to-be-forgotten ‘“Public Enemy’’ bring you tomorrow at the Theatre ‘‘G-Men,’’ a story of the mighty man-hunters of the Department of Justice. Yesterday’s screaming headlines are a feeble whisper compared to the sensational revelations in this shot-by-shot dramatization of gangland’s last stand! It’s all here! . .. every graphie detail of how the deadly trap was set — and SPRUNG! — on the Mad Dog of the Mobs! ‘*G-Men’’ would be a great picture without any star but with James Cagney historic ‘Public Enemy’ of 1931, its appeal is irresistible. His supporting cast ineludes — Ann Dvorak. Margaret Lindsay, Robert Armstrong and a host of others. ‘‘G-Men’’ has been selected as the pie ture of the month. Put it on your list as the MUST picture of the YEAR! 50 WORDS Hollywood’s most famous bad man — James Cagney — has joined the ‘‘G-Men,’’ the mighty man-hunters of the Department of Justice, in the first big picture of America’s greatest battle in the war on crime! ‘*G-Men’’ brings these super-sleuths out of the shadows of secrecy into the brilliant glare of the ture screen! Ci igney 1S Supp yrted by a notable cast includ ing Ann Dvorak, Margaret Lindsay, Robert Armstrong and many others. ‘*G-Men,’’ coming to This is not a contest but is merely a way to test your powers of observation. the Theatre ae ee Study the above photograph carefully. Then turn to the following page on which lected as the picture of the month! Put it on you will see ten questions pertaining to it. See how many of them you can cor YOUR list as the MUST picture of the YEAR! rectly answer. Eight is considered average. Contest for ‘G-Men’ Slogan ~! . 1. How many men are in the picIs James Cagney wearing an over we ture? coat? @ ‘‘They always get their man,’’ is the . Canadian Mountie slogan. Idea is to pro2. How many women? 8. How many men aren’t wearing mote contest for a “'G-Men”’ battle-ery. Win3. Is Cagney smoking a pipe? "hats? ning slogan gets the grand prize. If you want to handle it as a poster contest a department 4. How many ash trays are on the 9. Is one of Cagney’s hands in his store might work along. table? oodkst? ° Award St 5. What time is it, according to the 10. Is th; “(-Men” th Heroie Cop Awards on age 7. ; 1? . Is this a scene from Men” the clock on the wall! ys ° . . new First National ‘thriller’ now . . How many are i i ? ‘ tre? @ If local paper makes awards to policemen 6 w many men are in uniform at the Thea and detectives for outstanding performance, they induce local officials to make presentation on theatre stage night you open film. Letters to other policemen in town might re ‘Wanted’ Placards Make Post ‘G Mew’ Headlines sult in special theatre party. Atmospheric Lobby Flash =e @ You can cash in on headlines featurins =) a aval. NEWSBOYS ‘EXTRY’ PLUG @ Perhaps yon can obtain from local police past ‘G men’ triumphs. IE they a wit able arrange ’em around a still of Cagney or post-office the ‘Wanted’ circulars antional revelata gle i zet newsboys on opening day ; — caption reading : See the sensatio Sulliicalens sents ee yell GMEN nouncing rewards leading to capture of ete., in this shot-by-shot dramatization of “ne CAPTURE PUBLIC ENEMY NO. 1. ete. Placard your lobby with ’em, running est battle of the mightly men-hunters 0! t WUXTRY! WUXTRY! Heralds. of some copy on this style: THESE ARE THE partment of Justice. course: MASTER CRIMINALS SOUGHT BY UNCLE SAM’S G-MEN. Strand’s Portable Display Announcers” Contest In Lobby @ N.Y. Strand handled po @ New York’s Strand tied up with Station WNEW in a search for amateur radio announcers. Stunt proved so successful papers played it up with stories and photos. lice equipment this way and it proved very practical. Display could be moved It worked this way: After first showing outgoing patrons were invited to step up to ‘mike’ and give impression of the film. Listeners-in voted for best radio voice, winner being handed a week’s job as station announcer. News Ask your station mana “al the stunt on this film. from front of theatre to lobby easily and with out losing any of “ the flash. ger if he’d like to try