God's Gift to Women (Warner Bros.) (1931)

GET TO WORK ON YOUR EXPLOIM41ION STUNT, TIE-UP AND CONTEST THEY WANT A MAN TO LOVE! Seven dazzling damsels invade his apart PLAY UP FRANK FAY AND THE BIG CAST Make him monarch ofall he Fight for his favor! Learn the secret of his appeal me oe aes GOD'S GIFT ment! surveys! For the first time, the camera has caught that certain inimitable something that made Frank Fay, the stage’s foremost humorist! His mannerisms, his personality, his expressions, his articulation, get the laughs all the time! Feature Fay throughout your campaign! AND WHAT A CAST! the names! Every one a box-office draw! Look over Play them up as big as possible! “Treat Your Boy Friend” Night The young people will go for this amusing stunt of the girl buying her boy-friend’s ticket. Of course, if he gives her the money it’s all right but tickets will be sold only to girls. Play up the performance as a chance for the girls to show their boy friends how to be “God’s Stills For exploitation in windows of department stores and other shops selling hosiery, lingerie and gowns. The following stills are available. If not at your exchange they may be had at ten cents each by writing to Still Department, Warner Bros. Pic tures, Inc., 321 West 44th Street, New York. STOCKINGS: Stills Nos. 29, 80, 87, Pub. A-56, NEGLIGEE: Stills Nos. 111 and 80. GOWNS: Stills Nos. Pub. A-35, Pub. A-40, Pub. A-62, 104, 120. tickets tor Nis trouvie. ~~~ GET UNCLE SAM’S HELP Bailyhoo If you ean get the local bus company to co-operate, the following stunt is a good one: Hire a man with a penetrating voice to stop the local buses. Each driver is asked if tie DusepASsPR hes oe Theatre where “God’s Gift to Women” is playing. The gag lies in the fact that the ballyhooer stops buses going in the opposite direetion. The drivers direct him pfproperly a*~” each driver Bete a yee of Broadeast the coming of “God’s Gift to Women,” funniest French farce of the year with post cards sent to an enlarged mailing list including your townsmen and the people of surrounding towns. Dear Friend:— Frank Fay—Broadway’s cleverest comedian—comes to this theatre Warner Bros. production. The cast includes many gorgeous girls, many of the screen’s funniest funnymen—and the story is the progress of a rich Parisian Don Juan who doesn’t blame the ladies for thinking him God’s gift to women. Most exhilerating show of the season. We hope to welcome you during the run. Very sincerely yours, i LAURA LAPLANTE JOAN BLONDELL LOUISE BROOKS YOLA D’AVRIL Directed by Michael Curtiz se: A Warner Bros. 3s & Vitaphone Hit The “It”? Man! First screen hero to answer the challenge of the wicked sex! Arouses the “‘urge’’! Can any girl resist? CT No Cal boo h Nceast = Critics | Praise aaah ann Frank Fay’s Ten Rules Contest Don’t overlook the time-honored Th M a L and effective stunt of having en“Who is ‘God’s Gift to W a or e Oo ern over larged complimentary words from Thi ech Ops ‘e Bes sete ia p i ity 9 is is ion local critics placed in front of the eae cme: aE coe aeily RULE I. Remember every phone number between Los Angeles theatre to attract and _ interest Z pa ts ” Another unfailing atarranged with your local newspaper. withdatiesis. aes ; 4. /The newspaper sends its photoEan oe traction : a frame a ys Me ptikor theonah the’ buay i Bis of RULE Il. Remember a face as well as an ankle. stills of the stars and another wi : town to photograph the ten bestSTORIE TEI a Siac eve bas in ce looking Aras he oer kaa Their names RULE WI. Let your reputation precede you. This will make your rom od’s Gi ) : . ‘ Wie aaa Bicieeicone oh sue ae held by the newspaper but are conquests easy, due to the fact that the ladies will albiel Ge te had ae not published, the pictures carrying ready know what to expect, and their minds will be chaiee : numbers instead of names. Readers disposed toward your onslaught. A east their votes at the theatre designating their choice by numbers. RULE IV. Do not brag about your conquests. Keep quiet on the This is done the week before the subject and remember that each new girl is the one and picture opens. The winner if possionly adventure in your life. ble should be hired by the theatre to make personal appearances at the RULE V. Never plan your attack, and never prepare pretty first evening performance’ each speeches. Your line should be ad lib. The same routine night of the film’s run. at every conquest becomes embarrassing and succeeds in giving your game away. next in “God’s Gift to Women.” latest Kisses For RULE VI. Be sincere in each affair. If you do not mean it each : time you make love to a girl, then you cannot truly Herald be called a perfect lover. Arrange with a candy store to disRULE Vil. Never eat onions or garlic—that is, unless your victim tribute molasses kisses on a busy is Russian, Italian, Scandinavian or Bermudian, and corner to all the girls who pass by. you are reasonably sure that she has partaken of the The wrapper on the eandy says: same fragrant edibles. “Here’s a kiss from ‘God’s Gift to (ao WCE: Women.’ Buy a bag at Smith’s and RULE VIII. Be well versed in many topics so that you may be able go to see the picture at the Strand.” to talk intelligently on any subject the girl of the moRho RAN Gate ear sane Raton wares ment may bring up. Don’t forget, the perfect lover must be able to charm the momentary apple of his eye e e . . Suggestions for Your Exit Banner as ae eae a RULE IX. Cultivate psychological insight into the vagaries of women’s minds. This will enable you to match mood for mood, thus allowing you to anticipate their every desire and avoid boring them. This is one of the quickest and surest ways to a woman’s heart. Consideration of others is the keynote of success in this art. FRANK -FAY RULE X. Be nimble both of body and mind. There are moments and Seven Gorgeous Girls in the life of even the most perfect lover when several LAUR A ae A “Pp E ANTE affairs become entangled and complications set in. You Se must think and act quickly in order to straighten matters out to the satisfaction of all concerned.—And don’ mean maybe. Use still “God’s Gift to Women, Pub. A58” mounted on panel of vermillion and white as indicated. Tint the photo in natural flesh tones coloring hat in black with a yellow highlight. Frank Fay is now at the ____.____ Theatre in Warner Bri Entire background is light blae.with title deep blue and million on a@ white panel, and stills of the gir: Two oon be in verFrench farce, “God’s Gift to Women.” aaNet