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NATIONAL TIE-UPS
PICTURE PLAY-UNIVEX HOME MOVIE TEST
Window streamers and newsstand cards (shown below) have been sent to 105,000 Univex and newsstand dealers. The front cover of the July Picture Play carries an announcement of the contest; pages 4 and 5 are devoted to a double page Univex ad. For details of contest see Picture Play.
‘This care guards against Cosmetic Skin
SAY THESE LOVELY HOLLYWOOD STARS
ALWAYS use Lux TOILET Soap. iT “REMOVES COSMETICS |
THOROUGHLY
Lux Torter Saar HAS AN SETIVE —
CHOKED PORES | USE IT REGULARLY,
oe
9 aut of 10 Screen Stars use
LATHER THAT PREVENTS: ie
The above ad, reproduced in reduced size, forms the basis of the day and date ad campaign which will appear in the
newspapers listed at the right.
If your city is not listed above, be sure to contact
your local Lux distributor for further forms of lo
cal dealer tie-ups such as counter, window and
blowup displays in retail stores.
Albany, N. Y.—News Atlanta, Ga.—Journal Boston, Mass.—Globe Brooklyn, N. Y.—Eagle Buffalo, N. Y.—News Charlotte, N. C.—Observer Cincinnati, Ohio —Times Star Chicago, Ill.—News Cleveland, Ohio—Press Dallas Texas —Times Herald Denver, Colo.—Post Detroit, Mich.—News Des Moines, lowa —Register Tribune Indianapolis, Ind.—News Kansas City, Mo. —Star Times Memphis, Tenn. —Commercial Appeal
Milwaukee, Wisc. —Journal
VINAHOLLYWOOD Screese Test!
/ CHANCE TO BE _ A MOVIE STAR!
© RNTER THSS CONTEST WITH ANERICS’ NOT MOVIE CAMERAE 25°: aa
At right, in reduced cies eget f op ap DN re F
MEN WOMEN + CHILDRENWa
size, newsstand card
and window streamer.
lLomplele details :
SUL 1940 OF
PICTURE PLAY (x“ U™
Minneapolis, Minn. —tTribune
Oklahoma City, Okla. —Oklahoma Times Omaha, Neb. —World Herald Philadelphia, Pa. —Bulletin Pittsburgh, Pa.—Press Richmond, Va. —News Leader St. Louis, Mo. —Post Dispatch
San Francisco, Calif. —Call Bulletin
Salt Lake City, Utah. —Telegram Tribune
Seattle, Wash.—Times
Washington, D. C.—Star
Hollywood, Calif. —Citizen News
Los Angeles, Calif. —Herald Express Times
New York, N. Y.—News
Studio Styles again come through with two fashion firsts. Two special Gold Digger dresses, designed at Warner Bros. Burbank studio, have been manufactured and will be released through Studio Styles. Notify your local dealer and work with him on a timely Gold Digger dress promotion.
For further information and list of local dealers, contact:
Mr. Mark Jacobson, L & D BEILINSON
1400 BROADWAY
(22)
NEW YORK CITY