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ITING FOR WORD FROM YOU!
Hal LeRoy Hat
A special Hal LeRoy hat has been made by Hodshon Berg. Mats and window ecards are available to all dealers who ask for them. Dlustration shows window card, printed deep purple with space for your playdate. Mats in various sizes are available with the same design.
Stores are waiting word from you. The American Hatter, trade publication for the entire hat industry, carried a story in the latest issue about it. And dealers have been notified that it is ready. Clipping shows the trade story:
A Million Boys Will See Th
Wiles John Cavanagh, prest
dent of the Hat Corporation of sv
buyer their time talent to anything, the where. hat industry knows that something facturing this style in ¢ of extreme inrportance to the trade for boys is ne is taking place. Their interest in by Mr. Cavan: Warner Bros. forthcoming producsis of the opp ti he picture “Harold Teen” hat trade for is ba on the high promotional will undoubted
ich this movie will have in tant developn putting boys’ hats right in the spotstatement to Tue light. sums it up elog
Harold Teen's adventures are fol: “At last we
lowed by boys throughout the counThousands of try. In the picture, Harold wears licity for the trav the hat Wustrated here—a so’ many thousanc lightweight with up-turned brim, we: high in front.
Idea back of the deal is that if Hal LeRoy wears a hat, youngsters now going hatless will wear one too.
Important: Dealers will take ad space if informed of your dates in time. It’s up to you!
There’s a Berg dealer in your city. For names write to:
C. E. NELSON Care of Hodshon Berg 417 Fifth Avenue New York City
Liggetts have created the “Hal LeRoy Soda,” and
L ti j ee tt D say it tastes as good as it sounds. Store managers will
n re ssc ig ug . plug it in advance and during the run of the picture.
C h : R d ’ Your message will be carried both at the soda counter a | n | te) e a y. e and in the windows of the store. Manager has already
received his instructions from Liggett’s New York offices.
Tell your local manager the dates on which you will
coo = Peel Secale ooo eR SE
|
show Harold Teen, give him the necessary number of
HAL LEROY and ROCHELLE HUDSON posters, and he'll get busy.
HAROLD TEEN .-“ LILLUMS
OF WARNER BROS.’ COMEDY HiT
ENJOY THEIR SODAS
The poster display is so striking that everyone who enters, or passes, a Liggett store—and they always have
one of the city’s choice locations—will see the plug.
Poster has plenty of room for your playdate. Each
store will use at least two—one on the soda fountain and
one in the window. Additional windows call for extra posters. The price is 25 cents each. Order not less than two,
direct from:
SEE THIS LAUGH SPECTACLE AT
ULLMAN MFG. CO.
PLAY — DATES
Tie-up Poster available for all soda displays. Special photos (See Tie-up Stills) can augment poster. 319 McKibben St. Brooklyn, N. Y. Page Nine