Hearts Divided (Warner Bros.) (1936)

EXPLOITATION “HEARTS iii eee DIVIDED NOVEL FIVE-DAY NEWSPAPER IDENTIFICATION CONTEST, DAVIES FILMS FROM COSTUMES \ (3rd Day Contest) Judges Are Selected For *‘Hearts Divided’? Contest A stage-struck maid To have her fling Sets out for movie Fame and Bing. A southern belle Both wise and wary Who falls in love With manly Gary. Judges for the ‘‘Hearts Divided’’ Contest, now running in ine oh (newspaper) and in which everyone who knows all the answers wins two tickets to the ........................... Theatre, have been selected. They are: (list names of judges) Although the interest shown in this contest which has been adapted from a game originated by the Marion Davies fan clubs is so great that hundreds have already started in the contest, there is no reason why every movie fan should not participate. There is no limit to the number of winners—it all depends upon the player’s ability to name the Marion Davies starring vehicles from the costumes worn in the pictures as well as by the clues written by the poet. Take today’s contest for an ‘example. The quatrain tells you that it was a story of a stage struck maid and that ‘‘Bing’’ was at the end of her quest for movie fame. Now, just where would a stage struck maid find movie fame and who is ‘‘Bing’’? Or study the other picture, which shows Miss Davies in an entirely different role. The poet tells you that ““Manly Gary’’ is the object of her devotion. Just ask any feminine movie fan who is meant by that. The gowns themselves have become identified with these outstanding productions and certainly the jingles give the contestants every conceivable break and make the solution even easier to arrive at. Every contestant who submits the correct titles to all ten pictures shown in the series of five illustrations of which this is the third, will receive two tickets to theses ae... Theatre where Miss Davies will open in her new Cosmopolitan picture ‘‘Hearts Diwaded? “Olive kez The big cast ineludes such film notables as Dick Powell, Charlie Ruggles, Claude Rains, Edward Everett Horton, Arthur Treacher and the Hall Hall Johnson Choir. ““Hearts Divided’’ is the story of the wooing of Betsy Patterson, a Baltimore belle of 1803 by Prince Jerome Bonaparte, brother of the Emperor, who was in America negotiating the Louisiana purchase for Napoleon. How Jerome won the love of beautiful Betsy when he was disguised as an humble tutor and later gladly tossed aside a crown to remain with the American girl of his heart makes a thrilling romance filled with action, humor and suspense. It is said to be the most elaborate of any of Miss Davies’ productions. This is the third of the series of five contests already published. The fourth will appear tomorrow. All answers should be sent to the ‘‘ Heart Divided’’ Contest EditOn-Of thO.cc0= (newspaper) be£OTO <2: o’clock on ........ (date) after which no more replies will be considered. Should there not be enough correct answers, the ten readers submitting the most nearly accurate lists will be awarded the prizes. (Fourth Day Publicity) Action Is Needed Now To Win Free Theatre Tickets Get set, Movie Fans! You’ll have to move fast if you are to be numbered among those who will see Marion Davies in her new Cosmopolitan Picture ‘‘ Hearts Divided." at= the — 1 asus theatwte const. sat eee as the guest of this newspaper. This big contest ends tomorrow with the publication of the fifth and last of a series of illustrations showing Marion Davies wearing costumes that can be readily identified with her biggest starring productions. Study the two scenes shown here, which are taken from two of Marion Davies’ hits. If you are a member of a Marion Davies fan club, you’ve already played this new game of identifying the motion picture by the gown worn by the star. Here the poet makes it much easier by telling about the picture in jingles. You’ll see that one of the pictures is about a Follies girl, and blonde Marion Davies was once featured in the Zeigfeld Follies. Of course you have to use your imagination to know who the ‘‘Bob’’ referred to is, but that should be easy for any movie fan. The other picture told the story of a salesgirl—just the kind of a lovable, sweet little girl youll find in the five and ten cent stores in every city—and a different kind of a hero—the Leslie Howard kind, to be exact. There you have your fourth contest in this series of five. Tomorrow the last one appears and when you have all the titles, send them to the ‘‘Hearts Divided’’ Contest Hditor-of the ...222. (newspaper) Delores <2e53 O-ClOCKON= se8stiss (date) when the lists definitely close. Every one submitting a correct list of all the titles shown in the order published will win two tickets to ‘‘ Hearts Divided.?’ Knowing These Gowns May Bring You Valuable Prize A pretty follies Girl plays hob With many lads— But mostly Bob. (2) All entries must be sent to the EGeeaceG eee (mewspaper) before After that time, no answers received will be considered. Out of town readers may mail their replies before the time and date signified. (3) Names and addresses of contestants must be written plainly. (4) The judges’ decisions will be final and the .................... (newspaper) cannot enter into correspondence regarding them. (5) No answers will be returned. (6) Amswers should be arranged according to the order of appearance of the (mewspaper ). illustration in the .............0...... RULES OF THE CONTEST (1) Everyone is eligible to enter this contest except employees of the ................ (mewspaper) or of the ................... wie Theatre. “Hearts Divided’? Contest Editor of the SS ee o’clock on ................ (date). A salesgirl who is Mildly showered With compliments By Mister Howard. (Last Day Contest) Last Chance To Win Free **Hearts Divided’’ Tickets As a cute Colleen She plays the part That dims the eyes And warms the heart. The merry belle Of Baltimore Whose love is on A foreign shore. Here’s your last chance, Movie Fans, to win free tickets iO: Tier es es See re. Theatre to see Marion Davies in her new Cosmopolitan picture ‘‘Hearts Divided,’’ which opens there Pe | ei ae Been Seas EE as a First National release.. This is the ending of a contest that has engaged the interest of hundreds of movie fans all over this section, but it is still possible to enter and win. Each day for five days (this is the fifth and last day) the ............ (mewspaper) has published two pictures of Marion Davies as she appeared in her biggest hit films. Each of these photographs shows Miss Davies in the costume most closely identified with the particular film. Contestants are asked to name the motion pictures in ‘which Miss Davies wore the cos tumes in which she is shown in the contest illustration. To make things even easier for contestants, the Contest Editor has had the staff poet give you definite clues in the form of little quatrains that are printed under each illustration. The contest ends at ................ o’clock on ........ (date) and all replies must be sent to the ‘*Hearts Divided’’ Contest Editor oL-the-=..).2:: (newspaper) before that time. Simply write the ten names of the pictures in which Miss Davies wore the ten costumes illustrated, in the order in which they were published. You can cut out the illustrations and write the name of the film on the margin or across the face of the photograph, or you can use a plain sheet of paper, marking your answers “*First Day,’’ ‘‘Second Day,’’ ete. Everyone submitting a correct list will be awarded two tickets. If there are less than 10 contestants qualifying for the awards, the ten sending in the most nearly correct answers will be declared the winners. ‘“Hearts Divided’’ is the latest and best of Marion Davies’ stellar vehicles, according to those who have seen its previews. The story is the romance of Betsy Patterson, the beautiful young Baltimore belle of 1803, and Prince Jerome Bonaparte, brother of the French emperor, who tossed aside a crown for love of the American girl. Through the picture walk famous historical characters who shaped the destinies of America in the days in which it was becoming a great Republic. The big cast includes such film favorites as Dick Powell, who portrays Jerome Bonaparte, Charlie Ruggles, Claude Rains, Edward Everett Horton, Arthur Treacher, the Hall Johnson Choir and scores of others. Miss Davies, as always in her pictures, wears many elaborate creations, and the entire production is not only historically correct, but is said to set a new mark in the beauty of its settings. Now you’ll want to see this picture and the best way to see it is as the guest of the .................... (newspaper). So get busy—study the series of five contests (ten pictures in all) name the films from which they are taken and rush them to the Contest Editor. The list of winners will be published: ol 22. ache (date). ANSWERS First Day Left—Polly of the Circus Right—Operator 13 Second Day Left—Page Miss Glory Right—The Bachelor Father Third Day Left—Going Hollywood Right—Operator 13 Fourth Day Left—Blondie of the Follies Right—Five and Ten Fith Day Left—Peg o’ My Heart Right—Hearts Divided. Page Nine