Hi Nellie (Warner Bros.) (1934)

Me THE TIP-OF ANOTHER BIG ONE FOR MUNI! When Paul comes to town, it’s time for the mob to come out of hiding. Loads of Muni boosters in the ads — loads of Muni boosters in the exploitation. Look ’em up! A TEASE EM TITLE IF THERE EYER WAS ONE! ._.. ‘Hi, Nellie!’ — two little words that you can turn into a gold mine! Tease ’em with those two little words until they have to see what it’s all about! Follow the ad and exploitation © sections for how it’s done! LIBERTY MAGAZINE'S CHAMP SHORT STORY!.... An unprecedented barrage of raves greeted the story in Liberty. It’s an angle to be remembered in your campaign. Ns ey, oe GRE ACA at oreo ease Paul Muni 9 51 2? Renenmeetecreerererrertrs crrerrenrtrrcrcterr ne as ee Glenda. Farrell Harvey Dawes ........... To tei LOE ees Doug Dumbrille PTL Wii iaS s ee ake Dd tao Robert Barrat pat EY Lad a ei SO tr NOt BR chk ll ents Ned Sparks Fullerton .......... teste secre ee wen tds an A ODart Oa VORA gD: Pe ee anoeie: rae) ic aaa sae Pat Wing GREE EU coe Vo oe eR ee Edward Ellis et ed oe On gn hen hea, teas Re a ae Geo. Meeker RR ee ete sais, viva tus eS er Berton Churchill a RIE Sn a ee mea tries SPUR SRC Sidney Miller [ep ORR ihan on ee einen Aare Serene James Donlan OI Rrra eA ics ick George Chandler POUR Sg cat Nene eR nt, ee a nS ae Milt Kibbee vi! Sg ge BE a, [i Geant ada a ae eae ce Majorie Gateson Pee here a hey eee Donald Meek Lo! ROSS GR epee lee, LOPE A ER a RSA Kathryn Sergava AN cto! tener e Mie Lan ct ena teca Span ee Frank Reicher HAO 25 is, oes ogo a ey eS Re Dorothy LeBaire LO A ck re ae oer abe Peace Mie Harold Huber Dee L OE ras 55) en Weare cama he ciate Mervyn LeRoy Screen Play by ........00...... Abem Finkel and Sidney Sutherland TLS NR ge Oi et aoe Weel AER a tee ened Wien hag Vg Roy Chanslor PUR RON BO, ict ccs Sites Aoi Sd Sol Polito ag STE ee aie een ne OO Dene” <a ERE Bill Holmes et PR OE cc ae ie cee 2 Robert Haas Vitaphone Orchestra Conducted by .................... Leo Forbstein Warner Bros. Pictures, Inc. & The Vitaphone Corp. 25% present PAUL MUNI 100% in ‘AT, NELUIE!”’ 75% with Glenda Farrell—Ned Sparks 15% Robert Barrat 60% Directed by Mervyn LeRoy 20% A Warner Bros. and Vitaphone Picture 40% | Length — 6961 feet Running Time — 75 min. | Page Two j WILL THEY LIKE THE STORY? Here are two letters selected at random from one issue of Liberty: St. Marys, Onrm—I’ve read your damned magazine ever since its first copy was printed to find q story that I’ve liked, and believe me you I found it _in Hi, Nellie? by Roy Chanslor. ~ There’s a story that is a story. It has eolor, characterization, the surprise twist, and boy, how he builds up vour sympathy for his hero!—Tommy Howard. NEw York, N. Y.—A short sweet tribute to Liberty and Roy Chanslor, for a story that had what it takes—“ Hi, Nellie? ” in the September 16 issue. It was, in my opinion, the best thing Liberty has published in a long time. _ —JdJune Sullivan. Bradshaw, the managing editor, is discharged by Graham, the publisher, for the way he handles the story of the disappearance of Judge Canfield, who is investigating the corrupt political ring headed by Thompson, and the simultaneous failure, with a $500,000 shortage, of Canfield’: bank. But Bradshaw cannot be fired because of his contract — so Graham orders him to do the Heart Throbs column. Brad~~ shaw rebels but can do nothing about it. He had himself sentenced Gerry Krale to do the same thing because she had fallen down on a story. He couldn’t forgive her mistake an she hated him for the assignment. Bradshaw is kidded unmercifully by the staff when he goes to work as Nellie Nelson, Heart Throb Editor. He can’t stand it and goes on a bat. Gerry finds him, and dresses him down for not being able to take his own medicine. Stirred, he goes back to work and makes the lovelorn feature a circulation success. Meanwhile he and Shammy, a reporter, | work on the Canfield case secretly, believing the inside facts have never been disclosed. Shammy runs across Mrs. Canfield and learns that the judge had phoned her for an address before he disappeared. That day, Rosa, daughter of an Italian undertaker, calls on the Heart Throbs editor. Gerry substitutes for Brad and turns Rosa’s address over to him. The address is the same as the one Mrs. Canfield gave Shammy. Brad interviews Rosa’s father without success. Her lover, however, tells him he had quarrelled with the father over matters which involved the political ring. He investigates and finds that the undertaker recently buried a man named Hernandez. He checks further and finds that the doctor whose name appeared on the death certificate had not issued it. Then he goes to the Merry-Go-Round, a joint run by a member of the political ring. He gets into the office and finds the cashier of Judge Canfield’s bank there in a drunken stupor. He rouses him enough to elicit information that Canfield had been murdered and buried under the name of Hernandez. The night club owner comes in at that time and Bradshaw makes him believe he too is a member of the ring. He tells him one of the city newspapers has the Canfield facts and that the Judge’s body should be exhumed immediately. Bradshaw is discovered in his deception. The politician orders the body removed and another substituted. Bradshaw rushes to the cemetery and is dumbfounded when he sees the body is not Canfield’s. It looks as though the politicians had stopped him, but he notices a clue, trail of fresh earth, which leads to a mausoleum. He finds Canfield’s body there. He rushes back to the newspaper office, orders Dawes, the man who had supplanted him, out of the way and sets the story up for a big scoop. The publisher comes in and tells Gerry she is working for Bradshaw again and that he’ll probably put her back on the Heart Throbs column. Brad looks at Dawes, who has been obnoxious to him, and says that Dawes will be a good man for the Heart Throbs. Brad and Gerry drink to renew friendship in a pail of coffee. ——.