Hot Heiress (Warner Bros.) (1931)

Write And Tell Us About YOUR Campaign. ~ Your Brother Exhibitor Wants To Know. SONGS IN “HOT HEIRESS” WORTH EXPLOITING TO LIMIT! : : g . ‘ “The Hot Heiress” is not a musical comedy! It is not an operetta! It is a new kind of musical romance for which no one has yet found a suitable name. Undoubtedly, “The Hot Heiress” will start a craze for this kind of modern, peppy entertainment with a dash or two of sparkling melodies to spice it! The songs are different. The titles alone give you the “slant” employed in their creation. They are worth exploiting to the ’nth degree. Radio stations, music stores, hotel orchestras, popular jazz bands, etc. etc. are the best mediums. Title pages are available from 619 WEST 54th ST. NEW YORK HARMS, INC. TRAVELING CRANE In some downtown building under construction, have a couple swing up in the crane and drop throwaways advertising the picture. Two men may do the stunt, one dressed as fashionable modern girl, the man in overalls. HARDWARE WINDOW Arrange for a display of rivets, banners, nails, etc. with stills from the picture and the words “ROMANCE OF A RIVETER AND A ‘HOT HEIRESS’.” Here Is An Exceptional Novelty — Use It! Reproduced below is an actual size fac-simile of a novel attention-getter available on this picture. But Not Her Dough Who is she Heat this* and see/ Then come and see her inthe newest * and tunniest thing in pictures Leo Cy with \\ \ _ BenLyon-Ona Munson and a huge cast DIRECTION FOR MYSTERY MESSAGE To make it APPEAR hold flat above any heating appliance, hot radiator, electric bulb, hot iron or match (do not burn it). To make it DISAPPEAR, let it cool off or Blow your breath on it. © & Pub. by D. H. Silberer, 571 St. Lawrence Ave., N. Y. C. Can be used over and over again. When heated as indicated the title and cast is tevealed. This operation can be repeated any number of times. Retgod 1000 $15.00 per M Etteef 2500) 2 14.00 per M Bots of 5000... on 12.50 per M Lots af 10,000-. 10.00 per M Including imprint on reverse side (Theatre, playdate, etc.) Order direct from manufacturer poviaiinnaliconciahae Bia Lebidindicer Gael aiel DARWIN H. SILBERER | 609 St. Lawrence Avenue New York City | Colorful Suggestions For Lobby Frames Ve HOT HEIRESS Each one of these frames has been adapted from ads contained in this press sheet. Reproduce them to corxespond with the proportion of your frames. Color background brilliant yellow with panel on left in blue with yellow lettering. Title white on vermillion. All decoration in vermillion, white and yellow. Use still of Lyon if you prefer and retouch as illustrated. No. Pub. You may use stills “Ona Munson No. 8” and “Hot Heiress, them to the corresponding ad. Mount Lyon on a light blue panel and girl on brilliant yellow ground. deep blue with stripes white and red. Title vermillion with white outline. Background on which mounted is brilliant C” if you prefer vermillion on sky blue Panel at right, trasting shades. and surrounding bars. in alter nating yellow and white. Title copy in purple on white. Col or illustration in vivid con LYON _MUNSON| man is| Title red on white and cast in yellow | Flue. Background should be in various fonts of stone, fawn and dove grey as indicated by circles. | Man’s jacket dark ground, blue, hair deep brown with blue highlights. Straps on wo man’s dress light blue. WISECRACKS from “The Hot Heiress,” First National and Vitaphone production featuring Ben Lyon and Ona Munson now at the Theatre. SHE MUST BE FAST Dugan (Tom Dugan)—"Them swell dames are too fast for us. Harrigan—“They ain’t all fast. I bet Julie ain’t.” Nugan—‘‘Aw, they’re all alike. I e’s so fast she could turn out “+ and jump in bed before dark!” * * Rw IRs ; , Dugan (10m Duga8"% Harrigan (Ben Lyon), philosophically— “Women, women, the root of all evil! Well, gimme a hunk of the root.” * * * RANK??? Hap Harrigan (Ben Lyon) to Juliette (Ona Munson)—“It ain’t in the cards, sister—we don’t fit. We ain’t in the same rank—I’m much ranker than you.” * * x EXPERIENCED Juliette (Ona Munson)—“Where did you learn to kiss like that?” Hap (Ben Lyon)—“I used to play a saxophone!” 2K * * CRIPPLED _ Dugan (Tom Dugan—“Your love is deformed.” Hap (Ben Lyon)—“What do you mean deformed?” Dagar les all one-sided.” * A RUINED MASTERPIECE Dugan (Tom Dugan)—“Juliette said her mother was a sculptor once.” Hap (Ben Lyon)—“Yea? Well she sure made a bust of Julie!” * * x NEVERTHELESS Hap (Ben Lyon)—“When we was broke last month didn’t I share the last dollar with you?” Dugan (Tom Dugan)—“Yeah, but it was my dollar.” * PLAYING SAFE Hap (Ben Lyon)—“It’s bad luck to postpone a wedding.” ; * Juliette (Ona Munson)—“Not if!] you keep on postponing it.” * * * SOMETHING WRONG Dugan (Tom Dugan) to Hap (Ben Lyon)—“You ought to have an X-Ray taken of yourself to find || out what women see in you.” * * * STAYING AWAY Margie (Inez Courtney)—“I’m taking a vacation. My mother’s supporting me.” Juliette— (Ona Munson) —“Oh yes, what does she do?” : Margie—“She gets paid for staying away from father.” * * « JUST A BRAVE MAN Dugan (Tom Dugan)—“Will you marry me?” Margie (Inez Courtney)—“You gotta see my mother.” Dugan (Tom Dugan)—“I’ve seen her and I’m willing to marry you anyway.” ) Sapa Lids StU 7 ee pe CATC * HL INES * -Hotsy Totsy Romance That Will Burn Up Your Blues. * * * * Hot Heiress Gives Park Avenue the Cold Shoulder for Low Brow Lover. * * * * Park Avenue with a Sap vs. Eleventh Avenue with Hap. * * * * What a Pair! A Park Avenue Juliet—an East Side Romeo! % * gpa aig aes ee Sizzling Dee = * ok x Rip-Roaring Romance of a Rich Girl and a Roughneck. * * ae bg Girl Heiress Sky-Walks Iron Girders to Get Her Man. MONEY DOESN’T. COUNT WHEN HOT HEIRESS MEETS RIVETER many uproarious mazes into marriage, in spite of all the haughty Money may make “the mare to go whether she has legs or no,” but when youth meets youth, it is not a question of bank balances. In “The Hot Heiress,” the First National picture which is now showing at ties S= = Theatre, a husky riveter, with his Irish helper, is at work on a skyscraper next door to a swanky Park Avenue apartment when a red hot rivet is missed by him, and directed by fate, it hurls into the silken boudoir of one of the four hundred, who is meditating not too happily on the rich nitwit she is to marry, according to the mandate of her high-hat parents. When the riveter, followed by his faithful helper, tramps across girders to her room to put out the flame which has been set going by the rivet, he and the heiress strike up a flirtation which leads them, by = Official Billing folks who object. “The Hot Heiress” is one of the most amusing as well as most human of comedies. “The Hot Heiress’? Here Record crowds are going goofy at -the=-<-< 5. Vaca. Theatre at the antics of the roughneck riveter and the Park Avenue heiress, in “God’s Gift to Woman,” latest First National production. The heroine decides to cast aside all her swanky friends to keep house in a Harlem flat, with a lad whose knowledge of grammar is overbalanced by his love-making. Ben Lyon and beautiful Ona Munson are featured, with many other screen favorites in their support. Clarence Badger directed. — First National Pictures; Ines. 25% cee Present THE HOT HEIRESG............ Se ee ene ear 100% With Ben Lyon, Ona Munson, Walter Pidgeon....................... 20% Tom Dugan Inez Courtney Holmes Herbert Original Story by Herbert Fields Music and lyrics by Richard Rodgers and Lorenz Hart....20% Directed by Clarence Badget.....0..0.0.... cc ccccecccsceeccee. 20% Photographed’ by Sol Polite... = 10% Edited by Thomas, Pratt. 05 10% Pere vector, Jack Ohey. = 10% A First National and Vitaphone Production.................. 25% Page Three