I Married a Doctor (Warner Bros.) (1936)
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EXPLOITATION
C) Winnie cite TWO COUNTRY-COVERING TIE-UPS
Nearly 10 Million Families Will See This
NATION-WIDE QUAKER
Nearly 10 million families! That means more than 45 million readers will see this half page advertisement* (rough layout at right) which will appear in the colored comic sections of 56 of the country's largest Sunday papers. We'd advise you to contact local dealers for window displays. With blow-up of ad and a few stills, you oughta be able to get something that'll make strollers take notice.
ATS AD
4)
foe MARRIED A DOCTOR, G Wannus Bren ict
* NOTE: Just before we went to press, several minor changes were made, so advertisement will not appear exactly as you see it in the rough. Heads of Pat O’Brien will be substituted for the drawings of the doctor shown, and the heads of O’Brien and Bette Davis will take the place of Powell and Keeler.
AND HERE ARE THE PAPERS CARRYING THE AD:
STATE CITY PAPER STATE CITY PAPER STATE CITY 2APER N. ¥ Albany Times-Union Ala. Birmingham News Minn Minneapolis Tribune Ga. Atlanta American Ala. Mobile Press-Register Mirnm St. Paul Dispatch & Pioneer Md. Baltimore American gee x poe: Republic & Gazette K C s Press rk. ittle Rock Gazeite Mo. ansas Cit tar Mass Boston Advertiser ro Se Benes Feces Mo. St. Joseph z News Press Til. Chicago Herald Examiner Conn: Hartford aaurant N. C. Charlotte Observer Mich Detroit Times Fla. Jacksonville Times-Union N. C. Raleigh News & Observer Calif Los Angeles Examiner Fla. Miami Herald Ohio Cincinnati Enquirer Wise Milwaukee Sentinel Fla. Tampa Tribune Ohio Columbus ; Dispatch ° Til. Peoria Star Okla Oklahoma City Oklahoman N. Y. New York American Ind : : Trib Omaha Bee-News — Indianapolis Star Okla Tulsa : ribune Nebr — Iowa Cedar Rapids Gazette Pa. Philadelphia Record Pa. Pittsburgh Sun-Telegraph Iowa Des Moines Register R. I. Providence Journal IN Ys Rochester American Kans. Wichita Beacon Tenn Memphis Commercial Appeal Texas San Antonio Light Ky. Louisville Courier Journal Tenn. Nashville Tennesean Calif San Francisco Examiner La. New Orleans Times-Picayune Tex. Dallas News Wash Seattle Post-Intelligencer La. Shreveport Times Tex. Ft. Worth Star-Telegram on = Mass. Springfield Union-Republican Tex. Houston Chronicle N. Y. Syracuse American Mass. Worecetor Telegram Va. Norfolk Virginian-Pilot D. C. Washington Herald Mich. Grand Rapids Herald Va. Richmond Times-Dispatch
Loads Of Prizes, Loads Of Co-operation In
BIG THREE-WAY KNITTING CONTEST
Warner Bros., Motion Picture and Movie Classic magazines, and Bernhard Ullman & Co. are sweeping the country with their knitting contest. With two trips to Hollywood as the top prizes, theatres and stores are hurrying to give their patrons a chance to win —and to cash in on the valuable publicity being given the contest. Here's what's being done:
Page Four
THE MAGAZINES: Are devoting full page announcements in the March, April and May issues and giving out thousands of newsstand streamers. They're also offering Knitting Books to department stores and sending ‘em posters for window use,
as well as supplying them with combination
folders and entry blanks.
BERNHARD ULLMAN & CO.:
Released a pressbook with proofs and ad mats for department store use plus publicity stories and stills through its own channels. It is sponsoring style shows and other promotional stunts, as well as giving stores window and counter displays. AND, it's sending out 60 stylists and 60 salesmen to promote the contest in stores.
For further information, contact:
MISS CLAIRE WOLFF
BERNHARD ULLMAN & CO.
107 GRAND STREET, NEW YORK CITY