Kiss Me Again (Warner Bros.) (1931)

The Title Lends Itself To Onlted Exploitation Ideas. See Pages 2-3-4 ! It will live as ee long as your memory of the song! KISS ME AGAIN with BERNICE CLAIRE WALTER PIDGEON Edward Everett Horton It’s the last word in love stories! 150 Lines THEATRE A FrenchyFrench love story made doubly appealing by Victor Her bert’s immortal music. This playgirl of Paris, matches hearts with the Beau of the Boulevards — and loses -for the first time! All color! All beautiful! All romantic! Cut No. 4 Cut goc Mat roc “KISS ME AGAIN” BRILLIANTLY DEMONSTRATES POSSIBILITIES OF THE TALKING SCREEN ART Walter Pidgeon and Bernice Claire Have Romantic Teads. Comedy in Capable Hands of Frank McHugh and Ed. Everett Horton = (Prepared review emphasizing the cast) It would be hard to imagine a picture which more perfectly demonstrates the possibilities of the talking screen, than ‘‘Kiss Me Again,’’ which opened yesterday at the In perfect balance the picture gives sparkling dialogue, the Theatre. best technicolor which has come to the screen so far, lavish sets, beautiful gowns and beautiful _ Bernice Claire, as Fifi, the little salesgirl in Madame Cecile’s modiste shop, who longs for the stage and eventually gains fame under the name of Bellini after she has given up Paul, dashing French Army officer, is enchanting. Walter Pidgeon is also highly effective and gives proof of all that might have been expected from him after “Bride of the Regiment,” and “Viennese Nights” in which he had the leading role opposite Vivienne Segal. His highly pleasing personality is ably seconded by Edward Everett Horton, who as Pidgeon’s companion at arms furnishes much of the amusing intrigue as only Horton can do. One of the comedy riots of the picture is Frank McHugh, who takes the role of the henpecked ex-husband of Madame Cecile, proprieter of the famous Parisian modiste shop. McHugh is one of the hits of the _show. June Collyer is both beautiful and appealing in the second feminine role. Claude Gillingwater and Albert Gran, as the two fathers, one a gouty count and the other a deaf general, also contribute to the good times. Judith Vosselli, who was the adventuress in “The Lady Who Dared,” has the part of the catty Madame Cecile. Too much cannot be said for the beautiful staging and the highly effective ensembles. Anton Grot, art director, deserves much credit for his modernistie designs, while Larry Ceballos did the dance ensembles. One of the most striking dances in the big ballroom scene is given by the “G-Sisters,’ who are highly intriguing dancers who recently came to this country from Paris and Berlin. “Kiss Me Again,” has been modernized lown to the last minute. A 1930 yle show in the modiste shop is one the features of the early part of picture. Eight girls. Sik ANID The Last Word In Love Stories! The Screen’s Newest Version of Love’s Oldest and Sweetest Song! A style show : for the ladies. = First = ational A smile show & for the men. Vitaphone A treat for the Hit whole family! KISS ME AGAIN 93 Lines Cut No.1 Cut 20¢ Mat sc. |larity with the passing years. Gillingwater Was In Original Victor Herbert Cast (Current Reader) The filming of “Kiss Me Again” quite like a Claude Gillingwater. was homecoming to In this Vitaphone and Technicolor version of Victor Herbert’s famous “Mile. Modiste” which First National is offering this week at the Theatre, Gillingwater plays the role of Count de St. Cyr, father of Paul, the latter role being played by Walter Pidgeon. Gillingwater was also in the cast of the original stage company twenty-five years ago, when it was the vehicle which earried Fritzi Scheff to her greatest fame. He took the role of Hiram Bent, an American millionaire, a role which, incidentally, has been dropped in the screen version of the story. musical romance Among others who were in this famous stage company were William Pruette, Walter Percival, Leo Mars, George Schrader, Howard Chambers, J. A. Kiernan, Josephine Bartlett, Blanche Morrison, Edna Fassett, Louise De Baron, La Mora and Bertha Holly. In the screen play, beautifully filmed and presented, which is now at the Theatre, Bernice Claire sings the role of Fifi, which Miss Scheff first made famous. Walter Pidgeon, Edward Everett Horton, Judith Vosselli, Frank MeHugh and Albert Gran are among those in the cast. William A. Seiter directed. Settings Beautiful (Current Story) FY nan Alice sctltanugs vr now showing at the : ee Theatre as a First National Vitaphone and Technicolor special, are declared by Hollywood experts to be the most beautiful designed for the screen since “The Thief of Bagdad.” a215S 240 2b psy Ce ee +inewa of Minn Ma A cain 1 sak It’s Bernice Claire, Collyer oe An Important Message To Every Theatre-Goer In Philadelphia:— If you have a soul for things beautiful ... an appreciation for gay but thrilling romance see and hear the thrill-packed story and inspired melodies that made Victor name don’t miss. one of Vita phone’s greatest achievements. All Color! All Roman tic! All Beautiful! Music by rh Victor Herbert !S with Edward Everett Horton, Walter Pidgeon, June a t m » Begins Tomorrow EARLE Cut No. 27 Cut goc Mat roc. . a desire to Herbert’s immortal, 224 Lines STRANGE CHANCE WHICH GAVE MELODY| PICTURE COLORFUL VICTOR HERBERT CONSIDERED FILLER PLACE AMONG WORLD’S FAMOUS SONGS “Kiss Me Again,” Composed in Brief Hour to Fill Need Found in Rehearsals of ‘Mlle. Modiste,”’ Later Given Henry Blossom Lyric By Isidore Witmark (Plant this interesting bit of reminiscence by Mr. Witmark, of the Music Firm which published Victor Herbert’s Many Romances.) The fact that ‘‘Kiss Me Again’’ has now been used by. First National as the title for an all-color screen version of Victor Herbert’s ‘‘Mlle. Modiste’’ recalls the strange means by which the celebrated song happened to be taken out of the melodious pages of the musical romance, and given a local habitation and a name. Many of Victor Herbert’s songs have become a part of the cherished treasure of humanity, but probably none of them has quite the place in the affections enjoyed by this song which in the first place went unrecognized in the midst of the operetta which was Vietor Herbert’s favorite. The experience of “Kiss Me Again” is akin to that of MacDowell’s “To a Wild Rose,” which the composer’s wife rescued from a waste basket, where he had thrown it. It is another proof that the stone rejected by the builder may in time become the cornerstone of the temple. My brother Julius at once sensed the possibilities of. the haunting melody if made into a song. Mr. Herbert and Henry Blossom, whe had done the book and lyries for “Mile. Modiste,” were at once taken into conference on the matter and the result was the song which has captured the world’s heart, “Kiss Me Again.” “Kiss Me Again” is one of those rare creations which grow in popuIt has sold over one million copies to date. After a quarter of a century it retains the freshness and charm of the days when it was first introduced to the public by Fritzi Scheff. Fritzi Scheff still sings it on her vaudeville tours. She sings it, too, at the annual Victor Herbert Broadcast, as a tribute to the composer and as a gesture of gratitude to the song which so tremendously helped in raising her to stardom. “Kiss Me Again,” the First National sereen version of “Mlle. Modiste”—is brilliantly east and staged, with all the bewitching melodies of the eriginal—and with costumes brought up to the moment. The scenes are gay Paree, Italy and Algeria. The cast includes Bernice Claire in the Fritzi Scheff role—Walter Pidgeon, Edward Everett Horton, Frank McHugh, Albert Gran, Claude Gillingwater and many others. William A. Seiter directed. (Current Story) “Kiss Me Again,” First NationalVitaphone picture showing at the Theatre, is doubly colorful. It is full of clever situations, the plot, backgrounds and characters are colorful, and it was filmed in natural color throughout. Bernice Claire, Edward Everett Horton and Walter Pidgeon head the all-star cast. PROGRAM READERS Bernice Claire in “Kiss Me Again’’ Cut No. 26 Cut 15¢ Mat sc Walter Pidgeon in “Kiss Me Again” Cut No. 23 Cut 15¢ Mat sc