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e SMASH LOBBY SELLS ATMOSPHERE, eWM. POWELL AND JOAN BLONDELL
The lobby outlined above serves a double purpose; one, it symbolizes the nature of “LAWYER MAN”; two; it sells the cast. The figures of Blondell and Powell are either to be photographic enlargements or are to be sketched in by your house artist. The law book motif in the center panel with book-leaves falling from
LOBBY FRAME
INTIMATE STILLS IN LOBBY SELL PICTURE’S STRONG LOVE ANGLE
In order to eliminate the impression that the picture is strictly a matter of court proceedings, we suggest that you decorate your lobby with the many fine undressed stills that are available at your branch. Use as many different intimate poses of Joan Blondell, Claire Dodd, Helen Vinson and Sheila Terry, that you can. In each lobby display, be sure to have these stills grouped around a center piece of William Powell. These displays together with some of the catchlines, will sell the strong love angle of the picture, and will carry a fine appeal for women.
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SOL.
BREACH oF PRomic.
the law-book, gives you an excellent opportunity to use the material of a sensational nature. These leaves have been marked to indicate breach-of-promise suits, blackmail cases, and other material which are the popular conception of the chief weapons of a “LAWYER MAN.” It is advised that you secure copies of these
LOBBY BLOW-UPS
Special enlargements of Joan Blondell and William Powell are available to you. Enlarged to regular one-sheet size (28 x 42) and mounted on heavy beaver-board, they can be had in either blackand-white or beautifully colored.
ESPECIALLY PRICED AT $2.00 for black-and-white $3.00 for full color F.O.B. New York
Not carried at exchange.
Order direct from PHOTO-COLOR STUDIOS 220 West 42nd St., New York, N. Y.
¢ey
pages from the Criminal Code and have your artist copy them on your front. The color combination recommended for this display is green, red and grey. There are innumerable intimate stills to be had on “Lawyer Man,” which you can use to make into a special 40 x 60 lobby frame. Use a big head of Powell,
surrounded by the many alluring pictures of girls.
LOBBY FRAME
A Puneh Packed Trailer
The Vitaphone trailer for ‘‘Law
yer Man,” is without question one of the surest selling arguments you can use. It is simply packed with intriguing, dramatic scenes which have a great appeal for women.
e BY ALL MEANS USE THIS OFFICIAL VITAPHONE TRAILER
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