Nobody Lives Forever(Warner Bros.) (1946)

Everybody loves a quiz! That’s why we’ve set up this one for you based on the provocative title. Here’s how it works: Print a quantity of quiz forms as suggested at right. For the full week preceding your opening distribute a quiz to each patron leaving your theatre. In your outer lobby set up a writing table and Quiz Box, in which patrons may leave their completed forms. 40 x 60 display announces that ten winners will receive guest tickets to see the picture . . . winning entries to be judged by qualified experts, such as Domestic Relations Court Judge, Woman’s Page Editor, Woman Radio Commentator or Marital Relations Counselor on the _ basis of most interesting replies. Prepare this kind of Quis Form locally Answers to questions are variable and i¢ remains for your appointed Judges to decide which answers will be considered “‘best”’. im whatever quantity you will require. » NOTE: Follow through with a newspaper story-interview of one of the judges in which he analyzes the replies, telling how the average person in your community seeks happiness. Action Lobby Display This is the way to tell your action fans currently about your showing. For an advance display, change “NOW” to “SOON.” All required stills are available. @rder °634 Action Display Stills’*= set of 7=from Warner Bros.” Campaign Plan Editor. 321 West 44th St... N.Y. 18. N.Y. 6 ‘NOBODY LIVES FOREVER’ Happiness Quiz Warner Bros.’ ““Nobedy Lives Forever,’ starring John Garfield and Geraldine Fitzgerald, is the dramatic story of a man who sought his happiness by taking a woman's love at the risk of taking another man’s life! What is your cue for happiness? Certainly ‘nobody lives forever’ and each of us must have a formula for being happy while we can. This quiz aims to find out. Check your answer to each question, complete the sentence below, fill in your name and address and leave the completed quiz in the box designated in our lobby. Qualified judges will select the ten most interesting quiz answers and each of the ten winners will receive two tickets FREE to see John Garfield and Geraldine Fitzgerald in “Nobody Lives Forever” at this theatre starting (date). Answer each of the following by checking “Yes” or “No” opposite each: YES NO 1. Happiness, like charity, begins at home. i] [| 2. Money is the most important requirement of real happiness. ] [J 3. There can be no true happiness without true love. LI Like John Garfeld’s ““Nick” in “‘Nobody Lives Forever,” a person should seek his own happiness, even at the expense of others. ee 5. There is more real joy in giving than in receiving. L] A person cannot know the meaning of happiness before the age of 40. L] Complete the following sentence in less than 50 words: “Since ‘nobody lives forever,’ the most important basis of true happiON) OSE SERRE RE SOR ITT ote 5 SS eee pets he aE Pe eT CE ie Se eae AROS Eek od FT Ae ee ane, ern Sree ne ae Pe ey eee ek oS Se eS ee Selected Tie-up Stilis JEWELRY GLOVES PEARLS _SWEATER John Gartield Faye Emerson Geraldine John Garfield 634-516 FE 300 Fitzgerald JG 273 GF 231 Use these stills for extra window space around town. Place them in appropriate store windows, mounting stills on 11 x 14: cards carry ing playdate credits. Order stills by number from Warner Bros.” Campaign Plan Editor. 321 West 44th St., N. ¥. 18. N. Y. ‘Warnings’ Around Town For a teaser angle, print a number of gum-backed stickers reading “WARNING! NOBODY LIVES FOREVER! You'll see why at the STRAND THEATRE.” Put ’em everywhere. A variation of this idea is to have a sidewalk arrow stencil with the same copy .. . all pointing in the direction of your theatre.