None But the Brave (Warner Bros.) (1965)

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BEHIND-SCENES TRAILER ADS 4-WEEK CAMPAIGN The colorful personalities, the exciting Pacific island | is As locales, the punch and poignancy of the story, all have been , captured in a hard-hitting behind-the-scenes color trailer for ‘NONE BUT THE BRAVE’. But this one is not merely an item to be shown by itself. It was conceived to work into a full four-week trailer campaign with the teaser and house trailers. Warner's suggests you get all three immedi ately. You can build word-of mouth, and thrill your patrons too, by screening the behind-thescenes footage first. Then, next, swing in with the teaser trailer and wind up with the house trailer. Properly spaced this will give you FOUR WEEKS of advance excitement. The teaser and house trailers are ready, as always, at your Warner Bros. Branch Office. You can also request the FREE behind-scenes trailer (in 35mm) at the same time. But don’t stop there. The behind-scenes item is also available in 16mm color and 16mm black-and-white. Thus you can go two ways—on your screen in 35mm, and on television either in b/w 16mm or color 16mm. For flexibility—and great sell—there have been few cases to match this combination. To get your 16mm trailers, request from: 4 Campaign Plan Manager, Warner Bros. Pictures 666 Fifth Avenue, New York 19, N. Y.