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Chesterfield Opens Ann Sheridan Campaign With Full-Page ‘Life’ Ad
Illustrated directly right is the full-page 4-color Chesterfield
ad featuring Ann Sheridan as "Nora Prentiss'’ which broke in Life, issue of Jan. 6th, and will appear in other leading national magazines in the near future (detailed information is not available as we go to press). In addition, this ad, together with the black-and-white fullpage ad illustrated far right appears from early January to February in every college newspaper across the country as well as college magazines, from coast-to-coast, with a reader circulation totalling 38,000,000. Follow through with local
pe ALL OVER AMERICA ~CHESTE dealer tie-ins.
Nescafe Schedule Ann Sheridan Stars In DuPont Ad
Starring Ann Sheridan as "Nora Prentiss," the DuPont Nylon half-page ad reproduced below is scheduled to be seen by more than 53 million readers in 4 of the nation's foremost magazines. The publications, and the issues in which the ad appears, are: Jan. 18th—Saturday Evening Post; Jan. 20th-— Life; Feb. 4th—Look; and Feb. 8th—Collier's.
For additional ad proofs, and a list of & & Hd
dealers for local tie-in, write direct to: Walter Manss, c/o Batten, Barton, Dur
stine & Osborn, 383 Madison Avenue, The best CES hice
Now York-17, W:.Y. U PONT NY BRISTLES
just adds hot water .. gets fresh coffee
4 Ceres What People re , the new Moe Jerom ack Scholl torch song. intr uced by Ann Sheridan. in the : Im, is published by Har n nC 1250 Avenue. of t! sivas, New York 20,
oe features: sel
22 leading newspapers from coast-to-coast carry the Nescafe ad (above, as it appeared in "This Week") that stars Ann Sheridan as "Nora Prentiss."" The ad is made up in two different sizes—600 and 500 lines.