Polo Joe (Warner Bros.) (1936)

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A Bie FLASHY LITHOGRAPHED HERALD — . \ 1ps1q6uos '90f 1peH 06-0}-459 ams sly OF is -uoy ui—poeyie s6u0s @AO| Bu yo ybunys out jesouryd sseUPo VSN NI3OGVW OIHO ‘ONV13A319 dO OHLIT TVININILNOD mm ad ™ po) i —) = nk ~o i) os Fs eo -s S ao nv so sz F 3 rm NNYSOIN UM Printed on one side, leaving the entire reverse side for imprint. When folded, this herald makes an ideal program. Print your current week’s attractions on the front cover, and add your entire next week’s show on the back cover. The result is an attractive program of current and coming at tractions, together with a flashy, colored lay-out of next week’s big attraction on the inside. y WdasOl gquod ° NI i101113 N YIHOWTTY quyHol’ Wd 02%, S HONH 104 y $3 Some exhibitors find the blank reverse side a practical opportunity to sell a merchant a big ad and thus pay the cost of the heralds. 5,000 of these heralds cost you $10. Tear this sample out of the press book now and see a few leading merchants. One will surely go for an 81/2" x 10’ ad which you can give him on the reverse side of this herald for $10. a e935 0 Ors O a cost Oetse s sas 0 @ Ber Kes 2960 % B225°9 =-0 5 wm = “oe == ~ ‘2° = afm 3 0 ® 2 o w ® str—o ros 3 ~ 0 FP Caee aTes PRICES: $900 per M $92 FOR 5M AND OVER 5 per M FOR IM TO 4M