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POGSCH. os And Be See
“Gangplank” suit has deep sea blue jacket, slim white gabardine skirt.
A trio of seafaring fashions designed by Milo Anderson and worn by Doris Day in Warner Bros.’ sparkling newTechnicolor film musical, “Romance on the High Seas.’ Above: Canary yellow slacks, worn with yellow-and-brown striped sweater and brown flannel jacket.
For equatorial evenings, blue slipper satin with superb double-pleated hip interest, modified bustle. Shoulder cape is detachable.
f Mat No. 356-301-X t
ASHIONS
Bring together leading hotel’s manager, department store ad man, and newspaper fashion editor, for big Fashion Show at hotel during a lunch hour. Theme: “Summer Fashions That Spell ‘ROMANCE ON THE HIGH SEAS’.”’
| Mat No. 356-201-X |
Glamour Under the Stars
JANIS PAIGE, star of Warner Bros.’ Technicolor film musical, “Romance on the High Seas’, wears the Checkmate Dress of finely woven, exclu
= sive check-pattern jersey, with
modified side drape, gem-cut jet buttons. A Susan Sage ori
ginal, the frock is first in a
projected series of year-round
Checkmate Dress designs.
d’esprit with softly draped bodice, flattering sweetheart neckline and ankle-length bouffant skirt. Worn by Janis Paige, lovely star of Warner Bros.’ “Romance on the High Seas”, forthcoming Technicolor film musical.
CHECKMATE Dress
Susan Sage’s Janis Paige-““Checkmate Dress” national promotion includes direct mail to over 550 stores in 168 cities throughout the country. Contact leading dress shops (Campaign Plan Ed. has the complete list) and set up co-op windows. That’s the Checkmate Dress Janis is wearing in Mat 356-101-X at left .. . Aeme Newsphotos and King Features carrying same shot in current clipsheets to’
their newspapers.
‘‘Romance’’ in
kvery Window!
Twelve 8 x 10’s —good variety adding up to
as many different tie-ins.
Order “Window Stills No. 356”—set of 12—
or individually by number.
Production Stills
Still No. 356-308—Tuxedos
" " 356-Pub. A25—Games " "356-2 1—Stationery " _ " 356-40—Cameras """ 356-02—Bridal Displays " " 356-68—Airlines "" 356.17—Music
Lux Tie-tp
420-line newspaper ad—breaks in key cities from
coast to coast, day-and-date with film’s openings!
9