Slim (Warner Bros.) (1937)

QUAKER OATS, WONDER BREAD, GROSSET & DUNLOP THREE NATIONAL TIE-UPS Quaker Oats, with their tremendous newspaper campaign, and Wonder Bread, with radio and newspaper plugs, have tied up so thoroughly on their national campaigns, that there shouldn’t be a person in your community who hasn’t heard plenty about SLIM before you show it. Since there probably isn’t a grocery store in your town that doesn’t handle both these products, you have a chance to go overboard on local tieups. Take advantage of the great opportunity that is being thrown your way and you can make these the two biggest tieups you have ever had. The accompanying illustrations are from newspaper campaigns Quaker NATIONAL TIE-UPS THE QUAKER OATS AD WILL APPEAR IN THESE PAPERS: ALABAMA — Birmingham, News & Age-Herald; Mobile, Press-Register; Montgomery, Advertiser. ARIZONA — Phoenix, Republic & Gazette. ARKANSAS — Little Rock, Gazette. CALIFORNIA — Fresno, Bee; Long Beach, Press-Telegram & Sun; Los Angeles, Herald dé Express; Oakland, Tribune; Sacramento, Bee; San Diego, Union Tribune; San Francisco, Call-Bulletin. COLORADO — Denver, Post; Pueblo, Chieftain, Star Journal. CONNECTICUT — Hartford, Times; New Haven, Register. DELAWARE — Wilmington, Journal News. DISTRICT OF COLUMBIA — Washington, Star. FLORIDA — Jacksonville, Times-Union; Miami, Herald; Tampa, Tribune. GEORGIA — Atlanta, Constitution; Augusta, Herald; Macon, News Telegraph. IDAHO — Boise, Capital News. ILLINOIS — Champaign-Urbana, News Gazette; Chicago, American; Chicago, News; Peoria, Journal Transcript; Springfield, State Register. INDIANA — Ft. Wayne, News-Sentinel; Indianapolis, News. IOWA — Cedar Rapids, Gazette; Council Bluffs, Nonpareil; Davenport, Times-Democrat; Des Moines, Register Tribune; Sioux City, Tribune. KANSAS — Topeka, Capital; Wichita, Bea con. KENTUCKY — Louisville, Courier Journal & Times. LOUISIANA — New Orleans, Times-Picayune; New Orleans, Item; Shreveport, Times. MAINE — Portland, Press-Herald, Express. MARYLAND — Baltimore, Sun; Cumberland, News Times. MASSACHUSSETS — Boston, Post; Boston, Herald Traveler; Springfield, Union-Republican d& News; Worcester, Telegram-Gazette. MICHIGAN — Detroit, News; Detroit, Times; Flint, Journal; Grand Rapids, Press; Kalamazoo, Gazette; Saginaw, News. MINNESOTA — Minneapolis, Journal; Duluth, Herald-News-Tribune; St. Paul, Dispatch & Pioneer Press. MISSISSIPPI —Jackson, News. MISSOURI — Kansas City, Star Times; St. Louis, Post Dispatch; St. Joseph, NewsPress, Gazette. MONTANA — Butte, Standard Post. NEBRASKA — Lincoln, Journal & Star; Omaha, World Herald. NEW JERSEY — Camden, Cowrier-Post; Newark, News; Trenton, State-Gazette & Times. NEW MEXICO — Albuquerque, Journal. NEW YORK — Albany, News; Binghamton, Press; Brooklyn, Eagle; Buffalo, News; New York, Journal; New York, Sun; New York, World-Telegram; New York, Post; Rochester, Democrat & Chronicle Times Union; Syracuse, Herald. NORTH CAROLINA — Asheville, Citizen Times; Charlotte, Observer; Greensboro, News-Record; Raleigh, News & Observer; Wilmington, Star News. OHIO — Akron, Beacon Journal; Canton, Repository; Cincinnati, Times-Star; Cleveland, Press; Columbus, Dispatch; Dayton, News; Toledo, Blade; Youngstown, Vindicator-Telegram. OKLAHOMA — Oklahoma City, Oklahoma & Times; Tulsa, World. OREGON — Portland, Journal. PENNSYLVANIA — Allentown, Call, Chronicle d News; Altoona, Mirror; Easton, Eapress; Erie, Dispatch-Herald; Warrisburg, News é& Patriot; Johnstown, Tribune Demoerat; Lancaster, New Era, Intellingencer Journal; Philadelphia, Bulletin; Pittsburgh, Press; Reading, Hagle; Scranton, Times; Wilkes-Barre, Record; Williamsport, Gazette é Bulletin Sun; York, Dispatch. ROAD ISLAND — Providence, Bulletin. NORTH CAROLINA — Greenville, NewsPiedmont; Columbia, State. TENNESSEE — Chattanooga, News; Knoxville, Journal; Memphis, Commercial Appeal; Memphis, Press-Scimiter; Nashville, Tennessean. 3 TEXAS — Amarillo, Globe News; Dallas, Times-Herald; El Paso, Herald-Post Ft. Worth, Star-Telegram; Houston, Chronicle; San Antonio, News. UTAH — Salt Lake City, Tribune-Telegram. VIRGINIA — Norfolk, Ledger-Dispatch & Virginian Pilot; Richmond, News Leader; Roanoke, Times-World-News. WASHINGTON — Seattle, Times; Spokane, Chronicle & Spokesman Review; Tacoma, Times. WEST VIRGINIA — Charleston, Gazette; Huntington, Advertiser, Herald-Dispatch ; Wheeling, Intelligencer, News-Register. WISCONSIN — Madison, Capital Times & State Journal; Milwaukee, Journal. Oats and Wonder Bread, are running. THE WONDER BREAD AD WILL APPEAR IN THESE PAPERS: ARKANSAS — Little Rock, Gazette. CALIFORNIA — Long Beach, Press Telegram; Los Angeles, Times; Oakland, Tribune; Sacramento, Union; San Diego, Union; San Francisco, Call Bulletin; San Francisco, Chronicle; San Francisco, News. COLORADO — Pueblo, Chieftain. CONNECTICUT — Bridgeport, Post; Hartford, Courant; New Haven, Register; Waterbury, Republican. Aimee OF COLUMBIA — Washington, tar. ILLINOIS — Chicago, Tribune; Moline, Dispatch; Rock Island,, Argus. INDIANA — Indianapolis, Star. IOWA — Davenport, Times Democrat; Des Moines, Register; Sioux City, Journal; Waterloo, Courier. KANSAS — Wichita, Beacon. LOUISIANA — Shreveport, Times. MASSACHUSETTS — Boston, Globe; Fitchburg, Sentinel; Holyoke, Transcript; Lawrence, Sun; New Bedford, Standard Times; Sprinfield, Union d& Republican. MICHIGAN — Detroit, News. MINNESOTA — Minneapolis, Tribune. MISSOURI — Kansas City, Star; St. Joseph, News Press; St. Louis, Post Dispatch. NEBRASKA — Omaha, World Herald. NEW YORK — Buffalo, Courier Express; New York, Herald Tribune; New York, News; Rochester, Democrat & Chronicle; Utica, Observer Dispatch. OHIO — Akron, Times Press; Cleveland, Plain Dealer; Columbus, Dispatch; Dayton, Journal; Dayton, News; Toledo, Times; Youngstown, Vindicator Telegram. OKLAHOMA — Oklahoma City, Oklahoman; Tulsa, World. OREGON — Portland, Oregonian. PENNSYLVANIA — Philadelphia, Inquirer. TENNESSEE — Memphis, Commercial Appeal. TEXAS — Dallas, News. UTAH — Ogden, Standard Examiner; Salt Lake City, Tribune. VIRGINIA — Richmond, Times Dispatch. WASHINGTON — Seattle, Times; Spokane, Spokesman Review; Tacoma, Ledger. WEST VIRGINIA — Wheeling, Intelligencer d& News Register. WISCONSIN — Milwaukee, Journal. AND RADIO PLUGS ON THESE STATIONS REACH THE CITIES: ARKANSAS — Little Rock, KLRA. CALIFORNIA — Long Beach, KNX, Los Angeles, KNX; Oakland, KSFO; Sacramento, KSFO; San Diego, KNX; San Francisco, KSFO. COLORADO — Pueblo, CBS Network. CONNECTICUT — Bridgeport, WABC, Hartford, WDRC; New Haven, WABC; Waterbury, WABC. DISTRICT OF COLUMBIA — Washington, WJSV. ILLINOIS—Chicago, WBBM; Moline, WOC; Rock Island, WOC. INDIANA — Indianapolis, WFBM. IOWA — Davenport, WOC; Des Moines, KRNT; Sioux City, KSCJ; Waterloo, KRNT. KANSAS — Wichita, KFH. LOUISIANA — Shreveport, KWKH. MASSACHUSETTS — Boston, WEEI; Fitchberg, WEEI; Holyoke, WMAS; Lawrence, WEEI; New Bedford, WEEI; Springfield, WMAS. MICHIGAN — Detroit, WJR. MINNESOTA — Minneapolis, WCCO. MISSOURI — Kansas Oity, KMBC; St. Joseph, KMBC, St. Louis, KMOX. NEBRASKA — Omaha, KFAB. NEW YORK — Buffalo, WGR; New York, WABC; Rochester, WHEC; Utica, WIBX. OHIO — Akron, WADC; Cleveland, WHK; Columbus, WBNS; Dayton, WHIO; Toledo, WJR; Youngstown, WKBN. OKLAHOMA — Oklahoma City, KOMA; Tulsa, KTUL. OREGON — Portland, KOIN. PENNSYLVANIA — Philadelphia, CBS Net work. TENNESSEE — Memphis, WREC. TEXAS — Dallas, KRLD. UTAH — Odgen, KSL; Salt Lake City KSL. VIRGINIA — Richmond, WMBG. WASHINGTON — Seattle, KOL; Spokane, KFPY; Tacoma, KVI. WEST VIRGINIA — Wheeling, WWVA. WISCONSIN — Milwaukee, WISN. Page Four GROSSET & DUNLOP Last year’s best-selling novel is being supported by Grosset & Dunlop in royal fashion. They have prepared a special edition of the book with a plug for your picture appearing on the cover. Book stores have been supplied with window cards and other materials so be sure to visit store and arrange for your display space. Many promotions you can work from this angle such as, copies of the book for prizes in contests, store ads, etc. For any additional information concerning this tie-up, contact: E. EDELSON, c/o GROSSET & DUNLOP, 1140 Broadway, N. Y. C.