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PUBLICITY
Joan Blondell, appearing with Joe E. Brown in the new Warner Bros.
hit ‘*‘Sons O’ Guns’? at the ...........
een Theatre, displays the latest
Hollywood style of hairdress, which reveals the cars and is especially recommended for evenings.
Mat No. 208—20c
Hair Goes Up As Skirts Go Down, Says Joan Blondell
‘‘Sweep your hair up and off your ears for evening,’’
advises Joan Blondell, beautiful young star of ‘“Sons O’ Guns,’’ the new Warner Bros. musical film that opens at the COUR OOM eo ot cock vase Seas
‘“Daytime coiffures can be as simple and casual as you like,’’ she goes on to explain. ‘‘But when evening comes and
you exchange your short sports skirt for a long and formal evening gown, your hair must
be re-arranged accordingly. And with the very feminine styles that are the darlings of the evening mode at present, the most fitting as well as the most becoming coiffure is one that shows your little pink ears. “Therefore, the smart thing to do is to have you hair cut and waved in a simple yet adaptable
fashion that will allow you to comb it down in a trim, clean
cut line for daytime, yet can, by a few twists of your wrist and adept motions of your hairbrush, be altered into a sophisticated yet utterly feminine hairdress for evening.”
To prove her point, Miss Blondell described her own current “hair-do.” First, her hair is parted in the middle and the ends are trimmed at a length just below the lobe of her ears on the sides, becoming about an inch longer around the back.
Waves are set on each side just at the temples, running in semicircular fashion toward the back, and the ends are curled in one tier of small flat ringlets.
During the day, Miss Blondell combs her hair softly and sleekly down at the sides, allowing the ringlets to lie flat against her ears, the top of her head conforming to the lines of the flat waves.
Then, when evening comes, she combs her hair softly and loosely and backward from her face, so that the waves fall in rather loose effect with a widening im
pression across the temples. The ends are brushed upward over the ears and back off of them, and instead of conforming to the set ringlets of the day, they are fluffed into a mass of soft loose curls.
Quite an idea, isn’t it?
“Sons O’ Guns” is a colorful, mirth ladden and tuneful romantic comedy of the World War days, dealing only with the bright and hilarious side of doughboy life.
Besides Miss Blondell, the cast includes Joe E. Brown in the stellar role, Beverly Roberts, Eric Blore, Craig Reynolds, Winifred Shaw, Joseph King and Robert Barrat.
The picture was directed by Lloyd Bacon.
Joan Blondell Takes Postman’s Holiday
Not to be outdone by sailors or postmen, Joan Blondell spends her days off watching pictures being made.
Joan was not needed in certain scenes of Joe E. Brown’s latest Warner Bros. picture, “Sons O’ Guns,” now showing at the .......... Sekewats Theatre, and was given a holiday.
So she went to the set in street costume to watch spectacular front line trench scenes, with all the usual war-picture fireworks, being filmed.
New Accessory
Idea Offered By Joan Blondell
“Two handkerchiefs are better than one in the summer fashion picture,” says lovely Joan Blondell, Warner Bros.’ star now appearing with Joe E. Brown in the musicomedy “Sons O’ Guns,” which-opens at the ..2 055... Theatre ON. ica “Epecially if one is large and the other small,” she explains.
“In the summer, girls like to wear extremely simple frocks in pale pastel shades or, better still, in white. And these untrimmed frocks, whether made of silk or cotton or linen, need an accent or two to give them individuality.
“That’s where my handkerchief idea comes into the picture. The small or regulation size handkerchief can be tucked into the pocket that is usually found some place on a sports frock. Or it can be worn as the smart Frenchwomen are wearing them — tucked into the belt.
“The large, or men’s size, handkerchief can be tied around the neck or under the collar, or it can be folded, ascot fashion, into the neckline of a shirtwaist frock.
“There’s still another use for the large handkerchief — a use that’s as practical as it is chie. And that’s to tie it around your hair. This is a decorative way of adding color to your costume, and it’s a grand way to keep your hair out of your eyes during a brisk game of tennis or a long drive in an open car. In fact, one of these gaily printed large handkerchiefs tied around your head is guaranteed to bring out the gypsy in you. And that’s a grand thing when vacation-time draws near!”
In “Sons O’ Guns,” Miss Blondell plays the role of a French girl in love with Joe E. Brown, a buck private. The picture is a colorful, mirth-laden and tuneful romantic comedy of the World War days, dealing only with the bright and hilarious side of doughboy life in the A.E.F. Besides Joe and Miss Blondell, the cast includes Beverly Roberts, Erie Blore, Craig Reynolds, Winifred Shaw, Joseph King and Robert Barrat.
The picture was directed by Lloyd Bacon from the screen play by Jerry Wald and Julius J. Epstein, based on a play by Fred Thompson and Jack Donahue. Musie and lyries are by Harry Warren and Al Dubin, while Bobby Connolly staged the special numbers,
Summer Style
Joan Blondell, beautiful Warner
Bros. star now appearing with
Joe E. Brown in ‘‘Sons O’ Guns’’
OURO ne ite Theatre, shown
displaying the new handkerchief
accessory she recommends for sports wear.
‘ Mat No. 105—10c
The Eyes Have “It”
Watch your eyes — they reveal your secrets, according to Joan Blondell, who has the leading feminine role opposite Joe FE. Brown in ‘*Sons 0’
Guns’’ the Warner Bros. musical coming to the
Betis oe ake Theatre
1 ese ab mre: commretes: Note how Miss Blondell makes the most of her eyes and brows.
Mat No, 207—20c
Emphasize Eye Beauty,
Advises Joan Blondell
‘‘Your eyes are your most important feature. Emphasize them!’’ advises Joan Blondell, lissome young Warner Bros. star of ‘‘Sons O’ Guns,’’ the military musical that opens at CGS epaeae mes eeies a negireen: koe eis
And one of the most important things in assuring the beauty of your eyes is your general health, of course,’’ the smart little star continued. ‘‘That means watching your
diet and drinking lots of water and getting lots of sleep.
‘The sleep, most of all, is necessary in order to have clear eyes with no hint of tiredness in the whites. Then, once your general health is in a good state, your eyes will have all of their natural beauty and will be ready for the makeup that will bring them out and emphasize them—and in so doing, will of course, emphasize all the rest of your good points.
‘‘EHye makeup begins with the brows, which should be well-shaped and extend to at least one-half inch past the outside corners of the eyes. They should be dark and smooth and in a crisp trim line and while they should not be too thin, they most certainly should have straggling hairs outlining them.
‘‘Therefore, use your tweezers regularly but with discretion. Pluck out any and all stray hairs and cling to a lovely flowing eyebrow line. If your brows do not naturally extend to the length necessary, take a plain soft lead pencil, moisten the tip, and draw that important half-inch on the outer edges.
‘‘After your brows are taken eare of, turn your attention to your eyelids. They should be faintly shadowed with whatever shade of eye-shadow you have found most becoming. This can be determined only by personal experiment. Only after trying black, brown, blue and green can you decide which will do the most for your own person
ality and appearance. And once you have chosen your shade, use it sparingly. Better too little than too much, and by careful practice you will soon learn to use the exact amount that results in a natural yet well-groomed appearance.
‘The same rule for finding your best shade applies to mascara as well as to eye-shadow. Then, when you’ve chosen between black and brown (there are only the two shades of mascara), brush the ends of your lashes with a brush covered with the mascara. Or, you may prefer the new cream mascara.
“*In any event, concentrate on the upper lashes, and if you use any mascara on the lower lashes, it should be a very small amount.
‘Learn to use your eye-makeup regularly and you’ll be surprised at what it does for your entire appearance as well as for your eyes.’’
‘“Sons O’ Guns’’ is a rollicking comedy presenting the humorous side of the World War based on the play by Fred Thompson and Jack Donahue. There is a tuneful backgroand with musie and lyrics by Harry Warren and Al Dubin.
Besides Miss Blondell, the cast includes the star, Joe E. Brown, Beverly Roberts, Eric Blore, Craig Reynolds, Winifred Shaw, Joseph King, and Robert Barrat. Lloyd Bacon directed the comedy.
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