The Circus Clown (Warner Bros.) (1934)

Clown on pogo-stick. Card on back. Clown Dances Local dance halls are always looking for something new. Have them run a clown night. Prizes to best dressed clowns. Also to most original clowns Band dressed as and funniest clowns. should clowns. also be General circus atmosphere, including pink lemonAnd don’t forget to have plenty of posters ade, peanuts, etc. and heralds in prominence. Clown on kiddie bike. Card on back. ARNUM’S BACK! HERE’ Clowning Around This one has the well-known whiskers on it, but it’s always good for another chance providing you haven't used it Get a bunch of kids Put a letter on each kid, front and back. doing tricks, and at a signal lately. dressed in clown suits. Kids run around town from the leader, they line in proper position to flash: “Joe E. Brown in ‘Circus Clown’.”’ Box-Car Bally | If your town is one of the with sprinkled all over the business lucky burgs railroads section, you might pull this stunt. On some _ prominently located switch or cut-off, get the railroad to park a freight car for a couple of days. Get your poster-paster to cover the car with circus posters, onesheets, heralds, and any type of paper you are using, or, if railroad no like, use car for another type of flash. Anything to let “em know the circus is in town! ———— Gymnast Artists —$ Through local physical instructors you can get a list of boys and girls interested in gymnastic work and acrobatics. Stage Joe E. Brown Contest for amateurs most adept in these physical maneuvers. Tie in the advance news stories that Brown is in “Circus Clown’ seen as a trapeze performer. —————————— Under the ‘Skin’ From local costume outfitter, hire fake horse, lion, bear or whatever skins are available. Place a couple of men inside “animal” and send it through Entire stunt should be burlesqued to the limit for laughs. Pin theatre banners on both stunt men. town led by clown. Puttin’ on the Dog As a feature of your special kiddies’ show, run a contest for dogs that can step out and do clever stunts. Clown, donkey and monkey. Playdate card tells all. Peanuts to You Put one or two peanuts in an imprinted bag. Dress an usher as a clown and send him around town handing peanuts out from a big basket. A few laughs, a gag or two, and he should have half the kids in town following him. Take photos, too. He walks on his hands. (Hands are phony — he’s really upright.) They laugh then, card on back tells story. For Atmosphere Decorate lobby in circus fashion with tent effects, imitation trapezes, and other circus paraphernalia. Dress up your doorman and ushers as clowns. Plant typical circus type spieler in front of theatre selling the laughs in the BIG SHOW. (See front on page 12) Hand out gratis pink lemonade to the kids. My First Circus Few people will ever forget their thrills upon attending their first circus. The deathdefying trapeze artists, the crazy clowns, the freaks and ~ the countless other amazing features of the three-ring show. Make “MY FIRST CIRCUS” the basis for an essay contest. Plant it with local newspaper or carry on through your own publicity and advertising mediums. It before. hasn’t been done Time to Start Vacation Contest Many showmen hold that there’s no contest more popular in the whole field of showmanship than the Vacation Contest. And the time to launch one is now. For the winner, there’s a week or two at a select resort. For you, there’s no end of publicity and good will. Ordinarily, it pans out better to have the co-operation of a newspaper but you can lone-wolf it if you prefer. If you're with a paper, the paper issues votes on each dime received toward subscriptions — generally for 3and 6-month periods. And you issue votes on each dime received at the box-office. At the end of a given length of time, the man with the most votes in his posession wins. Expense of stunt is reduced by tieing in with transportation and hotel companies. If you'd like more dope on the technique, don’t hesitate to write this department. BROW “iw CIRCUS Clown Wow AT “VI STRAND Av, Clown on stilts, Card on back. : _——_—_— Town’s Best 6 Plan a contest to find niest happening in town can either be actual expes or funny anecdote. Aw prizes of tickets to the funniest event”—Joe E.h in “Circus Clown.” cash prize should all sented for best gag of thes Old fashioned bike, * rider. Card floats belt _ ON THIS PAGE-| Drawings show you he bally cheaply. Use one two—use all! f ——, ANCE FOR A KIDDIE KLOWN PARAD