The Doughgirls (Warner Bros.) (1944)

4 TEASERS SPARK AD CAMPAIGN ' How Luscious! and how she makes trouble / in THE ¢: Devenir : How Lovely! and how she can kiss How l-arious! -.. and how she makes mistakes / DeovetE! ps How Funny! . and how he ceca ¢ / DevGle (Re ORDER all four on one mat. Send for DO teaser mat #301-B, 45c, from Warners’ Campaign Plan Editor, 321 W. 44th St., New York 18, N.Y. A Stunt-A4-Day These Ways: Amateur Chorines Sponsor an on-stage dancing contest for your opening night with audience deciding winners. The contest should be based on the chorus routine performed by “The Doughgirls” with War Bond and guest seat prizes going to the three local girls with best chorus routines. ‘Doughgirl’s’ Day If you run the local “Doughgirl” contest as outlined on page 10 of this pressbook, follow through by arranging a complete day for the winner with visit to local war plants, newspaper offices, U.S.O. Clubs or local canteens, and, finally, your opening. Newspaper and photo coverage should be arranged at each place visited. Doughgirls’ Date Run a one-day newspaper contest with guest seats to winner, for best letter on “How I'd go’ about making a date with ‘The Doughgirls’.” The answers should be amusing and can be blown up for interesting lobby display during film’s run. Most Beautiful ‘Doughgirl’ A good local angle would be to ask families to submit photographs of local girls now in service. Have your audience select the most beautiful girl in uniform from a lobby display. Offer War Bond prize to winner. War Bond Tie-In Set up a War Bond Booth in your lobby or in a prominent public spot, with three beautiful girls selling the Bonds. A sign, prominently displayed, should read: “A kiss from these beautiful ‘Doughgirls’ for every War Bond you buy.” Arrange to have local press cover the sales. Inquiring Reporter Station a man at the exit of a local factory or war plant where, since the war, there is a notable preponderance of feminine workers. Have him ask the girls the following question: “Will you want to remain a ‘Doughgirl’ when the war is over?” Their answers should make an interesting feature for your local press. Story-In-Pix For additional newspaper material, don't overlook this interesting and humorous picture story on “The Doughgirls,” told in a series of ten stills with captions, available at $1.00 for the set of ten, from Warners’ Campaign Plan Editor. AND... A whole page full of special femme selling angles on Page 12! Hand Out Date Memos Like This... TUESDAY ——-— 123 4 5 6] 8 9 10 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 fo — — OCTOBER 1944 17 18 19 20 21 22 23 24 25 26 27 28 : OCTOBER 29 30 31 — — — — DOUGHGIRE MEETS DOUGHBOY Through your local Army, Navy and Marine headquarters, arrange to have a local girl in uniform, home on furlough, attend your opening with a local Doughboy, also home on furlough. Promote a dinner at a local restaurant before your show and perhaps dancing at a local nitery afterwards. Arrange for newspaper and photo coverage to accompany the couple through the evening. NEWSPAPER FEATURE SACK CARSON, I WHO HOLDS THERECORD me 6 FOR NEVER WINNING A GIRLIN FILMS, RECEIVED fea AN ALL-TIME HIGH OF ” 65 KISSES FROM4 OF HOLLYWOOD'S MOST BEAUTIFUL «eg, GIRIS DURING THE FILMING OF ‘ “THE DOUGHGIRLS” ANN SHERIDAN, ALEXIS SMITH, JANE WYMAN AND EVE ARDEN CONTRIBUTED THE KISSES FROM : || CAMERA ANGLES, FEU, * ** * NON —STARS INCLUDING CLOSE-UPS, WO OF THE MOST INTERESTING PERSONALITIES CONNECTED WITHTHE i WARNER BROS’ COMEDY WERE <a iar NOT STARS ATALL! THEY WERE % FORMER COLUMNIST AND NEWS§ PAPER CORRESPONDENT MARK HELLINGER, THE FILM‘S PRODUCE; AND EX“YACHTCLUB-BOY" JIMMY KERN, WHO DIRECTED. RE :L SOLITUDE + INlo LESS THAN 5O PEOPLE WERE INVOLVED INTHE SCREEN BATH ANN SHERIDAN APPEARS TO ENJOY IN SOLITUDE IN" THE DOUGHGIRLS" PLUMBERS, STOKERS, PROP MEN, SCRIPT CLERK— EVEN THE DIRECTOR—WERE ALL 41) SPRINKLED INTHE PROCESS NICE WORK,IF YOU CAN GET IT! ORDER DO Cartoon Mat +201-B, 30c from Warner Bros.’ Campaign Plan Editor, 321 W. 44 St., New York 18, N. Y. 11