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Exploitation Teasers! vw
Remember
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ONE-COLUMN MATS AVAILABLE neg Order "Teaser Mat 707-301X" (ali on one mat) ROARK
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From
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7 WAYS TO USE sc ho
Who Lived By No Rules— Except Roark’s!
1) Small Space Newspaper Ads
The Romance That Electrified Ten Million Readers!
2) Program Inserts, Package Stuffers
3+) Bookmarks . Raymond Massey is
WYNAND
--blow them up for: Patricia Neal is
4) Lobby Tack Cards ne ~~ DOMINIQUE
Could Enslave Any Man— Except Roark!
5) Marquee Hangers at 6) Bookstore, Library Displays
7) Lobby Teaser Board
Display three heads of stars in outline only, big question marks in place of features and names. Week later, replace with actual blowups of teaser mats.
WYNAND
| He Could Buy Any Man—
Except Roark!
9 =
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How to Hit Those Real Estate Pages!
in : we STALE Set of five 8 x 10’s — topnotch architectural \ Hold ‘Seles \ sketches and plans especially prepared for
2 atte tat eee ea aN “The Fountainhead” by experts. Use like this :—
-\ uv dred prom. an wo nun 1 piaers wn sient fer a. springs jeach bi *
1) Show them to your Real Estate editor—they’re different—newsworthy!
Can be used singly (see left) or 5 in a layout!
2) Display them!—as is, or blown up—in real estate offices, architectural play : I
schools, architects’ and all other building trade offices!
sy sell eV’ a
5 frequen! “th
3) As models for Building-Plan Contest sponsored by City Building De
partment, co-operating schools, other building trade merchants!
ds }
Real Estate Bon sia Ae + corp 55 3S en — 2 oe
Order “Draftsman’s Stills No. 7077’—set of 5 or individually—from National Screen. y
707-A119 707-A122 707-A123 707-A118 707-A120
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