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In Your Lobby
Tell Them Like This!
DRAMATIC SETPIECE! EASY TO DO!!
All four pieces of art used in this display are available in the regular AD ART set of stills — at
National Sereen.
RADIO TRANSCRIPTIONS
1) GARY COOPER INTERVIEW
(5 minutes )
2) PATRICIA NEAL INTERVIEW
(5 minutes)
3) SPOT ANNOUNCEMENTS
(one-minute spots and
15-second station breaks)
Order from Warner Bros. Campaign Plan Editor, 321 W. 44th St., New York 18, N.Y.
BE SURE TO SPECIFY WHICH YOU WANT!
National Tie-Up:
DELTAH PEARLS
Deltah’s new national advertising and promotion campaign features Patricia
Neal and **The Fountainhead.”’
1) Big-space ads in top national magazines timed to break simultaneously with film’s release!
Posters — 4-color poster measures 10”’x15”, distributed by Deltah to local outlets from coast to coast—can be used for window, counter display.
For information regarding local Deltah dealers, write to:
L. Heller & Sons Deltah Pearls
411 Fifth Avenue New York, N. Y.
~ PHOTOPLAY MAGAZINE-MINX MODES FASHION PROMOTION
Patricia Neal photo shows star wearing the Minx Modes dress copied from original Milo Anderson costume worn in film. This. still gets page-and-one-third break in full color, in Photoplay Magazine (September issue— out in August) as feature design in Photoplay’s monthly fashion promotion.
Manufacturer copies film style in popularpriced reproduction for national dealer distribution. This Minx Modes dress is sold in leading department stores from coast to coasi, actual stock available locally in time for picture’s release.
For information write to:
Mr. Joseph Glaser, Jr., Minx Modes, R. Lowenbaum Mfg. Co., St. Louis, Mo.
Window Tie-Up Stills
Order ‘‘Window Stills No. 707” from National Screen.
Resort Wear 707-Pub.A26
Sport Shirt 707-663
Sport Jacket 707-646
SRR Sb
Ensemble Neal-92
Cameras 707-A28
Pipes 707-630
Teaser Ad for Book Pages
Did you know
is now a movie?
‘THE FOUNTAINHEAD’
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