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MAYO BATHING SUIT ART! LEG STUNTS! MODELS! TIE THEM IN IMPORTANTLY!
Patrons Guess the Year in Interesting Fun-Contest
CAN You } | NAME THE YEAR?
Specially posed group of six 8 x 10’s features Virginia Mayo in swimstyles reflecting the past
AN ALBUM OF BATHING BEAUTIES
Seer tHe Girl From Jones Beach
{_BEACHT | BATH WOUSE >
% Pu ‘ A ~<A
ORDER “MAYO SWIMSUIT STILLS 703,” SET OF 6, FROM WARNER BROS. CAMPAIGN PLAN EDITOR, 321 WEST 44th STREET, N. Y. 18.
50 years. Use them in lobby (see cut), news
paper weekend supplement, merchant windows. Patrons guess the year or period in which each suit was popular. (For correct answers, see
caption beneath each still).
1924 1915 1938 1900 Sty Current
GIANT FIGURE CUT-OUT LOBBY UMBRELLA)
Mayo bathing beauty pose (Still No. 703-643 Use real beach umbrella with painted title. Beat National Screen) makes novel cutout. Blowhind umbrella, display reveals regular beach up, silhouette, hang above inner entrance-way paraphernalia and stills. If near resort town, (as in illustration) or atop your marquee. have girl carry similar umbrella for street stunt.
TEN BEAUTIFUL BATHING BEAUTY STILLS FOR MANY USES!
The Girls Are All in the Picture! Use the Stills in Lobby Order Bathing Beauty Stills No. 703 (set of 10, only 5 shown) (patrons vote for favorite), Windows or Newspaper! from Warner Bros. Campaign Plan Editor, 321 W. 44th St., N. Y.
Joy Lansing Meredith Leeds Lola Albright Betty Underwood Nancy Valentine
IN SEPTEMBER ISSUES .... BIG LUX SOAP TIE-UP !
Fall page ads in Woman's Home Companion. MeCall’s. True Confessions. Modern Romances
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