The Great Divide (Warner Bros.) (1929)

See Page 6 for unusual EXPLOITATION ideas and THEME SONG Suggestions 383 MADISON AVE. GREAT DIVIDE FIRST NATIONAL VU Tapio: \ TALKING ViTApHo#: the registered trade mark of the Vitaphone Corporation, designating its products. Brings Famous Stage Play to Talking ScreenWith — DOROTHY MACKAILL and GREAT STAR CAST Spend All You Can On Dress, Girls, Says Dot Mackaill Startling Advice By Star Of Screen Will Make Husbands Tremble (FEATURE) Dorothy Mackaill, feminine charmer in “The Great Divide,” the First National picture which comes to the Theatre on believes that women a oe awtweawa ren ut ve “oer afford to be in the clothes! While some husbands will automatically take a firmer grip on their pocketbooks at this assertion, the First National star backs up her statements with ruthless logie. matter of “T think it is a compliment to men when women dress well, and the men should feel flattered,” said Dorothy, -who is considered one of the best-dressed girls in Hollywood. “T think any woman is~foolish who squanders all her money on things to wear, but if she selects wisely and isn’t foolish about unimportant things, she is bound to get more enjoyment out of life and give her husband a feeling of satisfaction over her smartness.” Miss Mackaill believes it is smarter to buy an expensive coat and a cheap dress than it is to buy a cheap coat and an expensive dress, for the simple reason that when one is away from home one prefers to look more elegant, and the wrap covers the frock anyhow. A girl with a limited budget should keep in mind that it would be wiser for her to have fewer changes of costume and of more _ expensive material, for the better quality stands up under pressing and cleaning. “Tf I had to wateh my nickles and dimes,” said Dorothy, “I'd rather do without synthetie jewelry, fancy pocketbooks and gloves and concentrate upon a pair of shoes, a hat and a coat. “Vd prefer to have a $100 coat and a $10 dress than have a $50 coat and a $50 dress, for one naturally expects to keep a wrap longer. I’d rather have a coat fur-less than to wear an imitation fur, and Id put an extra couple of dollars into a bright scarf to enhance its charm.” Miss Mackaill believes that the woman of limited means should keep her color scheme always in mind, for careless blending of tones will detract from the chic value of the ensemble. Actor Now Director Reginald Barker, director of “The Great Divide,” First National pictune: -coming-ytoy these oe asi TAA tR OY eh ans? wblapt Dlayed, . various parts in the similarly named famous stage-play from which the film was adapted. Viva! Directed by RegiBarker. Based on play by Vaughn nald Wm. Moody. 100% TALKING | ~ SINGING “DANCING Viva! She is here. Dorothy! Darling of Park Avenue hitting the high spots of Old Mexico. It is romance as rugged as the ranges of the West, and just as beautiful! Si, Si, See and Hear it, too. with DOROTHY MACKAILL Ian Keith Myrna Loy A FIRST NATIONAL & VITAPHONE HIT tut No. 10 Cut 65c Mat 15¢ “Vitaphone” is the registered trade mark of the Vitaphone Corp. designating its products. “THE GREAT DIVIDE” IS A POWERFUL ROMANTIC DRAMA OF MOUNTAIN AND DESERT Dorothy Mackaill Is Star, and Ian Keith Leading Man, of Brilliant Picture, With Myrna Loy Also Scoring (PREPARED VITAPHONE REVIEW) The West has rarely been the background for a more colorful and stirring romance than that depicted in ‘‘The Great Divide,”’ the First National-Vitaphone production, which opened Sto Toei Hin Theatre. at the Dorothy Mackaill is the bright particular star. Those who remember ‘‘The Great Divide’’ find the dramatie stage vehicle, which enjoyed popwarity jmany years in Sue United States and urope, iieigiuened ‘iu as a play will for Suspense and action in this all-dialogue Vitaphone talkie. Q. and A. QUESTION: What is “The Great Divide?” ANSWERS: A boulevard stop. A mathematical problem. The Pacific Ocean. Youth and age. Reno. A fool and his money. The Mason-Dixon Line. Ginger-ale in a cocktail. Rocky Mountains. A boy’s hair-part. A riding habit. The First National Vitaphone picture featuring Dorothy Mackaill at the Theatre. Typical Role For “Dot” Mackaill, Star Of “Great Divide” (ADVANCE READER) Dorothy Mackaill, who gave such an admirable portrayal as the eircus performer in “The Barker,” will be seen again in another “hardboiled” role in “The Great Divide,” her new First National picture coming to the Theatre Miss Mackaill now plays an emancipated modern girl, whose “whoopee” ideas of life clash with those of the man she both hates and loves. The blonde star has made a great success in her recent pictures in creating a new type of screen vamp —a girl whose bark is worse than her bite. She played such parts in “Hard to Get” and in “Two Weeks On “The Great Divide” is an adaptation of William Vaughn Moody’s famous stage classic. The story is laid in the beautiful mountain country of Arizona, and the picture is embellished with striking scenic photography. Tan Keith is Miss Mackaill’s leading man. Others in the cast are Myrna Loy, who portrays one of her colorful dancing roles as a halfbreed Spanish girl, Lucien Littlefield, Ben Hendricks, James Ford, Creighton Hale, George Faweett, Roy Stewart and Claude Gillingwater, Reginald Barker directed. A number of tuneful songs have been injected into the scenes, surprising those who never could have believed that the play would lend itself so admirably to music. The picture at some moments assumes the rhythm and harmony of an operetta, especially in a big fiesta that takes place in Mexico. But the audition is brought back to the story with such adroitness and skill that no one realizes the digression. Stephen Ghent, played by Ian Keith, sings the melodious theme song, “At the End of the Lonesome Trail,” and displays a fine voice. Myrna Loy sings “Si, Si, Senor,” another tuneful number. The story does not demand a singing role from Dorothy Mackaill, the star, but this charming actress portrays one of the most sensational parts she has undertaken on the screen. She is a flapper who has grown up. She is sophisticated, pleasureseeking, and with few thrills left to experience. She is the life of a wild party on a Westbound train which ends when she is kidnapped by a fake eaballero in old Mexico. After wandering with him for many days through the beautiful Arizona country she learns to love him. Later she protects him from the law that has pursued them through mountains and desert. The plot is strong and realistic, in keeping with the scenic grandeur of the lInecale. Miss Mackaill’s role is of the type in which she had such great success in recent pictures. It is a new theatrical experience to hear hard-boiled wise-cracks come from such a beautiful creature as Dorothy. Myrna Loy, as a half-caste Mexican girl, gives an exotic portrayal. It is the same kind of part she took in “The Squall.” The cast is unusually good, the voices all registering well. Among the players are Creighton Hale, Lucien Littlefield, Roy Stewart, James Ford, Jean Lorraine and Claude Gillingwater. The handsome Ian Keith performs excellently as Miss Mackaill’s leading man. directed very fine screen offering. Reginald Barker this Page One