The Great Race (Warner Bros.) (1965)

Page scan 0007 from The Great Race (Warner Bros.)

Record Details:

Title:
The Great Race (Warner Bros.)
Date:
1965
Publisher:
Warner Bros.
Volume:
The Great Race (Warner Bros. Pressbook, 1965)
Leaf #:
0007
Language:
English
Collection:
Pressbooks
Contributor:
Wisconsin Center for Film and Theater Research
Coordinator:
Media History Digital Library
Date Added:
March 28, 2024
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RCA VICTO WITH ‘GREAT KAVICTOR jane anothers “i QVNAGROOVE ah ory MUSIC FROM THE FILM SCORE aL AND act BY Master musician Mancini scores again with his music for the wild and wacky new film, ‘‘The Great Race.” The selections range from the beautiful ballad “The Sweetheart Tree” to the rousing ‘‘The Great Race March” to the rollicking ‘‘Pie-in-the-Face Polka” and many others. NEW on RCA VICTOR DEALER IMPRINT LPM-402 CHARGEABLE TO 65-9 REQ. PM-223 MANCINI THE GREAT RACE (280-LINE) AD MAT Shown above is one of the co-op news= = paper ads RCA Victor is running in conjunction with ‘GREAT RACE’ playdates. 2 Matahs Wea ‘pace sel by outatanding Mancini numbers lke "The Swertheart | [Tree Pisin the Face hotks,” They're OFF.” He Shoulda tA, Hadas, Oughtn lA Swang On Met and “Push the Button, This is the colorful “GREAT RACE’ window streamer that RCA Victor got up for their dealers and for you. The streamer can be effectively utilized as a display in record shops, book stores, department stores and many other kinds of shops. he ig way round! Starting Jack Lemman, T ony Cart and Barothy Proving, this hiltsrious romp hay iS Hux?” Eleven great numbers in oll that make thie: ies albus oe Seentest fas = the neey ee PAGE 8 The black-and-white ad shown here is the national consumer ad that has appeared extensively in popular magazines distributed across the country. The ad is part of RCA Victor’s national prerelease advertising campaign prepared for ‘THE GREAT RACE.’ Check your local record shop to make sure they have a full stock of these effective co-op ads, then work out a joint campaign with them. This is the ad that has appeared in record and film trade magazines and newspapers. RCA Victor has gone allout to assure themselves ... and you . . . of maximum exposure and turn ‘GREAT RACE’ into a big winner.