The Match King (Warner Bros.) (1932)

rip x PRE i teas ESS a Be ey SS AN dso Be cd We WARREN WILLIAM, as “THE MATCH KING.” Cut No.8 Out30c Mati10c 2 THE CAST BO ee ss is Sea as Ra ee WARREN WILLIAM EEE AOMORI ay eae oe LILI DAMITA Be ee ee eee on ie Glenda Farrell ee A a ee ee Harold Huber ns ea Sa Spencer Charters Ne oi ag tee John Wray MOG. a ee Murray Kinnel] PP BOE oad a ee ere Hardie Albright Pes tal ket. oS oe tae eane Na gree Sener Juliette Compton ise EQ ET 5.5 ha OR ie Re ee Claire Dodd EMCO UNT oo as CR a ak Alan Hale DPSS eR a es is Pet erg cae ie ey les Edmund Breese Er ee ne ge a ee ey ge he eae Harry Beresford FUSE ke eee PT Ne NE aii, Seay George Meeker OG NOUY ces Nee ee a Nera DeWitt Jennings Gs oats ty nc ee ok ye ee Alphonse Ethier PES ek oer cae ci eg eee Robert MeWade PRONE Drie ein. cepa fee a a Bodil Rosing OG he ae a ee ge Greta Meyer CREDITS Based, 0n-ihe novel bY. 228 eS Einar Thorvaldson Seren play OY 250s... Houston Branch and Sidney Sutherland TIUROOLOD VY hay ae yn ae Aen Howard Bretherton POROUMALE CD UOECIOP Scns I ee ee William Keighley EROUOUMODIE ce oe ies nae Cmte tae Robert Kurrle POUT ON a0 Nee nt Meat eo Sughd epee ote Jack Killifer BPE IIOCCIOE Ses car me ee Sty Oi, ee eS Anton Grot COMI S.-W 3 ae cng tis ert J ee See es ont eee eer Orry-Kelly @ BILLING First National Pictures, Ine. 25% presents WARREN WILLIAM 100% in ““THE MATCH KING’? 100% with Lili Damita 75% Glenda Farrell 15% Harold Huber 10% Directed by Howard Bretherton 20% A First National and Vitaphone Picture 40% TABLE OF CONTENTS Aecessories .._........ 24 | Exploitation ssi 3-3 Advance Stories... 9 | Feature Stories —__ 12-15 Ads ...... Maer oe 17-23 |Herald ................. 24 Banner... Bias capes % | Official Billing 2 Biographies ___...... El | Shorts Ik NE ee Page Two HOW TO SELL “THE MATCH KING” The story of the “Match King” is based on the career of one of the world’s most famous swindlers. His life was a series of frauds and his reputation in the various capitals of the world, through his affairs with women, was notorious. His story was on the front page of every newspaper in the world and everyone should be familiar with it. Sell “The Match King’ as the inside story of this famous arch swindler’s life. Sell it from the sex angle. Emphasize that he had different women in every city of the world. Wherever possible, use pho tostatic copies of these front page newspaper stories. to substantiate this. By all means use plent elsewhere in this merchandi y of cateh lines supplied sing plan because they are calculated to emphasize this point. In your billing play up Warren William and the title of the picture. Use dramatic heads of William and Damita; of William and the three women. Don’t forget that “The Mateh King” has its basis on faet. the principal characters. Your patrons will know Stress these points in all your selling efforts and make your copy convincing. SS .en—O0eeew=*ne=s eee te erate Cut No. 9 LILI DAMITA, as the exotic idol of “The Match King’s” love. Cut 30e Mat 10c THE STORY Paul Kroll, a brilliant Swedish boy with magnetic personality, comes to America to make his fortune, and starts work as a street cleaner. His genius for organization and his utter unscrupulousness, which showed later in his life in his great financial deals, at once makes itself manifest in a plot with the foreman to pad the payrolls. He double-crosses the foreman, robbing him of his money and his girl, whom he deserts to return to Sweden. Pretending to have vast holdings in America, he floats a loan to finance a small match company. The bankers discover he has no assets in America, but before his note is due he has obtained a much larger loan, paid back the first debt and contracted for a gigantic tract of timber from which to make matches. He continues his financial manipulations by constantly borrowing larger and larger sums to pay back the comparatively smaller debts, keeping his business running on a succession of ever increasing loans. All the time, however, he is dabbling in political affairs to get a monopoly on the match business. He induces Sonia, a beautiful woman who is in love with him, to entangle a high government official by her charms. Through her he learns the government has debts it is unable to meet. He bribes the official to give him the match monopoly of the country in return for the payment of the national debt. It matters nothing to him that he has wrecked both their lives. In this way he becomes extremely Length 7275 Feet wealthy, although his gigantic financial deals involve him in an ever increasing amount of debt. He places country after country under obligation to him, ruining men and women with equal ruthlessness, to obtain secret information of international affairs. Eventually he controls practically the entire match industry of the world. Kroll’s ambition is insatiable. He expands his financial deals until he is looked upon as the world’s greatest financial. genius. He has forged a chain of credits that are ever mounting, but he hopes eventually to control the finances of the world, in which his tremendous accumulated debts will be owed only to himself. He falls in love with a beautiful Screen star who, after trying to elude him, finally succumbs to his charms. But the world has hit upon trying days, with a financial slump. Credit tightens, and he finds that loans are being called. He is compelled to leave his beloved to meet financial obligations he has neglected. Finding it impossible, he engaged a noted swindler to forge millions in government bonds which he deposits with America bankers for cash, after ruthlessly murdering his dupe to keep the matter secret. But discovery eventually comes. He sees the great financial structure he had built crumbling about his head. The woman he loves has been won away from him during his absence. Nothing is left and he takes the easy way out—suicide—and he dies in the gutter, as he started. Running Time 79 Minutes