The Public Enemy (Warner Bros.) (1931)

— ; . _—_ eee an a age " or. = | 2 — pr ek en ee a _ a YOUR CAMPAIGN SHOULD BE IN KEEP VG _ WITH THE PICTURE--FORCEFUL! DRAMA TIC! near nna ans na oeaeditial dackataamialistte Seotsialmtndice SPECIAL EXPLOITATION: In order to emphasize the importance of ‘‘The Public Enemy”’ in your community start your showing with a midnight preview inviting all societies interested in the recreation and the conservation of youth. The story of ‘‘The Public Enemy’’ presents the life of a gangster from his early youth and shows the influence of bad company upon his receptive mind. To such organizations as the Parent-Teacher Association, the Y.M.H.A., the Y.M.C.A., Big Brothers, Cailotic Big Brothers, Boy Scouts, Campfire Girls, School Teachers, Sunday Schools and any other civie organizations interested in child welfare use the following letter as invitations: The Purpose of This Advertisement is to call to your attention “PUBLIC | ENEMY which will be presented at the STRAND THEATRE, Thursday Evening at 8:20 o'clock. Gentlemens In presenting "The Public Enemy" at the Strand Theatre next Thursday, we will Show to the public of New York Something that is more vital and more important to everybody interested in child welfare than any picture we have ever shown before. We feel sure that the work of your or-= ganization ties in directly with the powerful message embodied in "The Public Enemy" and we believe it would be to our mutual advantage to co-operate for the furtherance of the ideas as Set forth by your marvelous work. On Friday night we will have a special preview of "The Public Enemy" and we are en= closing herewith two tickets that will admit you to this preview. We would like very much to get your written reactions on "The Public Enemy" So that we can co-operate Still further for the betterment of our city and its citizens. Very truly yours, Strand Manager q There exists today a world within our world that we dare not ignore. And monarch of this unlicensed kingdom is “The Public Enemy”. q He is here! We know he is here! Behind locked doors—in expensive motors—brushing your shoulder — touching your life. But what is he? Why is he? Who is he? agaexssday night you will meet him face je “= toface ‘Thursday night you Will Withesy «=> Jal s accomplishment pp. CATCHLINES HE STOPS AT NOTHING! : "edn ec i ee ee * i _ — > W “3 8 ii ) ‘ Pr oe) aft . i ated ee eS RY ay a. Se ORM . 3 die | = Es ™ = ee Sen. E J, a WE STICON ur today s tite fvering with 7 FIFTH HORSEMAN Or HATE—HE \ doug ing! LEADS THE OTHER FC"'! reality —unadorned—astounding! | __ LEADS THE OTH POWER THAT WORKS IN DARKNESS! % % % TRUTH ABOUT THE MODERN MENACE! STRAND Theatre IT STARTLES THE ENTIRE WORLD! roaaqwa ° és s ‘* Popular Prices—Midnite Shows : HE HURLS A CHALLENGE HEARD AROUND<-=> A WARNER BROS: = & Vee A Pate © BEE Piet URE THE WORLD! % % % WHY DO NATURE’S MOST BEAUTIFUL WOMEN DO THIS NOW ——————_i FALL IN LOVE WITH THE WORLD’S Street Signs From now on until your opening day clip every bit MOST DANGEROUS MEN! of crime news from your local newspapers, mount these ee Civie bodies should ¢o-operate clippings on a compo board and place same in your with you in having signs with the lobby with “THE PUBLIC ENEMY” in red over the THE ENEMY IS REAL—YET INCONCEIVABLE— following copy placed in prominent clippings. HE LIVES YET HE IS DEADLY! heawdly\ treMicked sections of» your You can go back over your local newspapers for two * # & oye: weeks and get clippings. HEADLINES SHRIEK HIS MENACE TO This year 220 people This stunt brings “The Public Enemy’ right to the have been killed door of your city. by reckless drivers. Be careful—don’t be A PUBLIC ENEMY You won’t want to be one after you’ve seen “THE PUBLIC ENEMY” at the Strand. AMAZED MILLIONS! Frame Suggestions For Current or Previous Display A LIFETIME OF TURMOIL PUNCHING, FIGHTING, DARING, FEARING WHERE COULD IT LEAD ?... oa WHERE COULD : _— IT END? cee Door Knob Hangers These should be a feature of your advance campaign on the “Public Enemy.” They make excellent teaser ads and are sure to create plenty of comment around town. The hanger is in the form of a padlock, die-cut to allow hanging it over any knob. Copy on one side reads “Lock Up Everything.” On the reverse side the words are: Lock Your Doors He is Headed This Way “THE PUBLIC ENEMY” Space is left for the theatre name and playdate imprint. These novelae = : fies can be ordered from Economy lig S€ tills “Cagney 15” and “Public| Stills, “Public Enemy, 208 and Pub.| Still “Public Enemy, 234 in sepia. Printing Company, 338 West 39th 1 eke we 2 ee a pe a e in red, sky in| 462” and “Cagney, 21.” Sky in red| Title dark green on brown with cast i i ini i ree : with lettering black and green. Cenin livht blue: Boricua Joe ar ees Prices, in Copy wile, He ie Se oe. sei yellow, cast in light blue. Figures pal panel ja yellow ith seein and one — pa "500—84.50. 2500—$5 5 M eens red and | i” natural tones mounted on light blue | natural colors except for Cagney who | S!8n ¢ 2 %0— 6.00 5000— 5. M yellow. panel. “auld be dark green at