You Can't Escape Forever (Warner Bros.) (1942)

‘YOU CANT ESCAPE FOREVER CLUB FORMED BY TIRED-OF-WAITING GALS Worked strictly for human interest and a few laughs, this bally should win interest all around. Arrange for a number of local girls who have been engaged for a while, but not yet married, to form a "You Can't Escape Forever Club," their aim being to hurry the trip to the preacher. Their proclaimed constitution calls for: A marriage date deadline postponable only in event of service in the armed forces; in the latter case, the girls promise to remain true and loyal. Arrange for girls to visit theatre opening day and be interviewed in lobby. NEWSPAPER AIDS EDITORIAL: Suggest an editorial titled "You Can't Escape Forever" discussing the menace to America-at-war of the vicious Black Market—and the public's role in combatting this scourge. REMINDER SLUGS: Most newspapers run fillers daily run-of-paper reminding readers that the important way to beat the Axis is to buy stamps and bonds regularly. For interesting fillers suggest this to your local daily: HEY, MR. HITLER! — you CAN’T ESUCArE FOREVER... 7CAUSE THE HOME FOLKS ARE BUYING BONDS TO MAKE THE TANKS AND PLANES THAT WILL SCRAP THE AXIS! "PERSONALS' COLUMN: Run these one day in advance of opening day and then during playdate: George: You can’t escape these arms. You can’t escape these lips. You can’t escape the thrills of Warners’ new laugh thrill, “You Can’t Escape Forever,” coming to the Strand tomorrow. Breathless Brenda Brenda: This is a warning. You Can’t Escape Forever. I’ll be waiting ... at the Strand The atre today. George THROWAWAY: Recent issues of local newspaper should produce articles about the Black Market. Distribute reprints of these as leaflet or facsimile of page from paper with this surprinted copy: America Warns the Black Market: YOU CAN'T ESCAPE FOREVER. Add theatre imprint. NOVELTY GIVEAWAY Prepare cards locally, as suggested below, for giveaway to men only on streets, in barber shops, restaurants, clubs, etc. FOR MEN ONLY When the gals go on a love rampage YOU CAN’T ESCAPE FOREVER UNLESS... You work and play hard—to get! You break clean—in the clinches! You love ’em—but | ‘em first! You take a tip from GEORGE BRENT and BRENDA MARSHALL who can’t escape each other’s arms in ‘YOU CAN’T ESCAPE FOREVER’ STARTS FRIDAY—7 DAYS—STRAND PHOTO STUNT Tie in with leading restaurant, preferably one that advertises daily, to snap photos of street crowds, circle one person daily and print it in ad, offering meal to winner. Copy: ‘YOU CAN’T ESCAPE FOREVER?’ If you’re the one circled in photo, youre invited to dine at Jason’s as a guest of the Strand, where “You Can’t Escape Forever” is now showing. HIDDEN VOICES Conceal loudspeaker from your p. a. system in marquee or lobby. Theatre attendant alternates catchlines suggested below: “Hey, Hitler, YOU CAN’T ESCAPE FOREVER!” ‘“‘Hey, bachelor, YOU CAN’T ESCAPE FOREVER!” “Hey, you, you can’t escape the thrills in YOU CAN’T ESCAPE FOREVER!” ORIGINAL ART STILLS ADAPTABLE FOR ALL YOUR DISPLAY NEEDS Four specially prepared composite stills, used widely in the ad campaign, are also available for your use in preparing lobby and out front displays. Order “EF Original Art Stills"—set of 4—40c—from the Warner Bros. Campaign Plan Editor, 321 West 44th Street, New York City. BALLY THE HEART INTEREST Both Brent and Marshall play heart throb editors in the picture ... an angle that's wide open for novel and interest-provoking bally. Here are just a few ideas you might want to use: Free Heart Advice To the Lovelorn Set up a booth in lobby as shown and tenant it with a pretty gal who's quick on the trigger at giving out answers. Invite listeners to get free advice. During lulls in questions, girl in booth entertains with some humorous remarks about love and marriage. FREE! Are YOu falliig in or YOUCANT ESCAPE FOREVER AO Why not nowF7 — GET THE ANSWERTO | YOUR LOVE Beles | * | GEO.BRENT and BRENDA ' i MARSHALL YOU CANT ESCAPE FOREVER PY, or why not now/ : | GET THE ANSWER I’ TO YOUR LOVE | PROBLEM HERE Mts Free / ore STARTS FRIDAY | Love Problems Question Box Similar to the idea above, this stunt can be run in cooperation with the local newspaper or radio lovelorn editor. Question box is set up in lobby on table. Patrons are invited to drop their questions in box . . . with answers expertly provided to be mailed to their homes. Lovelorn editor provides answers... also covers stunt in her daily column. Perhaps most interesting questions can win free tickets. Guest Heart’ Column f at Ask several local i i os femme celebs to write briefly a la a lovelorn editor on how to make a man propose. Feature these remarks in a display titled "'BEWILDERED HEARTS | . . by Prudence Maddox ... Guest Column by Miss X"'. Lay out display to look like a newspaper column, as shown at left. Still used is EF 14. Order from Campaign Plan Editor, 321 West 44th Street, New York City. Price: 1 0c.