Publix Opinion (Mar 19, 1928)

PUBLIX OPINION, WEEK OF MARCH 1911, 1928 COME ON SPEL TO Drena Beach, whose original “Leopard Dance” is one of the show-stoppers in “Hula Blues,” posed for the above letters. They represent the from A to Z and may be found effective as a newspaper publicity medium. With these letters any name can be spelled. Local 2 ably go for the idea of Drena’s acrobatics/ spelling out the name of the paper. On file in the home office is an 8 x 10 photo of each are interested in getting a set to spell out the name of your city, and how many of each. HE BUYS RAILROAD TICKETS FOR THOUSAND CHORUS GIRLS But It’s Far From A Soft Job Says A. D. Judd The task of arranging for the transportation of 1,400 showpeopte, 1,000 wardrobe trunks, innumerable pieces of hand luggage, and stage scenery that fills fifty-two huge seventy foot railroad baggage cars, all of which goes in fifty-two different theatrical units to almost forty cities annually, is what A. D. Judd of New York City has undertaken. From his office in the Paramount Building, New York City, he spends more than three quarters of a million dollars yearly moving the stage shows of the leading cities in the country re turning to New York after nine months. Without the vast knowledge of railroad and other media: __—— suffered a decade or less ago. Coming from a family of rail road men, Judd, who is respon sible for the transportation of of transportation that Judd. is|the theatrical army, entered the! so intimately acquainted with, the|railroad business from the busi| successful functioning of his de-|ness end of it, more than thirpartment would be seriously|teen years ago, a few years after | hampered. Fie, his graduation from the Univer Every member of the show, no|Sity of Illinois. After eleven matter where it is, is advised|yeats of service with the CHIweekly of the next move, the}| CAGO, MILWAUKEE and ST. train to board, the berth assigned| PAUL and the NEW YORK \and all of the points of informa-| CENTRAL RAILROADS and tion and comfort that first-class the PULLMAN COMPANY, he tourists enjoy. Return transpor| accepted the position offered him tation is assured every member by the PUBLIX THEATRES |of every company, return trip chased for each member of the ing show of yester-year never |knew whether it would eyer get tickets to New York being pur-| show at the outset. The travel-|. ‘CORPORATION as head of ment. their vast transportation depart-| His father A. A. Judd, was an Predicts Wide Vogue in Australia for Wisely-Handled Pre: Sydney—“All the arguments in the world won’t stop presentations in Australia. It remains for the new Capitol and Regent to put over the show properly and the | vogue will flash around the continent,”” according. to Gayne Dexter, editor of “Everyone’s,” who believes that ‘‘the public wants something more than pictures, and wisely-budgeted, well-handled presentations—like the Publix stage the middle west’s fastest trains | but is no longer in service. An/| uncle was an engineer for thirty years, \ Judd, through his constant touch with Railroad facilities all over the United States, is one of the most up-to-the-minute authorities on transportation. He takes a personal interest in every! person he serves. When you see a Publix Stage Revue at the Theatre, you know that every performer has his or her own railroad agent back in New | tend film theaters | engineer on the old KANSAS York and that agent is A. D, CITY, FORT SCOTT anq|J"44. Publix Theatres Corporation! back to-New York, but the orabout the continent. Each of the| ganized companies of entertainfifty-two weeks of the year brings | ers, who go about the country. towith it one or more of these to|day, under the direction of the be presented on Broadway. From| great Publix theatre chain do not that famous street they are sent] fear the same hazards that their intact on a tour of many of the showdom sisters and brothers gaged RAILROAD, bet-| ter known as the IRON MOUN-.| TAIN ROUTE, for a great! many years before he was killed. in an accident while in the cab of bud engine. His brother, C, P. Judd, was a conductor on one of . Warren Resigns George R, Warren has resigned a8 manager of the Olympia Theatre, Chelsea, and has been succeeded by George Broemler, formerly assistant Street Olympia, Boston, newspaper or anything else write to Publix Opinion as to just what ad Jae A MP aw a productions in t can fill the gap Tapping of receipts by t vals, stock compani attributed to the ff offer “novelty — cl thing with more | tures.”’ —e “About 130, aaa o>, ,| Australia,” '?p Their “Best Many managers the “My Best, G classes of the Manager Adna A fident he could if all the classes in be schools and High & pated. This nt gaining publicity ford in “My Publix Palace Okla, ‘ Dexter Wig at the Washington