Publix Opinion (Sep 29, 1928)

. THRU?’ DRIVE WINNERS ANNOUNCED! EE — ~ ‘4 SUUUDEELL UL ERED SDE REED EOD EE DEEE EEE PERE EEE EE REELS CONVENTION NUMBER . . Se ay we Se E = 4a ~ The Official Voice of Publix STearaueveevecceesuceceueeceneneegeueeeeneUeettys i CERURESEREOCEOUEE POTEELEREL ERROR PRCEEDERADEEAE EOE — va a —— heatres Corporation, Paramount Building, New York, Week of September 29, 1928. No. 35 IN CONVENT BLIX LEADERS IN CONVEN UTURE POLICIES OUTLINED PUBLIX NOW|200 NAMES ADDED 70 LIST FOR TO DISTRICT AND DIVISION | ier ogg FUTURE PROMOTIONS AS RESULT Me ATIC Y, COMPERINCE ceceeen=| OO PAYS HL-ERESSURE WO as the Famous Music Company with | Prize awards for general offices at 62. West 45th St...) -. : ; : 4 | Campaign tor bigget Three days of intensive meetings between district and division | SomPany pis, Controlled fifty percent | ducted in Publix ba pee: : ee : . lestablishel. music firm of Harms,| bow, Jr., Exccutive Vice President. The announcement was made cont tet en ek ee ee egal Pub ee ee eros 2 eel at a degen era of the convention of Dist rict and Division Man ts ‘ ou er: . . . ‘ anave!) anartr tq |} AL Lil Of S f Lict ana LL SIC iati~ w York last week resulted in a vivid outline of what is going Eye ao ncage ape Tages 5. Aapebeedhag eae ag A eating soothe age entehpeent aur aie : rhe ; Sad d The Pancaien eats: ronan hasty will} *e— > and Bookers, held in conjunction with the Home Office Ex7 r 1 I , ny will € ; Sipe te ae , AP z ‘ : .* appen in Publix starting immediately, and adopted as permanent} . ccialize entirely in publishing and| ecutive Cabinet in New York Monday, Tuesday and Wednesday, : marketing in a showmanlike man-| ,f Tape ; X 3 ner the theme. songs which are writof last week, 4 ) : ten from timé to time by members On oe 2 will be found the names of the prize-winners and _ The outstanding thought of SEVEN WEEKS: ihe ParamogntPublic Music. dePage: be found t I ¢ .e conventi was baséd on partment, not only for synchronized the organizations they lead. on on. ; Paramount Pictures, but for Publix |——— ns ment arene) PUREE Me Eo campaign covered a ninety act that at no time in the FOR CHIC (0 wee owe ra for synchronized picruil iivevtu avait ne avon ieu nash avenvavi TNT OTUDOUIRA ENT 2 d ; t t ; j t ; es fi ures of other producers. Every day yeTIOd, anc startec ast aistory of the industry have A rchroaized Paramount Picture wil|: HOW MUCH A wh 2 agro Cee have one of these theme songs pubDO YoU ‘Bae chem : 4 % res been faced with such an UNITS lished by the new company, and Full of Thrills New York City. Ownership of this} these will be heavily exploited and ; SARE TES. nce of sure-fire box office % KNOW ® It was replete with incidents of LC pplusged,” Nee «4 oe in the — In th ‘new § PUB . = : : usiness, we in advance of the in e next isSue of FUDS271 resourcefulnes ) actions as are now lined up busine. In all. cities of conse-|1 °T.1X OPINION, a list of 100 amazing resourcefulness on the f Publix theatres. Amplifying New routing of the Oriental | agar = ane prealiee ene. it ng sii : }part ot theatre managers and 3 ary ait . A ‘ € it fhe local deaie ntro4 Pas . thought was the logical con> ep ia oaks Seg ode duce the guccere and create a) ae their staffs, and the results far on that while this happy con| the shows to * ublix: t Mansi Basa“ ” mee surpassed on a national scale : : fe ; i The new firm will make its first apes g 4 Paradise in Chicago as the second ¢ ‘even the most optimistic expectations of David J. Chatkin, who is present lowest operat-|— * bow: with the pubiication of the alga : e ‘stand. They continue to the Hard-| theme song sar Varaity’ entitled ae headed the executive committee Try ‘em On Yourself, First, | that guided it. ; costs should be firmly estabing, Norshore, and Tower, in Chi-| “I'll Cling to You.” As new num“y ? ‘4 eee 194 and then try ’em on Your 4 Only 194 theatres, represent “ h to | bers are written and prepared for cago: From there the shows go ‘0 the market they will be announced Staff. The Answers Will be 2: in the issue following. 2 i questions any showman should be able to answer, will be printed. They’re taken from the examination papers of the Publix School For Managers. HEEHENCGUOSENOSaEREENUvoceceMeaanUALUNeRECEOSONNEREOONETEETeag eae eaaaUauceoededuneetigtreet Detroit, followed by an open week,| i, these columns, so that you in then So. Louis. : turn can advise your exhibitors and = dicnieials Indianapolis, formerly between a all in Papi ae Sahl pete local ir at ‘ E : ; ieups. and otherwise assis e ini these two cities, has been taken | gant organization to grow to manly (Continued on Page 2) out of the route. proportions. ing those owned 100% by Pub(Continued on Page 2) jeune eadunennadguneernyayneeveaneenganeunapenaayaes en ttnaeeesgggn EE TINE TTI :revevtdayuo(radcunyuneensdudevugyeegeeesuruangesaeveruetsnetapengoeteaeccu4tageraevvoveentasecetntgeneere IVISION AND DISTRICT MANAGERS AND BOOKERS MEET IN NEW YORK You can have photo free’ with the compliments of copy of this Publix Opinjion if you lw rite te Lou q ; Nathan, Staff Photographer. re J. J. MeGuinness—Vaudeville Booker, New Engiand Division. 2. Leon D. Netter—Booker and Buyer, New England Division. 3. George Walsh—N. Y. State Distri _ 4. J. J. Fitzgibbons—Division Manager, New York & New England Division. 5. Tracey Barham—Booker, Florida District. 6. Harry Marx. oe ee D aver tive. 7%. D. J. Chatkin—Direetor, Theatre management. 8. Sam Dembow, Jr.—Vice-President. 9. Sam Katz—President. 10. Morris nel Sip aperachehiag Repre‘Wm. Saal—Chief Booker and Buyer. 12. Joseph J. Deitch, Asst. to Wm. Saal. 13. Barry Burke—Colorado District Manager. 14. Blanche Bray page rare ia ;, ate, Colorado Districts. 15. C. B. Stiff—-District Manager, Texas-Central District. 16. Harry David—Disrict Manager, Publix-Blank Circuit. 17. Harry Hard a es ina District. 18. T..C. Young—Director of Real Estate Department. 19. A. J. Moreau—District Manager, New England. 20. Benj. H. Serkowich—ditor pr iret ; Manager, dy—District Manager, New Pngland. 22. Jesse L. Clark—-LDistrict Manager, Florida District. 23. Phil Seletsky—Booker, New England Division 24 ay yng teedagegent 21. lew England. 25. L. L. Edwards—Advertising & Publicity Department: 26. J. J. Friedl—District Manager, Texas-Deluxe District. 27 Eugene J Zuke we 6 nhe Mission. ‘Famous Lasky Corp. 28. J. H. Elder—Manager, Dallas Warehouse. 29. E. R. Rogets—Tivoli Theatre, Chattanooga, Tenn. 30. Frank Dowler, Jr or Bast. Treasurer, astern Division. 1. W. C. Patterson—District Manager, Atlanta District. 82. M. S. Hill—District Manager, Georgia Die OR GL, Gewaik-Meoker, Caring . 84. Burt Kelly—Booking Dept. 35.. Louis Notarius—Booking Dept. 36. L. E. Schneider—Division Manager, Central Division. 37. Chas Bh natal Carolina Oklahoma-Arkansas District. $8. Harry Sachs—Booker, Texas District. 39. N. W. Finston—General Music Director. 40. R. M Sternbure—Distri “evel ates : 41. Chester L. Stoddard—Personnel Dept. 42. Austin C. Keough—Legal Advisor. 43. L. J. Ludwig—aAccounting Department 44, Hatry gine ; Manager, New Maintenance Dept. 45. Milton H, Feld—Division Manager, Southern Deluxe Division. 46. M. J. Mullin—Director Maintenance Department : “1. ay oo ‘Boston Warehouse. 48. Boris Morros, Director of Music Department. 49. Nicholas G. Weiss—Dept. of Co-ordination. 50. A. M, Botstord——Dire J. Pitagoraid ‘51. W. E. Drumbar—District Manager, Tennessee District, 52. A. M. Holtz—Manager, Atlanta Warehouse. 53. Joe Walsh—Theatre Mas os int! wles—Booker, Georgia-Tennessee Districts. 55. John F, Barry—Director, Managers’ Training School. 56. John F. Sullivan—Department of Deotat Relating faite i! . Specia s 8. oyd—District Manager, Indiana District. 58. Max Friedman—Booker, Publix-Blank District.