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Schools and Colleges
i CO ge ss ee “e Theme song slides for school use —
WINDOWS Window ‘Cards
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Jewelry tie-up Window Displays
Descriptions:
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ee _ Date of ; Issue Want-Ad; contests (continued) April 18, °30 _ May 30, ’30 Want-Ad Exploitation Nov. 1, °29 Nov. 3, °29 “ 66 Nov. 29, °29 oe 5, 88 Jan. 3, °30 J 66" 66 Jan. 24, 230. os ose Feb. 21, °30 as ea eee Mar. 14, °30 oe ee April 18, ’30 6 tf 66 May 23, 730 2 66, és 66 June 13, 30 Guest Tickets Sept.29, ’28 a CO Oct. 4,°29 oe SES Nov. 10, °28 Schedule _ Aug. 3, ’29 Service Staft May 7,28 ie aoe Jan. 19, °29 ee Mar. 16, °29 Stars July 6,°29 oS Oct. 11, °29 Talent May 28,28 | . Sept.20,°29 Working Girls Popularity __ Contest Oct. 25/ °29
Jane 22, °29
Ads by advertising students
Announcements in poe classrooms. Jan. 19, °29 Autographed football | Jan. 24, ’30 Aviation picture Junell, ’28 Commencement ~ June 6, °30 Credits for attending : historical picture Feb. 7%, °30 Mar. 21, ’30 Cup to valedictorian Oct. 4, °29 Educational films Dec. 20, °29 Football Novy. 24, ’28 Ete Nov. 1,’29 be Nov. 22, ’29 Football night Jan. 5,’29 ee ee 88 Jan. 3, ’30 Fraternity parties Noy. 29, ’29 Pajama Parade : Jan. 3,30 Patriotic holidays Jan. 24, ’30
Preview of newspaper picture _ for journalism instructors June 22, °29 School band on program April 25, ?30 fi Screen songs Nov. 3, 29 i Special Nights Mar. 19, °28 : Se ee Jan. 5,29 I es July 6, °29 if ey ae Nov. 15, ’29 sae eee Dec. 27, ’29 | anys aa Mar. 7, ’30 Stenographic Contest Nov. 1, ’29 Story Contest Mar. 16, °29 " Student deggned Peeters Mar. 16, °29
Feb. 21, °30
Jan. 24, °30
Nov. 8,°29 . June 6,°30—
Nov. 15, ’29
Dec. 27, °29 | Jan. 3,.730 “Jan. 17,730 Jan. 24, °30..: April 4, °30.:
April11, °30
; sane * ree :
Feb. 18, °28
Mar.. 55 °28 ’
June 8, ’29
' Aug. 3, °29
Sept. 20, °29 Oct. 4,°29 Oct, 11, °29 Aug. 3, °29
Dec. 27,,°29 |
Jan. 24, °30
Dec. 8, °28_
Jan. 5 °29 Aug. 31, 29 Oct. 18, °29 Nov. 22, °29 Feb. 7,730 Feb. 14, °30
Feb. 21, ’30
Mar. 21, 30 May .30, "230 Oct. 25, 29 April 23, 98 Mar. 7, °30
Mar. 21, ’30
Mar. 28, 730
‘April 4, °30
May 2,730
May 2, °30
Oct. 11, °29 Noy. 29, °29 Dec. 27, °29 Jan. 3,730 June 6, °30
Dec. 27,°29 |
Oct. 18, °29 Noy. 22, °29 Mar. 21, °30 July 20, °29 Mar. 28, °30
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GENERAL _ MERCHANDISING ao Date of | . Pa : e HOLIDAYS Tous Nos Foreign holidays Jan. 31, °30_ 9 : List. SN June 22,°29 © 4 ‘Special weeks Dec. 20, °29 4 . Theatre parties Jom ae °30 8 Christmas
See SPECIAL CAMPAIGNS—
Pre-Christmas Drive es Dec. 13, °29 4
Direct Mail. Special M noes :
Broken oy ‘Jan. 15, °29 12 ee Noy. 15, °29 2
: ‘ ed * Jan. 10, ’30 10
Ae Se Jan. 17, °30 5. Canned Food Jan. 10, °30 11 Needy Children ee Jan. 5,729: 6 Old Clothes. ae Jan. 3,730 9 Vegetable . cae Me bs 3
Easter =
_ See SPECIAL CAMPAIGNS— : AntiLenten Slump; EXPLOITATION — GEN
ERAL—Fashion Shows © April 30, 298
Egg Hunts 2 aan ss April27, °29 5 se 2 eS , May’ 2,730 5
Egg Matinee | Mey 16, 30 12
Election Day See TIE-UPS, Newspaper, Election ‘Returns : EXPLOITATION, Per
sonalities. Publicity reproductions
Fathers’ Day
Jan. 19, 29 5
oe . os is i | Hallowe’en | Campaigns _. Oct. at "99 2 ae eS Noy. 22, °29 3 Children’s Show Noy. 24, ’28. 6 Midnight Show Nov. 15, °29 2 Publicity reproductions «Jan. 19, °29: 5 Stunt — Dec. 6,°29 2 Mothers’ Day | Boel S Florist tie-up—free heralds June: 6, ’30° 8 General =,“ ‘April 16, 28g Party for oldest mother May 30, P3055 5 Party—newspaper tie-up May. 23, ’30 2 co Fes 6 June: 6, 230 9 New Year’s | : ‘Midnight show campaign Jan. 24, °30 9 Patriotic School tie-up ‘Jan. 24, °30 9 ahanhesiving Campaign. , Nov. 8, ’°29 3 _ Midnight | Stiov Nov. 15, °29. 2 Parade: | Dec. 6,°29 6 Publicity reproductions Jan. 19, °29. 5 School contest Nov. 22, 29 7 Special Matinees Potato. Dec. 13, 29 7 Tin can : Dec. 13, °29 q Vegetable | Dee. 20, °29 5 Valentine’s Day . . 'Heralds Mar. 7, ’30 9 -Valentine from theatre per2 sonality — Mar. 16, °29 q ‘ Mar: 21, °30 7: MISCELEAN EOUS Advertising Law ~April25, °30 7 Anti-Censorship Material Feb. 16, 229 6 July 6,°29 2,9 : é ee Aug. 3, °29 q sae isa ss . Oct. 18, °29 q Home talent productions Jan. 5,29 4 Manufacturers’ pamphlets available ; Jan. 24, °30 8 et Feb. 14, °30 9 Pasckalogs of approach. Dec. 8,28 7 Standard books on advertis"5 ing, journalism and : theatre management June 30,°28 Il ey ie ee ~ Oct. 27, °28 | a (x4 “ ee | Jan. 5, 229 6 yes be Mar. 16, °29 4 ane : nee April 13, °29 5 66 se May 25, °29: 6 # as Jan. 31, 30 6 Theatrical survey in Encyclopedia Brittanica Nov. 10, °28 5 Tickler File headings F eb, 25, °28 5 U. S. flag—rules governing — display _ May 21, °28 3 What to sell Jan. 24, 30 4 PICTURE CAMPAIGNS See SPECIAL CAMPAIGNS —Premieres . ee April23,°28 ss 83 May 14, °28 2 May 28, °28 2 Feb.16,°29 = 6 Mar.30,°29 “ 11 July 20,°29-> 5 Oct. 11, ’29 2
Nov. 15, °29 5,11
Dec. 27, °29
Jan. 3,730. 4,10
1,2
Date of Page \ Issue No. Picture ¢ Campaigns continued Jan, 31, °30 9 Feb... 7, °30 g Feb. 14, °30 9 Feb. 28, °30 8 Mar.14,: 30 3 April 4, °30 3 April25, ’30 11 May 2,°30. . 12 June 6,°30 6,10 _Junel3, ’30: 3 PROGRAM CON STRUCTION Ceo es April 27, °29 as ‘May 25, °29 3, 5,6 oe ‘June 8, ’°29 2 a June22, ’29 2 fe Aug.. 3, °29 ll gs . Jan. 3, °30 1 oo Feb. 14,°30 = 1. ee Mar. 14, °30 5 s _ April 4,°30 1,5 . ene May 2,°30 1,7 ae June 6, °30 1 Boe ee cae Junel3, 730.1, 2 New York Program Plots Mar. 7,730 to :. Junel3, ’30 inclusive SELLING SHORT SUBJECT S Ballyhoo .. Feb. 15, ’29_ Christie Contest -. April 9, °28 4 General i Aprill3, 29 ie o May 25, °29 3 is oo June 22, ’29 9 eae May 23, ’30 11 Tnipdbtanes » . Feb. 15, °29 12 “Our Gang”’ Contest Oct. 13, 228 4 Sound News Aug. 17, °29 9 Oct.. 4,°29 5 ‘$ eee . Dec. 6,729: 7 ho Feb: 7,°30 1,2 st oF May 9,°30 2 SPECIAL CAMPAIGNS | Anniversary Nov. 10, 28 7 Nov. 1,’29 5 Noy. 15,°29 4,8 Dec. 27, ’29 3 Jan. 3,°30 2,3 \ Feb. 7,730 3 ey ' Aprill8,°30 4,6 . April 25, °30.. 7 May 2,°30 14,15 *" May 9, *30 ll Trailer. : “May 2,730 15 : May 9, ’30 3 Anniversary of Sound pe 18, °30 4 Anti-Daylight Saving ee. Feb. 14, 30 10 Anti-Lenten Slump | ts See EXPLOITATION— GENERAL—Fashion Shows’*’ » | : HOLIDAYS—EASTER : Suggestions _ __Feb.. 25, +98 4 ot “Jan. jo, 229 2 ee Feb. 14,30 * 1,2 ik ae Feb, 25, °30 3 “Bad Weather” 2 Campaigns _, Jan. 10, °30 9 Bie ge Jan. 24,°30 = ss ae Feb, ‘7, °30° 5 BO es Feb. 14, °30 2 Bargain Matinees ‘/ Campaigns = May 11,729 11 ee . June: 8, °29 4 ore Aug. 35 229 1l oes Sept. 20, ’29. 2 66 Jan. 24,30 4 se Mar. 21, °30 1 ag June 6,730 8, 10 Blue Monday ee Campaigns Oct. 18, °29 2 Oct. 25, °29 1 as Nov. | 1, 29: 1 6s Nov. 8, °29 1 gk Noy. 15, °29 3 ss Nov. 22, °29 6 ge Nov. 29, ’29 6 ee Dec. 6, °29 11 se Dec. 27, °29 9 ss Feb. 14, °30 9 be Mar. 28, ’30 11 “Blue Ribbon Month” | ; / Campaigns ; May I11,°29 6,7,8 April 18, °30. 9 6s June 13, °30 33 ‘ohanes of Theatre Name Congratulatory. merchants f ad epee? Jane 22, °29 11 Co-op sign. . Oct. 11, °29 3 Mayor tied-in Oct. 11, °29 3 de ae Oct. 18, °29 6 Slogan Contest Aug. 3,°29 3 Star-help via Reeve Feb. 15, ’29 2 Change of Policy — Campaigns — May 11, °29 5 ved July 30, °29 5 Oe Feb. 21, °30 6 Child Patronage . See EXPLOITATION— GENERAL— Children’s = Compalen June 6,°30 3,4