Yearbook of radio and television (1963)

Record Details:

Title:
Yearbook of radio and television
Date:
1963
Publisher:
New York : Radio Daily Corp.
Volume:
Radio annual and television year book (1963)
Leaf #:
0001255
Language:
English
Collection:
Broadcasting & Recorded Sound, Year Book, and Books
Format:
Annuals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Date Added:
September 28, 2023
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COMMERCIAL NETWORK RADIO PROGRAMS On the Line with (NBC) Advertiser and Product: Mutual of Omaha Ad Agency— Bozell & Jacobs Considine Revival Time (ABC) Advertiser and Product: Assemblies of God Ad Agency— Walter F. Bennett P Patrick, Van, Sports Show (MBS) Advertiser and Product: Participating Personal Story (CBS) Advertiser and Product: Kiwi Polish Ad Agency— Donahue & Coe MacFadden Publications Ad Agency— Bartell Broadcasting Wm. Wrigley Ad Agency— Arthur Meyerhoff & Assocs. Pierce, Dr. Bob (ABC) Advertiser and Product: World Vision, Inc. Ad Agency— Walter F. Bennett — Q — Quotes of the Week (CBS) Advertiser and Product: General Motors (Guard. Maint.) Ad Agency— D. P. Brother — R — Radio Bible Class (ABC) Advertiser and Product: Radio Bible Class, Inc. Ad Agency— J. M. Camp & Co. Report from Wall Street (MBS) Advertiser and Product: Participating Reporter's Round-Up (MBS) Advertiser and Product: Participating — S — Schoenbrun, David, Reports (CBS) Advertiser and Product: Mennen Company Ad Agency— Warwick & Legler R. J. Reynolds Tobacco Ad Agency— William Esty Science Beat (CBS) Advertiser and Product: Accent (Div. of Int. Minerals & Chem.) Ad Agency — Needham, Louis & Brorby Campbell Soup Ad Agency— Needham, Louis & Brorby Columbia Records Ad Agency— Wunderman, Ricotta & Kline Columbia Research Ad Agency — Joseph Gans Ex-Lax Ad Agency— Warwick & Legler Grove Laboratories (Sub. of Bristol-Myers) Ad Agency— Gardner Advt. Lever Brothers Ad Agency— Foote, Cone & Belding P. Lorillard Ad Agency — Lennen & Newell Philip Morris Ad Agency— Benton & Bowles Sinclair Refining Ad Agency— Geyer, Morey, Madden & Ballard Standard Brands Ad Agency— J. Walter Thompson Sidelights (CBS) Advertiser and Product: Campbell Soup Ad Agency— Batten, Barton, Durstine & Osborn Canada Dry Ad Agency— J. M. Mathes Chemical Compound, Inc. Ad Agency— Standart & O'Hern Chrysler Ad Agency — N. W. Ayer E. I. Dupont Ad Agency— Batten, Barton, Durstine & Osborn Hearst Corp. Ad Agency— J. M. Hickerson 1215