Radio and television mirror (July-Dec 1948)

Coast to Coast in Television (Continued from page 47) The newest television gadget to be announced is pretty difficult for even the most enthusiastic video fan to visualize. Eugene F. McDonald, fabulous president of Zenith, Inc., has assured dealers he will market the Phonevision this year. The Phonevision would only cost about $5 to attach to your television set and through an arrangement with the telephone company and the motion picture industry, it will enable you to phone any night and ask for a certain movie to be piped to you via your tele set. The cost for each private showing would be about one dollar! Well — lots of people never thought the Wright Brothers would get off the ground at Kitty Hawk; and the two media used for Phonevision — the telephone and television — are so miraculous themselves, that we might as well believe this will work too. * * * John Steinbeck, the famous novelist, and Robert Capa, the wizard photographer have combined their unusual talents to form World Video — a television package house. They should turn out some terrific shows. * * * We like to point out how television can be of help in the community. Last month we told about the police lineup telecasts; now NBC teamed up with the Veterans Administration and put on a show called Operation Success which displayed the abilities and skills of jobless disabled vets. Two hours after the broadcast, 300 employers came through with jobs; final total was close to 800! * * * Everybody remembers Dizzy Dean, one of the most famous and colorful of the baseball greats. Well, Dizzy is now doing baseball commentary over KSD-TV in St. Louis. Dizzy supplied many a baseball announcer with plenty of material in his day. * * * Rudy Vallee has formed a company he calls Vallee-Video, Inc. V-V, Inc. has its headquarters in the Nassour Studios in Hollywood. Rudy is doing a comedy series called "College Life" which headlines himself and gravel-voiced Lionel Stander. He has already completed a number of telefilm shorts which tell the story of popular songs. These combine live talent and cartoon sketches. * * * If you or anyone you know is interested in studying the technical side of television with an eye to becoming an installation or repair man, beware the phony schools that purport to turn out skilled technicians, but are staffed by inadequate instructors. A survey conducted by the New York State Employment Service found that: "There are practically no skilled television repairmen out of work" but "There is a large supply of veterans" who are graduates of television schools, and who "find it impossible to get employment." When the RCA Service ran large ads in the New York papers for installation technicians, they had 2,000 applicants, but less than 200 were acceptable! * * * There will be a tele station in Erie, Pennsylvania, with the call letters WICU. Once a station gets going everyone drops the initial letter when referring to it; ergo, the station will be called "I-see-you." J\nd, for those good-tasting -foods that bring forth happy grins at breakfast, lunch and supper. Because G stands for Gerber's, too— the foods so many babies go for — right from the start. cSatmg's really An for small folks if every meal has tempting surprises. 38 delicious Gerber's help make baby's menus varied and vitamin-full. Your doctor knows which of Gerber's Fruits, Vegetables, Meat-combinations, Desserts, and Cereals your baby can enjoy right now. Qet more smiles per spoonful I Thousands of mothers do — with Gerber's! So always look for the Gerber baby on a wide variety of foods baby likes and needs. Gerber's Strained and Junior Foods come in the same size container — for less leftovers. Same low price, too. FREE — samples of 3 special baby cereals. Write to Gerber's Dept. W8-8, Fremont, Mich. erber's BABY FOODS FREMONT MICH OAKLANO. CAL 3 CEREALS 20 STRAINED FOODS IS JUNIOR FOODS