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Ric-Rac Flatterer
PglNCESS-PANEL "flE-BACK DRESS
So youthful because it flatters your face and figure. Imagine 9 rows of ric-rac trimming.' its youthful round neckline, 9 more rows on each large pocket. Expensive to make, but so becoming to you. Fresh white dots on Blue, Wine or Green . . . Princess panel front; ties in Jhe back.
Only
$277
Striped Darling
ZIPPER DRESS IN DAISY STRIPES
Success dress of the year, now brought you at only $2.77 in carefully matched stripes with zipper and wide swing skirt. Keyhole neckline with perky tie, trim set-in waistband. Florida Fashion's exclusive pattern of daisies and stripes . . . beautiful enough to wear everywhere.
Colors: GREEN, BLUE, PINK Only
Siies: 12, 14, 16, 18, 20 $077
Nowhere in the world, but from Florida Fashions can you get these beautiful cottons!
Mk by MAIL
You've Waited a Long Time for This Magic-Fitting Housecoat
^COAT
With the 12 row elastic waistline . . . gives perfect fit
FITS SO PERFECTLY!
. . . magic dirndl waistline, full swing skirt. LOOKS SO GOOD! . . . just right for 'round the house, as a hostess gown, lounging robe. SO EASY TO GET INTO! . . , slips on in o jiffy.
BEAUTIFUL EXCLUSIVE PLAID
Only
$277
BLACK-AND-GOLD, GREEN-AND-PINK.
Sizes:
12, 14, 16 18, 20
® 1948
Only by Mail — THIS MIRACLE VALUE!
Any Florida Fashions customer will tell you whydoing a business in millions, making only penny profits— is wonderful for you and your pocketbook.
Write for FREE Style Folder
/cW<K * Quality cotton fabrics * Washable. Dress and trimmings won't fade * Fine seams. More stitches per inch * Stronger thread * Full cut . . . Good fit * Careful, experienced workmanship. ALL OF THESE DRESSES ARE MADE TO FLORIDA FASHIONS HIGH STANDARDS OF QUALITY AND WORKMANSHIP, TOUR SATISFACTION IS GUARANTEED.
Even if you've never ordered by mail before, this is one fime you should . . .
Buttons in the • Easy to get into! wash and iron! Easy the eyes!
Just a button and a whiz —
Colors: BLACK, BLUE OR RED CHECKS.
Si.es:
14, 16, It, 20
40, 42
'$277
'esse
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Please send me
dresses at $2.77 (2 for $5.50) plus postage and C.O.D. charges. I may return purchase within ten days if not satisfied. (You save C.O.D. fee by enclosing purchase price plus 20c postage; same refund privilege.)
EASY TO ORDER-SEND NO MONEY! SENT TO YOU ON APPROVAL! FULL SATISFACTION OR MONEY BACK!
FLORIDA FASHIONS,
nc, Sanford 92
Florida
IB)
p,
Quantity
Size
1 si Color Choice
2nd Color
Fill in Friie
Ric-Rac
Flatterer
Striped
Darling'
Jiffv
Coal
F.-Z Whirl
Total
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