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RELIEF
FOR
Discomfort of Colds
ALKA-SELTZER — offers you quick relief from the "ache-all-over" feverish feeling and other discomforts of a cold. It's dependable because of its unique formula.
Headaches
ALKA-SELTZER -^ offers you quick relief from headaches and muscular aches and pains. Because of its effervescent action, Alka-Seltzer's pain relieving agent gets there faster.
Acid Indigestion
ALKA-SELTZER — offers you quick relief for stomach upsets and acid indigestion. AlkaSeltzer's alkalizing properties quickly reduce excess gastric acidity.
Morning Misery
ALKA-SELTZER — offers you quick relief from the after-effects of late hours and overindulgence in food and drink. Quick and reliable because it helps to bring you relief in a hurry.
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300 and 600 — all drugstores, U. S. and Canada.
Alka-Seltzer
North Atlantic Edition
VOL. 29. NO. 2
Joe Bier, Metropolitan Farm Editor 4
INew Records 6
Russ Anderson 7
Facing the Music by Ken Alden 8
What's INew From Coast to Coast by Dale Banks 12
Dave Kessler, Today and Yesterday 14
The Cabot Who Speaks to Everybody 16
Eloise MacEIhone . . 17
Here's What 1 Think by Eddie Cantor 19
Our Heart's Desire by Clyde E. Allgood, Jr. 20
Shadow of Love — A Road of Life Story 22
It's A Young World — Cover Girl Anita Gordon .... by Pauline Swanson 24
Hope for 1948 bv Bob Hope 26
My Husband, Don MclNeill by Kay Mc>eill 28
Bride and Groom on a Budget bv John (Nelson .H2
Between the Bookonds by led Malone .H4
Superman In The Suburbs 36
Right Here At Home bv Dorolhv Kilgallen S8
"Touch My Heart" by Grace Matthews 40
Life Can Be Beautiful 42
Boston Blarkie — A Piotur«'-Sl€»ry 44
Love That Red-Head! by Verna Fellon 46
Come and Visit Rod Hook 31 . . by Ira Knaster 48
When A Girl Marries — Through the Years ' 50
For Better Living:
Festive and Friendly by Kate Smith 54
Color Wheel 56
Sweet Dignity -by Mary Jane Fulton 57
Long Story 66
Inside Radio 58
Jean Colbert's Radio Bazaar 62
Information Booth — Your Questions Answered 68
ON THE COVER: Anita Gordon; color portrait by Paul Hesse. Coat by Rand of Calirornia
Fred R. Sammis Editorial Director
Evelyn L. Fiore Managing Editor
Doris McFerran Editor
Marjorie Wallace Associate Editor
HOLLYWOOD OFFICE
Jack Zasorin Art Director
Frances Maly Associate Art Director
Ann Daggett Editor
McCullah St. Johns Managing Editor
Hymie Fink Staff Photographer
Beverly Wilson Assistant Photographer
Sterling Smith Staff Photographer
RADIO General Business,
Harold Wise, Senic. . .__ - - ^. .
secretary and Treasurer;. Edward F^ Le^hen,,_Ad_vert^sm^^^_..=..„. . ^^...^.^.,>^^^^^^^^^ .^ifi Andrews
Gage, Mgr. Pacific Coast Offices: San Francisco, 420 Market Street; HoIly%vood. •^^ l ^o "fj;"'"^ v under the Act Managerf Reentered as Second Class matter March 15, 1947, at the Post Offi5f„,f' New XJI^-ioDe?' war All other of March 3 1879. Subscription .-^toc ti « nnrf Pniisessions. Canada and Newfoundland, ^J.-^o per yeai\_ ah «i-ii«i
Manager. Reenter
countr.es S5.00l.r::^:'¥^^:i?%^y^>lcy<g^^^
' Contributors are especially advised to
magazine may not be reprinted either wholly or in part without permission.
(Member of Macfadden Women's. Group)
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