Yearbook of radio and television (1960)

Record Details:

Title:
Yearbook of radio and television
Date:
1960
Publisher:
New York : Radio Daily Corp.
Volume:
Radio annual and television yearbook (1960)
Leaf #:
000807
Language:
English
Collection:
Broadcasting & Recorded Sound, Year Book, and Books
Format:
Annuals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Date Added:
September 28, 2023
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arose... ...IS not a rose ...is not arose... ...is noil rose ...IS not arose... 969<' of all television homes today fall within the color coverage area. More than 300 stations in the United States have the facilities to cany network color. At NBC alone, total hours of color progranunini; lia\e increased more than tenfold in the past six yeais ; over 450 hours scheduled in llie tirst six months of 1960. Owners of color sets tend to l)e lii-iier in income, belter educated, moic^ influential. The i)roof is all arouiul us. I'loof that color — an integi'al |)ait nf liviiit;' — is an integral part of living lelevision. Proof Ihat your advertising future is in eoloi'. NBC TELEVISION NETWORK nnless it's in color