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:55=3P53=5«5:55=5«P5P^««P35=ec^ TV PROGRAMS
Lawman (ABC-TV)
Advertiser and Product:
R. J. Reynolds (Camels)
Ad Agency — William Esty
Whitehall (Bisodol Mints, Dristan tablets)
Ad Agency— Ted Bates
Leave It To Beaver (ABC-TV)
Advertiser and Product:
Associated Products
Ad Agency— Grey
Miles Laboratories (Alka-Seitzer, One-a-day
Vitamins) Ad Agency— Geoffrey Wade Polaroid (Cameras) Ad Agency— Doyle, Dane & Bernbach Procter & Gamble (Crest) AdAgency— Benton & Bowles Ralstcn Purina Curina Dog Chow, Corn Chex) Ad Agency — Gardner Adv.
Guild, Bascom & Bonfigli Warner Lambert (Super Anahist, Cough Syrup,
Nasal Spray) Ad Agency — Ted Bates
Levenson, Sam, Show (CBS-TV)
Advertiser and Product:
Hoover Company (Vacuum Cleaner, Floor polishers. Irons, other appliances)
Ad Agency— Leo Burnett
Standard Brands (Gelatin, Pie Filling, Puddings, Coffee, Tea, Margarine)
Ad Agency — Compton
U. S. Steel Corp. (Steel products)
Ad Agency— BBD&O
Lineup, The (CBS-TV)
Advertiser and Product:
Coming Glass Works (Pyroceram Ware, Cooking
Utensils) Ad Agency— N. W. Ayer Glidden Co. (Paints) Ad Agency— Meldrum & Fewsmith P. Lorillard Co. (Newport Cigarettes) Ad Agency— Lennen & Newell Manhattan Shirt Co. (Men's Shirts) Ad Agency— Daniel & Charles Peter Paul, Inc. (Peter Paul Mounds, Almond Joy) Ad Agency— Dancer-Fitzgerald-Sample Procter & Gamble (Cheer, Gleem, Ivory Bar) Ad Agency— Young & Rubicam Vick Chemical Co. (Cold Remedies) Ad Agency— Ogi Ivy, Benson & Mather
Linkletter's, Art, House Party (CBS-TV)
Advertiser and Product:
Armstrong Cork Co. (Linoleum, Tile)
Ad Agency— BBD&O
Atlantis Sales Corp. (All Frenchs' Products)
Ad Agency— J. Walter Thompson
Carnation Co. (Evaporated Milk, Milk products,
Ice Cream, Cottage Cheese, Frozen Pies) Ad Agency— Erwin Wasey, Ruthrauff & Ryan Chicken Of The Sea, Inc. (Canned Fish products) Ad Agency— Erwin Wasey, Ruthrauff & Ryan Kellogg Co. (Cereals and Dog Food) Ad Agency — Leo Burnett Kendall Co., Bauer & Black Division; (All Curity
Products) Ad Agency — Leo Burnett Lever Brothers (Rinso, Lux Liquid, Good Luck
Margarine) Ad Agency— J. Walter Thompson Pillsbury Mills, Inc. (Pillsbury's Best Flour, Cake
Mix, Pie Mix, Hot Roll Mix) Ad Agency— Leo Burnett Scott Paper Co. (Scott Paper Products) Ad Agency — J. Walter Thompson A. E. Staley Mfg. Co. (Sta-Flo Liquid Laundry
Starch, Sta-Puf) Ad Agency— J. Walter Thompson Standard Brands, Inc. (Coffee, Tea, Gelatin
Desserts, Puddings, Pie fillings. Nuts) Ad Agency — J. Walter Thompson Swift Co. (All Meat and Poultry Products,
Margarine, Vigoro, Pard Dog Food, Peanut
Butter) Ad Agency— McCann-Erickson The Toni Co. (Toni Home Permanent Wave,
Cleansing Creams, Hair Care Products,
Shampoo, Lipstick) Ad Agency— North Advertising
Lone Ranger (ABC-TV) (CBS-TV)
Advertiser and Product:
General Mills (Dry Cereals, Cocoa Puffs, Pancake
Mix) Ad Agency— Dancer-Fitzgerald-Sample General Mills, Inc. (Cheerios, Wheaties, Kix) Ad Agency— Dancer-Fitzgerald-Sample Lionel Corp. (Model Electric Trains) Ad Agency— Grey
Nestle Co. (Nestle's Quik, Chocolate, SemiSweet Morsels) Ad Agency— McCann-Erickson Sweets Co. (Tootsie Roll) Ad Agency— Sweets Co. of America
Love & Marriage (NBC-TV)
Advertiser and Product:
Noxzema Chemical Co. (Skin creams, shave
creams, suntan creams and lotions) Ad Agency— Sullivan, Stauffer, Cohwell & Bayles
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