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COMMERCIAL TV FHOGHflMS=5w«P5x=^«S5=35:3HP^p^^
Miles Lab. (Alka-Seltzer, one-a-day vitamins)
Ad Agency— Wade
National Biscuit Co. (Baking goods, baking mixes,
dog foods, cereals) Ad Agency — McCann-Erickson Procter & Gamble (Peanut products, bar soaps,
cleaners, detergents, dentifrices) Ad Agency— Dancer-Fitzgerald-Sample Standard Brands (Margarine, tea, dog food,
Royal desserts) Ad Agency— Ted Bates Sterling Drug Co. (Haley's MO, Fletcher's Cas
toria, antacids, analgesics, Energine lighter
& cleaner fluid) Ad Agency— Dancer-Fitzgerald-Sample
Twentieth Century (CBS-TV)
Advertiser & Product:
Prudential Insurance Co. of America (Insurance) Ad Agency — Reach, McClinton & Co.
2 1 Beacon Street (ABC-TV)
Advertiser & Product:
P. Lorillard (Kent)
Ad Agency— Lennen & Newell
Twilight Zone (CBS-TV)
Advertiser & Product:
General Foods Corp. (Sanka, instant Sanka Coffee,
Jell-0, Tang) Ad Agency — ^Young & Rubicam Kimberly-Clark Corp. (Kleenex tissues, Table
Napkins, Towels) Ad Agency— Foote, Cone & Belding
— U —
Uncle Al (ABC-TV)
Advertiser & Product:
Nabisco
Ad Agency — Kenyon & Eckhardt
United States Steel Hour, The (CBS-TV)
Advertiser & Product:
United States Steel Corp. (Institutional) , Ad Agency— BBD & 0
Untouchables (ABC-TV)
Advertiser & Product:
Bulova (Watches)
Ad Agency— McCann-Erickson
Carnation (Dry Milk)
Ad Agency— Erwin Wasey, Ruthrauff & Ryan
DuPont (Car Waxes, Polishes, Car Wash, Sponges)
Ad Agency— BBD & 0
Liggett & Myers (Chesterfield King, Duke)
Ad Agency— McCann-Erickson
Luden's (Candy Bars, Cough Drops)
Ad Agency— J. M. Mathes
Procter & Gamble (Crest)
Ad Agency— Benton & Bowles
7-Up (Soft Drink)
Ad Agency— J. Walter Thompson
— V
Verdict Is Yours, The (CBS-TV)
Advertiser & Product:
American Home Products Corp, (Anacin, Dristan,
Infra-Rub) Ad Agency— Ted Bates Atlantis Sales Corp. (All French's Products) Ad Agency— J. Walter Thompson Bristol-Myers Co. (Bufferin) Ad Agency— Young & Rubicam Carnation Co. (Evaporated Milk, Milk Froducts,
Ice Cream, Cottage Cheese)
Ad Agency — Erwin Wasey, Ruthrauff & Ryan Chicken Of The Sea, Inc. (Canned Fish Products) Ad Agency— Erwin Wasey, Ruthrauff & Ryan Dumas Milner Corp. (Pine-Sol, Perma Starch,
Mystic Foam Rug Cleaner) Ad Agency— Gordon Best Co. General Mills, Inc. (Flour, Baking Mixes, Breakfast Cereals) Ad Agency— Dancer-Fitzgerald-Sample Hoover Co. (Vacuum Cleaner, Floor Polishers,
Irons) Ad Agency— Leo Burnett S. C. Johnson & Son (Johnson's Wax, Cleaners,
Polishers, Insecticides, Deodorizers) Ad Agency— Needham, Louis & Brorby Lever Brothers (Lucky Whip Dessert Topping,
Bar Soap, Margarine, Handy Andy) Ad Agency — Ogiivy, Benson & Mather Libby, McNeill & Libby Co. (Canned Fruits,
Vegetables) Ad Agency — J. Walter Thompson Mentholatum Co. (Medicated Lip Pomade, Deep
Heat Rub) Ad Agency— J. Walter Thompson Quaker Oats Co. (Cereals, Pet Foods, Pancake
& Baking Mixes) Ad Agency— J. Walter Thompson Scott Paper Co. (Scott Paper Products) Ad Agency— J. Walter Thompson Simoniz Co. (Simoniz Non-Scuff Floor Wax, Ivalon
Sponges, Hilite) Ad Agency— Young & Rubicam Standard Brands, Inc. (Coffee, Tea, Gelatin
Desserts, Puddings, Pie Fillings, Nuts) Ad Agency— Ted Bates Sterling Drug Inc. (Bayer Aspirin, Phillips' Milk
of Magnesia, Haley's M.O., Bayer Nasal Spray) Ad Agency— Dancer-Fitzgerald-Sample
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