Yearbook of radio and television (1959)

Record Details:

Title:
Yearbook of radio and television
Date:
1959
Publisher:
New York : Radio Daily Corp.
Volume:
Radio annual and television yearbook (1959)
Leaf #:
000155
Language:
English
Collection:
Broadcasting & Recorded Sound, Year Book, and Books
Format:
Annuals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Date Added:
September 28, 2023
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i#########################»###»######»»########<A DVERTISING AGENCIES John T. McMamis Media Buyer Eleanore Noble Acct. Execs J. B. Allen, E. H. Brown, E. H. Brown, Jr., B. M. Campbell, Jim Duffy, George Johnson, Paul J. Johnson, C. S. 1'etersen, Jim Hoc, Raymond P. Wiggers, W. A. Vernon. BUCHANAN & CO. Div.: Lennen & Newell, Inc. 1501 Broadway, New York 36, N. Y. Phone: BRyant 9-7900 ABP— ANPA— APA— AAAA— NBP ABC— NOAB Bd. Chrm., Pres John Hertz, Jr. Exec. Vice President William Dasheff Vice Presidents Roy Winkler, John McEvoy, George Richardson, W. D. Christman Media Director E. F. Moeller Prod. Mgr Anthony Calanese Sec'y-Treas A. Grace Barrett Radio-TV Dir Nat Strom Art Director Don DeMarco Merchandising Director A. E. Freeman Branch Offices 451 N. La Cienega Blvd., Los Angeles 48, Cal. Phone: OLympia 2-0810 Vice Pres Fred Keith Radio Accounts: Reynolds Metals Co. (Farm Building Products, Aluminum Foil) New York, N. Y.; Wilbur Clark's Desert Inn (Resort) Los Angeles; Paramount Pictures (Motion Pictures) Los Angeles. TV Accounts: Reynolds Metals Co. (Aluminum) New York; Paramount Picturas, Los Angeles, Calif. BUCHANAN-THOMAS ADV. CO. 5010 Underwood Ave., Omaha 32, Nebr. Phone: GLendale 6793 ABP— ANPA— APA— NOAB— NBP Partner, Creative Dir Robert E. Savage Ptnrs C. Harding, R. Dundis Consultant C. Buchanan, L. Thomas Copy Head R. R. Foster Production Manager Marge Seaberg Art Director Homer Irohardt BUNTIN & ASSOC, INC. 203 Broadway Natl. Bank Bldg. Nashville 3. Term. Phone: ALpine 5-0000 SNPA— APA President Sinclair Butin Vice President Jas. Noel Brown Radio-TV Dir Bettie J. McMillen Accounts: General Electric Supply Co., Nashville, Tenn.; Martha White Bakeries, Nashville, Tenn. LEO BURNETT COMPANY, INC. Prudential Plaza, Chicago 1, 111. Phone: CEntral 6-5959 AAAA— ABP— ANPA— AFA— ABC NOAB Chairman of Board Leo Burnett Chmn. Exec. Comm Richard N. Heath President W. T. Young, Jr. Senior V.P DeWitt O'Kieffe Treasurer E. Robs Gamble Exec. V.P.'a Draper Daniel?, Jos. M. Greeley, Phillip Schaff, Jr. V.P. Broadcasting William Mcllvain V.P., B'cstg. Prod. Div Lee Bland V.P., B'cstg. Business Div David Dole Adm. Vice Pres F. Strother Cary, Jr. V.P., Radio-TV Dept Edw. M. Thiele V.P. dig. Media Thos. A. Wright V.P., Research Director John Coulson V.P., Chg. TV Don Tennant V.P., TV Film Copy Supvr.. Nelson Winklese V.P., Copy Director John Matthews V.P Norman Levally V.P., Mktg Leonard Matthews ttrunch Offices 677 Fifth Ave., New York 22, N. Y. Phone: MUrray Hill 8-9480 V.P., N. Y Paul Louis 1680 N. Vine St., Hollywood 28, Calif. Phone: HOllywood 4-7374 V.P. Hollywood Wendell Williams Buhl Bldg., Detroit 26, Mich. Phone: WOodward 1-5959 Manager Robert Leonhard Radio Accounts: Atchison, Topeka, Sante Fe Rwy.; Pure Oil Co. (Gasoline, oil lubricants, tires, batteries and accessories) Chicago; Kellogg Co. (Cereals, Dog Food); Bauer & Black Div., KendaR Co. (Curads, Battle Ribbons, 5 Firsts) ; Chas. Pfizer & Co., Inc. (Vigo Fac, T.E.F., T.A.F„ Mastitis, Terramycin for Cattle) ; Campbell Soup Co. (Frozen soups, Franco-American spaghetti) Camden, N. J.; Philip Morris, Inc. (Marlboro, Mayfield, Philip Morris) New York; Procter & Gamble Co. (Camay, Joy) Cincinnati, Ohio; Allstate Insurance Co. (Auto, Home Owners') Chicago, 111., Chrysler Corp.; Pure Oil Co.; Swift & Co. (AUsweet) ; U.SA. Tea Council, Inc.; Pillsbury Mills, Inc. (Cake & Frosting Mixes, reg. & loaf^sizes, Pudding Cake Mixes) Minneapolis, Minn. TV Accounts: Brown Shoe Co. (Buster Brown) St. Louis, Mo.; Kellogg Co. (Cereals and dog food) Battle Creek, Mich.; The Pure Oil Co. (Gasoline, oil, lubricants, tires, batteries and accessories) Chicago; Campbell Soup Co. (Franco-American Macaroni, Spaghetti, Spaghetti with Meatballs) Camden, N. J.; Commonwealth Edison Co., Chicago; The Hoover Co., N. Canton, Ohio; Chas. Pfizer & Co. (Vigo Fac, T.E.F., T.A.F., Mastitis) Brooklyn, N. Y.; Philip Morris, Inc. (Marlboro, Mayfield, Philip Morris)^ New York, N. Y.; Procter & Gamble Co. (Camay, Joy, Lava, Jiff, Secret, Pace) Cincinnati; Atchison, Topeka & Santa Fe R. R., Chicago; Tea Council of U.S.A., New York; Bissell Carpet Sweeper Co. (Sweepers, Shampoo & Upholstery Master, Rug Shampoo); Cracker Jack Co. (Cracker Jack, Camp Fire Marshmallows) ; Swift & Co. (Allsweet) ; KendaU Co., Bauer & Black Div. (Curads, Five Firsts) ; Allstate Insurance Co. (Automobile, Home Owners' & Life) ; Pillsbury Mills, Inc. (Cake & Frosting Mixes, reg. & loaf sizes; Gingerbread; Pancakes; Angel Food Cake, Cookie, Brownie, & Pudding Cake Mixes). Estimated Radio Billings: S 7.600,000. Estimated TV Billings: $44,000,100. 147