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COMMERCIAL AM PROGRAMS ****f****++*+*+++***+++****++*++++++4
PROGRAM
News — Ned Calmer
News — Bill Down News — Allan Jackson News Analysis —
Eric Sevareid Newscasts
News of the World
News on the Hour
ADVERTISER AND PRODUCT NETWORK General Foods Corp. Lever Bros. Co. Lewis-Howe Co. P. Lonllard Co. McCall Corp. Mutual Benefit Health &
Accident Association R. J. Reynolds Lab. Co. Stewart-Warner Corp. Hertz Systems, Inc. CBS
General Motors Corp.
Stewart-Warner Corp. Armour and Co. ABC
Bcltone Hearing Aid Co. Chrysler Corp.
(Chrysler) Chrysler Corp.
(Dodge) Ex-Lax, Inc. Florida Realty Bureau General Mills, Inc. General Motors Corp.
(Cadillac) General Motors Corp.
(Chevrolet) General Motors Corp.
(CMC Truck Div.) The Grove Laboratories Harrison Home Products Midas Muffler Co. Miller Brewing Co. Nylonet Corp. Pepsi-Cola Co. Plough, Inc.
R. J. Reynolds Tobacco Co. The Savings & Loan Foundation Standard Brands, Inc. Sterling Drug, Inc. The Toni Company, A Division of the Gillette Co. ABC 20th Century Fox William Wrigley Jr., Co. Chapstick Co. NBC
(Chapstick) Grove Labs Mogen David Wine Co.
(Wine) Pharmacraft Co.
(Caldene) R. J. Reynolds Tobacco Co.
(Camels & Winstons) Bristol-Myers Co. NBC
(Bufferin) Brown & Williamson
Tobacco Co.
(Kools & Viceroy) California Packing Co.
(Del Monte Pineapple juice) Lewis-Howe
(Turns) Midas, Inc.
(Mufflers) Readers Digest Assn.
(Book Club)
ADVERTISING AGENCY Young & Rubicam
McCann-Erickson Lcnnen & Newell, Inc. Donahue & Coe, Inc. Bozell & Jacobs
Wm. Esty Co. MacFarland, Avcyard Co. Campbcll-Ewald Co. Campbell-Ewald Co.
MacFarland, Avcyard Co. Foote, Cone & Belding Olian & Bronner Young & Rubicam
Grant Advertising
Warwick & Legler Stuart Schwartz, Inc. DancerFitzgerald -Sample McManus, John & Adams
Campbell-Ewald
Kudner Agency
Gardner Advertising
Kushins, Anderson & Takaro
Bozell & Jacobs
Mathisson & Associates
McCann-Erickson
Kenyon & Eckhardt
Lake-Spiro-Shurman
William Esty Co.
McCann-Erickson
Ted Bates Co.
DancerFitzgerald -Sample
North Advertising Charles Schlaifer Co. Arthur Meyerhaff Associates Lawrence C. Gumbinner
Gardner Advertising Edward H. Weiss Co.
J. Walter Thompson
William Esty Co.
Young & Rubicam
Ted Bates Co.
McCann-Erickson McCann-Erickson Bozell & Jacobs J. Walter Thompson
News-Strips
Argosy
Benrus Watch Co.
MBS
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